Temus Super Bowl Ad Prompts Amazon Sellers to Shift Upscale

Temus Super Bowl Ad Prompts Amazon Sellers to Shift Upscale

Temu's multi-million dollar Super Bowl ad and low-price strategy pose a threat to Amazon sellers. Some sellers are shifting to high average order value (AOV) markets in response. This article analyzes the high AOV product selection model and operational considerations. It also offers advice to Amazon sellers facing the Temu challenge, emphasizing the importance of differentiated competition, enhancing product value, and expanding sales channels. By focusing on unique offerings and customer experience, Amazon sellers can navigate the changing e-commerce landscape and maintain profitability.

01/06/2026 Logistics Industry Insights
Read More
Amazon Reduces Warehouse Capacity Disrupts Sellers Before Chinese New Year

Amazon Reduces Warehouse Capacity Disrupts Sellers Before Chinese New Year

Amazon sellers are currently experiencing a sudden drop in FBA capacity, coinciding with the crucial period for stocking up for the Chinese New Year, leaving them unable to ship goods normally. High FBA fees contrast sharply with inefficient warehousing services, leading to widespread complaints. Amazon should prioritize its relationship with sellers, improve supply chain management capabilities, and avoid making sellers pay for platform inefficiencies. Sellers should also actively seek alternative solutions, optimize inventory management, and communicate proactively with Amazon to jointly address the challenges.

01/04/2026 Logistics
Read More
Amazon Ad ROAS Drops As Brands Shift to New Attribution Models

Amazon Ad ROAS Drops As Brands Shift to New Attribution Models

Amazon ad ROAS plummeting? Don't panic! Amazon has updated its ad display attribution rules with the new "Shopping Signals Enhancement" model. This article analyzes the impact of the new rules and provides three key strategies: update benchmarks, optimize budget allocation, and leverage comprehensive data. We also remind sellers to pay attention to aged inventory fees to avoid storage costs eroding profits. Embrace change, and refined operations are the key to success! Stay ahead by adapting to these changes and optimizing your Amazon advertising strategy for maximum ROI.

01/23/2026 Logistics Industry Insights
Read More
Amazon US Sellers Face Challenges Adapt Strategies for Growth

Amazon US Sellers Face Challenges Adapt Strategies for Growth

This article provides an in-depth analysis of the Amazon US marketplace, exploring its landscape, key success factors, and how consumers and sellers can navigate its opportunities and challenges. It examines Amazon's monopoly controversies, consumer shopping strategies, and seller profit-making techniques. Addressing frequently asked questions, the article aims to help readers better understand the Amazon US marketplace and achieve success on this global e-commerce stage. It provides insights into optimizing strategies for both buyers and sellers within the competitive Amazon US environment.

01/30/2026 Logistics Encyclopedia
Read More
Amazon Partners with Modest Wear City to Expand Fashion Offerings

Amazon Partners with Modest Wear City to Expand Fashion Offerings

Modest Wear City's arrival on Amazon signifies Amazon's entry into the burgeoning global Muslim women's clothing market. The brand is committed to providing high-quality, modest apparel while prioritizing social responsibility and empowering women's economic independence. Leveraging data analytics, Modest Wear City is poised for success on the Amazon platform. This move allows Amazon to further solidify its position in the modest fashion market. The partnership aims to cater to a growing demand for stylish and ethically sourced modest clothing options for Muslim women worldwide.

02/05/2026 Logistics Industry Insights
Read More
WCO Workshop Enhances Namibias IP Enforcement

WCO Workshop Enhances Namibias IP Enforcement

The WCO held a workshop in Namibia to enhance intellectual property rights enforcement capabilities of Customs administrations in Eastern and Southern Africa. The workshop focused on risk management, information sharing, and the identification of counterfeit medicines. Participants explored strategies to strengthen regional cooperation and combat the trade in illicit goods that infringe on intellectual property rights. The aim was to improve the effectiveness of Customs administrations in protecting intellectual property at the border and fostering a safer and more secure trading environment within the region.

01/05/2026 Customs Knowledge
Read More
WCO EU Research Centre Boost Global Trade Security

WCO EU Research Centre Boost Global Trade Security

The Secretary General of the World Customs Organization met with the Director of the European Commission's Joint Research Centre to discuss cooperation in areas such as container monitoring, risk analysis, and combating counterfeit goods. Both parties plan to further deepen collaboration through technical meetings, jointly building a safer and more efficient global trade environment, protecting intellectual property and public safety. The discussions focused on leveraging technology and data sharing to enhance customs controls and improve the detection of illicit activities within the global supply chain.

12/30/2025 Customs Knowledge
Read More
Arab Nations Unite Against Counterfeiting to Safeguard IP Rights

Arab Nations Unite Against Counterfeiting to Safeguard IP Rights

The 3rd Arab Forum on Combating Commercial Fraud, Counterfeiting, and Protecting Intellectual Property was held in Saudi Arabia, emphasizing the importance of regional cooperation and information sharing. Participants shared experiences, discussed strategies for combating counterfeiting, and proposed recommendations to strengthen intellectual property protection. The forum aimed to build a robust intellectual property protection system across the Arab world, fostering innovation and economic development. The discussions highlighted the need for coordinated efforts to effectively address the challenges posed by counterfeit goods and intellectual property infringement.

12/30/2025 Customs Knowledge
Read More
Global Customs Adopt WCO Initiative to Fight Counterfeiting

Global Customs Adopt WCO Initiative to Fight Counterfeiting

The World Customs Organization (WCO) launched the "IPM Connected" initiative to combat counterfeit goods by connecting global track-and-trace and authentication solutions. The program utilizes technologies such as handheld device scanning and data docking to enable rapid verification of product authenticity, providing customs and brand owners with safer, faster, and more cost-effective clearance services. The WCO encourages more organizations to join and collectively build a global anti-counterfeiting ecosystem. This collaborative effort aims to streamline processes and enhance the fight against illicit trade worldwide.

12/30/2025 Customs Knowledge
Read More
Douyin Tightens Ecommerce Rules for Creators Adds Offline Viewing

Douyin Tightens Ecommerce Rules for Creators Adds Offline Viewing

This week, Douyin E-commerce introduced several new regulations and updates: creators' commission fees must go through the affiliate program, online recruitment for the alcohol industry is suspended, offline viewing and comment features are being tested to improve user experience. Simba's accusation against Liu Genghong and his wife for selling counterfeit goods has attracted attention. Kuaishou E-commerce is tightening risk detection for merchant accounts, and ByteDance has no immediate plans for an IPO. These changes will have a significant impact on creators, merchants, and users alike.

01/04/2026 Logistics Industry Insights
Read More