Amazon Marketplace Seller Growth Slows Amid Shifting Brand Trends

Amazon Marketplace Seller Growth Slows Amid Shifting Brand Trends

The number of new sellers on Amazon has significantly decreased due to rising platform commissions, advertising costs, and higher operational barriers. Despite the decline in new sellers, the platform's GMV continues to grow, with increased traffic for active sellers and expanding scale for top sellers. Chinese sellers dominate the new seller landscape. Amazon is accelerating its transformation into a sales channel for larger enterprises.

01/27/2026 Logistics Industry Insights
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Amazon Sellers Turn to Vine Program for Compliant Reviews

Amazon Sellers Turn to Vine Program for Compliant Reviews

Amazon's tightening review policies increase the risk of black-hat tactics. The Vine program, an officially recognized compliance review method, effectively improves Listing review quality and credibility. Participation requires brand registry, FBA fulfillment, and incurring certain costs. Managing negative reviews and optimizing the Listing are crucial. Third-party reviews can supplement, but selecting compliant providers is essential. Compliant operation is key to success for Amazon sellers in the future. Focus on Vine program to gain authentic reviews and improve listing performance while adhering to Amazon's guidelines.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Face Brand Removal Reinstatement Tips and Data Strategies

Amazon Sellers Face Brand Removal Reinstatement Tips and Data Strategies

Many Amazon sellers are suddenly facing brand removal with only one chance to appeal. This article analyzes the reasons behind this wave from a data analyst's perspective. It provides strategic advice on information preparation, policy understanding, and evidence collection before submitting an appeal. It emphasizes the importance of compliant operations, brand protection, and diversified sales channels to help sellers navigate the brand removal crisis and recover their listings. The goal is to equip sellers with the knowledge and strategies necessary to successfully appeal and prevent future removals.

01/05/2026 Logistics Industry Insights
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Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon has launched the Brand Analytics Search Dashboard in its European and Japanese marketplaces. This dashboard features Search Catalog Performance and Search Query Performance, empowering sellers to analyze buyer search and purchasing trends. This allows them to optimize product listings and advertising strategies, ultimately driving sales growth. The new tool provides valuable insights into customer behavior, enabling data-driven decisions to improve product visibility and conversion rates within these key international markets. By understanding what customers are searching for and how products are performing, sellers can refine their approach and maximize their potential on Amazon.

01/16/2026 Logistics Industry Insights
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Guide to Selling on Amazon US Strategy and Brand Protection

Guide to Selling on Amazon US Strategy and Brand Protection

This article provides a practical guide for operating on Amazon US, covering data-driven strategies for selecting trending products, key considerations for pricing and logistics in operational strategies, and the importance of brand intellectual property protection. By optimizing product selection, operations, and brand protection, this guide aims to help sellers succeed in the highly competitive marketplace. It emphasizes a holistic approach to building a sustainable and profitable Amazon business through strategic product sourcing, efficient operations, and proactive brand defense.

01/28/2026 Logistics Encyclopedia
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Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon is upgrading its video ads, allowing direct links to brand stores and sub-pages. This update aims to help sellers refine their operations, improve brand awareness, and boost sales. By enabling direct navigation to specific product pages or brand sections, Amazon empowers sellers to create more targeted and effective campaigns. This enhancement facilitates a more seamless shopping experience for customers and provides sellers with greater control over their brand presence and marketing strategies within the Amazon ecosystem.

01/05/2026 Logistics Industry Insights
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New Registry Simplifies Art Import and Export Processes

New Registry Simplifies Art Import and Export Processes

We provide artwork import & export registry enrollment form templates to facilitate smooth registration and streamline the import/export process. We also offer assistance with fine art import & export license applications, resolving licensing challenges and enabling artwork to circulate globally. This service simplifies the complexities of international art trade, ensuring compliance and efficient movement of artworks across borders. Our goal is to make artwork trading easier for artists, collectors, and galleries.

08/21/2025 Document Interpretation
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Russia Launches Unified Registry to Boost SME Transparency

Russia Launches Unified Registry to Boost SME Transparency

Russia has legislated to establish a unified registry for supporting SMEs, integrating support information from all levels and addressing information asymmetry. This initiative aims to enhance policy transparency and optimize resource allocation, enabling the government to more accurately assess policy effectiveness and allowing businesses to more easily access support information. Ultimately, this will improve the efficiency of SME support policies.

01/21/2026 Logistics Industry Insights
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Guide to Korean Commercial Registry Reports for Businesses

Guide to Korean Commercial Registry Reports for Businesses

This article details the importance, content, and methods of obtaining a Korean company's business registration report (business report). Acquiring and translating the business registration report through professional third-party agencies can effectively mitigate commercial risks and provide strong support for corporate decision-making. Understanding the information contained within these reports is crucial for conducting thorough due diligence and assessing the viability of potential partnerships or investments in Korean companies.

02/02/2026 Customs Knowledge
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Global SAF Registry Launched to Accelerate Aviation Decarbonization

Global SAF Registry Launched to Accelerate Aviation Decarbonization

The International Air Transport Association (IATA) has established the Civil Aviation Decarbonization Organization (CADO) to manage a global Sustainable Aviation Fuel (SAF) registry system. This initiative aims to create a transparent and efficient SAF market by connecting supply and demand, tracking environmental benefits, reducing costs, and accelerating SAF adoption. CADO membership is open to all stakeholders, encouraging broad participation to collectively advance the aviation industry's sustainable development. The registry will be crucial for ensuring the credibility and scalability of SAF usage within the sector.

01/16/2026 Logistics Industry Insights
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