Retailers Use Data to Optimize Valentines Day Supply Chains
This paper delves into the challenges that seasonal holidays, such as Valentine's Day, pose to retail supply chains. It emphasizes the importance of data-driven supply chain design, cross-functional collaboration, and technology enablement. Through the Albertson's case study and expert insights, the paper illustrates how to leverage forecasting tools, optimize operational processes, and flexibly respond to market changes to achieve success in a highly competitive environment. The focus is on strategies for retailers to effectively manage demand surges and ensure optimal inventory levels during peak seasons.









