Amazon Sellers Hit by Ad Glitch Policy Change Postblack Friday

Amazon Sellers Hit by Ad Glitch Policy Change Postblack Friday

During this year's Black Friday Cyber Monday, an Amazon Advertising system bug caused abnormal ad data and budget overruns for sellers, resulting in significant losses. Amazon has responded and fixed the bug, but compensation issues remain unresolved. Additionally, display ads are undergoing policy adjustments, with the old version being removed and product activity ads being upgraded. Sellers need to closely monitor data, verify through multiple channels, adjust strategies promptly, and actively learn the new policies. Seeking legal assistance when necessary is crucial for survival in this changing landscape.

01/06/2026 Logistics Industry Insights
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Amazon Vendor Central Boosts Ecommerce Growth

Amazon Vendor Central Boosts Ecommerce Growth

This article provides an in-depth analysis of the Amazon Vendor Central (VC) account's operational model and its differences from the Seller Central (SC) account. It highlights the advantages of VC accounts in terms of trust endorsement, advertising empowerment, simplified operations, marketing tools, and data insights. The article aims to provide cross-border e-commerce sellers with broader growth ideas and emphasizes the importance of VC accounts as a strategic choice for scaling their business on Amazon. Exploring VC can unlock new opportunities and drive significant revenue growth.

12/31/2025 Logistics Encyclopedia
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Amazons Brandbuilding Challenges for Sellers Revealed

Amazons Brandbuilding Challenges for Sellers Revealed

The number of Amazon Brand Registry enrollments is surging, yet consumers struggle to remember numerous 'brands.' The article argues that Amazon functions more as a sales platform than a brand incubator. To build a genuine brand on Amazon, sellers need to transcend platform limitations. Strategies include differentiated products, content marketing, community building, off-Amazon traffic generation, and data analysis. These approaches are crucial for establishing a lasting brand identity within the competitive Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Amazon Unveils Pricing Ad and Review Tactics for Product Success

Amazon Unveils Pricing Ad and Review Tactics for Product Success

This article delves into four key factors for successful Amazon new product launches: product differentiation, pricing strategy, advertising tactics, and new product reviews. Addressing the challenge of acquiring reviews for small and medium-sized sellers, it proposes leveraging the European or Canadian Vine program to accelerate review accumulation and then synchronizing them to the US marketplace. The article emphasizes that product quality is fundamental and that combining it with precise strategies can significantly increase the success rate of new product promotions.

12/29/2025 Logistics Encyclopedia
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Amazon Brand Registry 20 Key Updates and Best Practices

Amazon Brand Registry 20 Key Updates and Best Practices

This article provides an in-depth interpretation of Amazon Brand Registry 2.0 new rules, analyzing common pitfalls for sellers and offering corresponding strategies to facilitate successful registration. It focuses on the permanent Logo requirement for product images, the preparation of differentiated materials for production and distribution information, and the video verification process. This helps you grasp the key points of the new rules, secure brand protection, and achieve growth benefits.

01/06/2026 Logistics Industry Insights
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Alibabas Lazada Expands to Europe Rivaling Amazon

Alibabas Lazada Expands to Europe Rivaling Amazon

Alibaba's Lazada is actively entering the European e-commerce market, aiming to expand its overseas business and challenge giants like Amazon. Through localized operations, strengthening logistics hubs, and adjusting organizational structure, Lazada hopes to gain a foothold in the competitive European market. It will also collaborate with AliExpress to inject new momentum into Alibaba's performance growth. This move may trigger a new round of reshuffling in the European e-commerce landscape.

01/07/2026 Logistics Industry Insights
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Air Cargo Industry Adapts to New Energy Battery Transport Challenges

Air Cargo Industry Adapts to New Energy Battery Transport Challenges

Air transport standards for new energy products are undergoing a systematic upgrade, focusing on enhanced safety and full lifecycle carbon management. The core of the certification standard upgrade lies in the expansion of battery types and the refinement of safety thresholds. Service chain collaboration and compliance path innovation require restructuring the entire "testing-declaration-transportation" link. Businesses should match new regulations through standardized operations and digital collaboration, consult professional international logistics consultants for customized solutions, and optimize transportation efficiency and compliance costs.

11/03/2025 Logistics
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Indonesia Imposes New Ecommerce Tax Affecting Sellers and Platforms

Indonesia Imposes New Ecommerce Tax Affecting Sellers and Platforms

New Indonesian e-commerce tax regulations are now in effect, requiring sellers with annual revenue exceeding IDR 500 million to pay 0.5% income tax. This measure aims to alleviate fiscal pressure and promote market fairness. The new rules will directly impact seller profit margins and increase platform operating costs and compliance responsibilities. In the long term, a standardized tax environment will contribute to the healthy development of the Indonesian e-commerce industry. Sellers and platforms need to actively adapt to these changes.

11/03/2025 Logistics Industry Insights
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Douyin Ecommerce Raises Bar for Sellers with Stricter Return Rate Rules

Douyin Ecommerce Raises Bar for Sellers with Stricter Return Rate Rules

Douyin e-commerce platform adjusts the standards for Douyin store products to enter the Selected Alliance, with the product return rate becoming a key assessment indicator. Merchants need to improve product quality, optimize after-sales service, and pay attention to data indicators to adapt to the new regulations and obtain more promotion opportunities. The new rules aim to create a healthier and more sustainable e-commerce ecosystem. Merchants should actively respond and realize the transformation from "traffic is king" to "quality is king."

01/04/2026 Logistics Industry Insights
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Chinas New Company Law Eases Capital Reduction for Firms

Chinas New Company Law Eases Capital Reduction for Firms

The new Company Law imposes stricter requirements on paid-in registered capital, making capital reduction a common strategy for businesses. This article, using Shenzhen as an example, provides a detailed interpretation of the necessity, process, required documents, and specific online announcement procedures for capital reduction. It aims to help companies mitigate risks and achieve stable development in light of the new regulations. The guide offers practical insights for companies navigating the complexities of capital reduction under the updated legal framework.

01/07/2026 Customs Knowledge
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