Facebook Dominates Crossborder Ecommerce Marketing

Facebook Dominates Crossborder Ecommerce Marketing

Facebook, with its massive user base and precise ad targeting capabilities, is a top social media marketing platform for cross-border e-commerce. This article analyzes Facebook's user advantages and platform characteristics, emphasizing the importance of content creation. Facing the challenge of declining engagement rates, cross-border sellers need to constantly innovate to succeed on Facebook. Continuous adaptation and creative content are key to overcoming engagement hurdles and achieving marketing goals within the platform's dynamic environment.

01/27/2026 Logistics Industry Insights
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Amazon Sellers Use Tiktok Strategies to Boost Traffic

Amazon Sellers Use Tiktok Strategies to Boost Traffic

Amazon sellers looking to leverage TikTok for efficient traffic generation? This article offers four key strategies: precisely defining user personas, creating a high-quality official account, leveraging KOL (Key Opinion Leader) influencer marketing, and precisely targeting TikTok ads. By mastering these techniques, you can effectively convert TikTok traffic into Amazon store sales. Learn how to identify your ideal customer on TikTok, create engaging content, partner with relevant influencers, and optimize your ad campaigns for maximum ROI. Ultimately, drive targeted traffic and boost your Amazon sales through strategic TikTok utilization.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Adapt As Ad Costs Surge

Amazon Sellers Adapt As Ad Costs Surge

Amazon sellers are struggling with soaring advertising costs, with ad spending quadrupling in five years. This is driven by a surge in seller numbers, intense competition during peak seasons, and platform crackdowns on fraudulent practices. To combat this increasing competition, 30% of sellers are turning to off-Amazon advertising. Their goals include clearing inventory, promoting new products, and testing product viability, all while seeking more cost-effective traffic sources. This shift represents a strategic move to diversify marketing efforts and alleviate the pressure of rising advertising costs on the Amazon platform.

01/06/2026 Logistics Industry Insights
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Tidot Amazon Ads Partner on Aidriven Global Brand Growth

Tidot Amazon Ads Partner on Aidriven Global Brand Growth

Titan Technology showcased at the Amazon Ads 2025 Partner Summit, deepening collaboration with Amazon Ads. Focusing on the application of AI technology in marketing, both parties are committed to building a smarter, more efficient, and sustainable full-funnel growth system for Chinese brands going global. This partnership aims to empower brands to achieve sustainable growth in the global market by leveraging AI-driven solutions and optimizing their Amazon advertising strategies. The collaboration will focus on providing comprehensive support and resources to help brands navigate the complexities of international expansion.

12/23/2025 Logistics Industry Insights
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Amazon Tightens Fake Review Policy Warns Sellers of Bans

Amazon Tightens Fake Review Policy Warns Sellers of Bans

Amazon is cracking down on fake reviews again, suing Extreme Rebate, potentially triggering a new wave of account suspensions. This article analyzes the dangers of fake reviews and, based on financial reports from publicly listed cross-border e-commerce companies, points out the continued negative impact. It also offers Amazon sellers a new way to break the deadlock: embracing TikTok traffic and achieving performance growth through compliant operations and content marketing.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Boost Sales with Optimized Visual Listings

Amazon Sellers Boost Sales with Optimized Visual Listings

Visual marketing is crucial for Amazon Listings. This article details the requirements for Amazon product images regarding quantity, main and auxiliary image specifications, and general guidelines. It also provides image optimization suggestions aimed at helping sellers create more attractive listings and improve click-through rates and conversion rates. By optimizing product images according to these recommendations, sellers can enhance their listing's visual appeal and ultimately drive more sales.

12/30/2025 Customs Knowledge
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Amazon Adjusts Algorithm Brands Adapt Strategies to Regain Sales

Amazon Adjusts Algorithm Brands Adapt Strategies to Regain Sales

With Amazon's algorithm updates and increased ad placements, sellers should prioritize Amazon's Choice and Editorial Recommendations. Effectively utilize related traffic, strengthen brand promotion and on-site advertising, and adjust marketing strategies accordingly. Focusing on these areas will help sellers navigate the changing landscape and optimize their performance on the Amazon platform. Adapting to these changes is crucial for maintaining visibility and driving sales in the competitive Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Amazon Brand Store 2024 Strategies to Increase Traffic Sales

Amazon Brand Store 2024 Strategies to Increase Traffic Sales

Amazon Store is a powerful marketing tool exclusive to Brand Registered sellers. It allows you to create a dedicated brand page, showcasing your products and providing an immersive shopping experience. This article details the store setup process, its value, and data analytics, helping you build a dedicated traffic entry point and drive sales growth. By creating a branded storefront, sellers can enhance brand awareness, improve product discoverability, and ultimately boost their sales performance on Amazon.

01/05/2026 Logistics Encyclopedia
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Amazon Expands Sales with Affiliate Influencer Program

Amazon Expands Sales with Affiliate Influencer Program

This article delves into the Amazon Influencer Program, highlighting its cost-effectiveness and high conversion rates. By collaborating with micro-influencers on the platform, sellers can boost product visibility, increase sales, and achieve long-term revenue. When selecting influencers, focus on video quality, content vertical relevance, and grant creative freedom to maximize traffic amplification. This strategy provides a low-risk, high-reward approach to leveraging the power of influencer marketing within the Amazon ecosystem.

01/04/2026 Logistics Industry Insights
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Six Advanced Strategies Boost Amazon Affiliate Revenue

Six Advanced Strategies Boost Amazon Affiliate Revenue

Amazon affiliate marketing is more than just posting links; it's a sophisticated operational system. This article unveils six advanced strategies to effectively manage your affiliate program and boost conversion rates, leading to significant sales growth. These strategies include precise niche targeting, strategic product bundling, leveraging YouTube, prioritizing communication, expanding into new markets, and data-driven decision-making. Learn how to optimize your Amazon affiliate efforts for maximum impact and achieve remarkable results.

12/31/2025 Logistics Encyclopedia
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