Amazon Sellers Hit by Stricter Verification Under INFORM Act

Amazon Sellers Hit by Stricter Verification Under INFORM Act

Amazon has initiated a large-scale store verification process driven by the INFORM Consumers Act, which aims to enhance transparency in online marketplaces. This verification targets high-volume third-party sellers, requiring them to provide proof of identity, business address, bank account details, and other information. While challenging, this process can eliminate non-compliant sellers, purify the marketplace, and benefit compliant operators. Sellers should proactively prepare the necessary documents, conduct self-checks, and embrace compliance to navigate this new landscape successfully.

Amazon and Tiktok Shop Compete in 2026 Ecommerce Battle

Amazon and Tiktok Shop Compete in 2026 Ecommerce Battle

In 2026, cross-border e-commerce will see Amazon and TikTok Shop competing closely. This article provides an in-depth comparison of their sales models, target audiences, marketing strategies, and platform advantages/disadvantages, offering platform selection advice for sellers. It highlights Amazon's suitability for steady growth, while TikTok Shop is beneficial for rapid exposure, suggesting a combined approach for mutual benefit. Furthermore, it analyzes marketing strategies, account security, and common issues, aiming to help cross-border e-commerce entrepreneurs seize opportunities.

Surpath Technologies Secures Funding Plans Global Expansion

Surpath Technologies Secures Funding Plans Global Expansion

Surpath, a cross-border e-commerce supply chain solution provider founded by former Amazon executives, is accelerating its global expansion. Following a RMB 100 million funding round and a technical partnership with Oracle, Surpath is now recruiting key personnel, including a Head of Cross-border LCL Business, Senior Key Account Managers, and Sales Managers. This strategic recruitment drive aims to strengthen Surpath's position in the competitive cross-border e-commerce market and further develop its comprehensive supply chain solutions for global businesses.

02/03/2026 Logistics
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Amazon Removes Thousands of Sellers in Brand Registry Crackdown

Amazon Removes Thousands of Sellers in Brand Registry Crackdown

Amazon's large-scale brand removal event affected over 8,000 brands, causing panic among sellers. This article delves into the causes, including problematic trademarks, brand abuse, and inconsistent entities. It provides official solutions: verifying the relationship between brand owner and account owner. Furthermore, it shares appeal strategies, success stories, and compliance operation suggestions to help sellers navigate the crisis. The article aims to equip sellers with the knowledge and tools to address brand removal issues and maintain a compliant presence on Amazon.

Amazons Rufus AI Boosts Product Listing Conversions

Amazons Rufus AI Boosts Product Listing Conversions

Amazon's Rufus algorithm leverages AI review tags to impact product conversion rates. Sellers must avoid three major pitfalls in the review section, establish a review account matrix, employ tag weighting offensive and defensive strategies, capture long-tail traffic, and adhere to risk guidelines. The review battlefield has evolved into a "tag war," making it crucial to understand the Rufus algorithm's logic and strategically place high-converting review content. Mastering tag optimization is now essential for boosting product visibility and sales on Amazon.

Amazon Suspends More Sellers in Brand Policy Crackdown

Amazon Suspends More Sellers in Brand Policy Crackdown

On September 23rd, Amazon conducted another large-scale account suspension, impacting tens of thousands of sellers, primarily due to brand association. This report delves into various association types, including multi-store authorization, malicious follow-selling, whitelisting, and service provider registration. It offers appeal strategies tailored to different scenarios. Emphasizing the importance of compliant operations, the report advises sellers to adopt a single-store, single-brand model, ensure verifiable legal entity information, self-register trademarks, and standardize operations to navigate increasingly stringent platform rules.

Amazon Sellers Grapple With Extended Payment Delays Under New Policy

Amazon Sellers Grapple With Extended Payment Delays Under New Policy

Amazon will implement a new “Delivery Date + 7 days (DD+7)” funds reserve policy globally starting March 12, 2026, extending the payment cycle for sellers. This new rule primarily impacts FBM sellers and may cause issues such as abnormal profit calculation and difficulty in restocking. Sellers should promptly check their account status, assess cash flow, optimize logistics solutions, and utilize Amazon's “On-Demand Payment” feature to alleviate financial pressure. This change requires sellers to proactively manage their finances and adapt their operational strategies.

02/05/2026 Logistics
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Amazon Extends send to Amazon FBA Transition Amid Seller Feedback

Amazon Extends send to Amazon FBA Transition Amid Seller Feedback

Amazon extends the transition period for the new FBA process until October, with the old process available until October 16th. Shipping plans can be edited until November 29th. This extension aims to address seller concerns and provide more time to adapt to the changes. Amazon is responding to feedback and allowing sellers a longer runway to implement the new 'Send to Amazon' workflow.

12/31/2025 Logistics
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Amazon Sellers Grapple With Frozen Funds Suspension Threats

Amazon Sellers Grapple With Frozen Funds Suspension Threats

Amazon sellers see a glimmer of hope as frozen funds terms may be overturned. However, a new wave of account sweeps raises concerns about potential collateral damage. This article analyzes successful cases, revealing the challenges and opportunities in pursuing rights. It provides comprehensive risk prevention and response strategies to help sellers seize opportunities for explosive growth and achieve sustainable development amidst the e-commerce downturn. Sellers need to be vigilant and proactive in protecting their accounts and navigating the evolving landscape of Amazon's policies and enforcement.

Amazon Europe Tightens Rules for Local Sellers Over Compliance

Amazon Europe Tightens Rules for Local Sellers Over Compliance

Sudden reviews of Amazon Europe native accounts are causing headaches for sellers, who face qualification audits, fund freezes, and account closure risks. This article analyzes the reasons behind these reviews and offers strategies such as self-inspection, active cooperation, and maintaining integrity. It emphasizes the importance of compliant operations to help sellers overcome these challenges and navigate the complexities of Amazon's policies. By focusing on adherence to regulations, sellers can mitigate risks and ensure the long-term sustainability of their businesses on the platform.