Amazon Sellers Adapt As Ad Costs Surge

Amazon Sellers Adapt As Ad Costs Surge

Amazon sellers are struggling with soaring advertising costs, with ad spending quadrupling in five years. This is driven by a surge in seller numbers, intense competition during peak seasons, and platform crackdowns on fraudulent practices. To combat this increasing competition, 30% of sellers are turning to off-Amazon advertising. Their goals include clearing inventory, promoting new products, and testing product viability, all while seeking more cost-effective traffic sources. This shift represents a strategic move to diversify marketing efforts and alleviate the pressure of rising advertising costs on the Amazon platform.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Face Suspensions Ahead of Black Friday

Amazon Sellers Face Suspensions Ahead of Black Friday

This article provides a comprehensive guide for Amazon sellers to address potential account security issues before peak seasons like Black Friday. It covers self-checking account health, solutions to common problems, appeal techniques, reporting abuse, and seeking official support. Emphasizing the importance of daily maintenance, the guide aims to help sellers proactively prevent issues, ensure account security, and achieve sales success during peak seasons. By implementing these strategies, sellers can minimize risks and maximize their potential for increased sales and profitability.

12/31/2025 Logistics Encyclopedia
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Crossborder Ecommerce Sellers Gear Up for Holiday Sales

Crossborder Ecommerce Sellers Gear Up for Holiday Sales

Cross-border e-commerce year-end sales surge strategy: comprehensive improvement in inventory preparation, marketing, and pricing. Optimize listings, capture traffic, and pay attention to risks to win the peak sales season. Prepare for increased demand and shipping challenges. Implement targeted advertising campaigns and promotions. Adjust pricing strategies to remain competitive while maximizing profit margins. Address potential supply chain disruptions and ensure efficient order fulfillment. By focusing on these key areas, businesses can capitalize on the opportunities presented by the holiday shopping season and achieve significant sales growth.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Turn to Satellite Warehouses Amid FBA Storage Limits

Amazon Sellers Turn to Satellite Warehouses Amid FBA Storage Limits

This article provides an in-depth analysis of Amazon's satellite warehouse (STAR) and AWD (Amazon Warehousing & Distribution) solutions. It compares their requirements, advantages, and limitations, offering a detailed guide on application and usage. This information aims to help sellers overcome FBA storage constraints, enabling flexible inventory management and success during peak seasons. Learn how to leverage these warehousing options to optimize your Amazon business and navigate the challenges of FBA capacity limits.

12/30/2025 Warehousing
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US Shipping Rates Drop As Supply Outpaces Weak Demand

US Shipping Rates Drop As Supply Outpaces Weak Demand

Freight rates on US routes continue to decline, with the SCFI index falling for three consecutive weeks. The oversupply situation has made companies cautious about shipping, leading to concerns among industry insiders about future rate drops. Despite pressures from the global trade landscape, the market still hopes for a rebound in rates with the arrival of the traditional peak season.

08/04/2025 Logistics
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Air Freight Pricing from Guangzhou to Gothenburg

Air Freight Pricing from Guangzhou to Gothenburg

This article provides information on air freight prices from Guangzhou to Gothenburg, including rates and flight details. Prices fluctuate based on peak season factors, starting at 64.5 RMB, with a target price of 1510 RMB. Detailed flight information and precautions are included. It is recommended to confirm the final costs during specific operations to ensure the accuracy and timeliness of the information.

07/22/2025 Logistics
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Air Freight Costs from Zhengzhou to Boston

Air Freight Costs from Zhengzhou to Boston

The air freight cost from Zhengzhou to Boston fluctuates due to peak season, with regular cargo fees ranging between 145 to 37 RMB, inclusive of fuel and security charges but excluding customs and document fees. Transportation usually passes through Almaty and Istanbul to ensure the cargo arrives smoothly in Boston. For more detailed information, please contact customer service for confirmation.

07/22/2025 Logistics
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Air Freight Services And Pricing Overview From Nanjing To Stuttgart

Air Freight Services And Pricing Overview From Nanjing To Stuttgart

This article outlines the air freight services and pricing information from Nanjing to Stuttgart, including details on airlines, routes, and flights. It highlights the significant fluctuations in rates during the peak season, emphasizing the need for real-time confirmation. Additionally, specific rules regarding related costs and cargo billing are thoroughly explained, providing clear guidance for customers in selecting transportation options.

07/16/2025 Logistics
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Notice of Peak Season Surcharge for Cargo Transport from the Indian Subcontinent and the Middle East to the East Coast and Gulf of the USA

Notice of Peak Season Surcharge for Cargo Transport from the Indian Subcontinent and the Middle East to the East Coast and Gulf of the USA

This article outlines that starting from July 18, 2025, a peak season surcharge will be implemented for shipments from the Indian subcontinent and the Middle East to the US East Coast and Gulf ports. This measure aims to address market fluctuations and rising costs, ensuring the quality and stability of transportation services to meet customers' demands for reliable logistics solutions.

07/17/2025 Logistics
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Emergency Notice Significant Increase in Shipping Fees Get Informed About the New Policy

Emergency Notice Significant Increase in Shipping Fees Get Informed About the New Policy

Hapag-Lloyd announced that starting August 28, 2024, the GRI fees for shipping from Asia to South America and the West Coast will increase by $2,000. Additionally, a peak season surcharge will be imposed on container cargo from the Far East to Australia. This adjustment in policy occurs amidst frequent fluctuations in current market freight rates and has garnered widespread attention.

08/26/2024 Logistics
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