Amazon Fresh Expands to 2300 Markets Amid Growth Push

Amazon Fresh Expands to 2300 Markets Amid Growth Push

Amazon's Fresh & Fast Delivery service now covers 2300 markets, doubling shopping frequency for users. Fresh produce has become a popular category, with private label brands performing strongly. The 'Fresh Guarantee' enhances customer trust. Amazon plans further expansion by 2026. This service is not only a logistical innovation, but also a strategic shift in user behavior, increasing customer loyalty, market share, and brand value. It represents a key component of Amazon's e-commerce strategy focused on convenience and quality in the fresh food sector.

01/08/2026 Logistics
Read More
Amazon Adjusts Return Policy to Balance Costs Customer Satisfaction

Amazon Adjusts Return Policy to Balance Costs Customer Satisfaction

Amazon is upgrading its seller return tools, helping merchants balance cost control and user experience through refined Returnless Resolutions and a new return dashboard. The key impacts of this upgrade are refined operations, data-driven decision-making, and improved user experience. This signals a future trend of intelligent and automated return management. The new tools aim to streamline the return process, providing sellers with more control and insights to optimize their return strategies and enhance customer satisfaction.

01/08/2026 Logistics
Read More
Amazon Sellers Weigh West Vs East Coast Warehousing Costs

Amazon Sellers Weigh West Vs East Coast Warehousing Costs

Amazon sellers need to consider factors like geographical location, warehousing costs, and market coverage when choosing between East Coast and West Coast warehouses. The West Coast is suitable for goods imported from Asia, those with lower time sensitivity, and those prioritizing cost control. The East Coast is better for quickly delivering high-value items to the East Coast. By leveraging data analysis, sellers can select the optimal solution based on their specific business characteristics, ultimately maximizing profits. This strategic decision is crucial for efficient supply chain management and achieving a competitive edge.

Amazon Sellers Urged to Optimize Search Terms for Traffic

Amazon Sellers Urged to Optimize Search Terms for Traffic

This article provides an in-depth analysis of Amazon's Search Term rules and considerations, emphasizing the importance of precise traffic generation. It details core rules such as length limitations, synonym strategies, and keyword variations, while also warning against the risks of non-compliant practices. The aim is to help sellers create effective Search Terms to improve Listing visibility and sales performance on Amazon. This includes optimizing the listing for better search results and increased conversion rates.

Amazon Launches New Product with Focus on Keyword Strategies

Amazon Launches New Product with Focus on Keyword Strategies

Keyword strategy is crucial for launching new products on Amazon. This article advises sellers to break free from the initial keyword bottleneck by experimenting with product targeting. Instead of competing for high-traffic, expensive keywords, focus on long-tail keywords. Don't be overly concerned with initial ACOS; consider long-term goals. Leverage automatic campaigns to discover traffic and manual campaigns for precise targeting. By flexibly using various methods and continuously optimizing based on data, sellers can achieve successful new product promotion.

Amazon Sellers Face Rising Malicious Attacks in Ecommerce Battle

Amazon Sellers Face Rising Malicious Attacks in Ecommerce Battle

This paper delves into the frequent occurrence of malicious Listing attacks on the Amazon platform, revealing the underlying causes of fierce competition in cross-border e-commerce. It explores how sellers can protect themselves and emphasizes the regulatory responsibilities of the platform. The paper also calls for the industry to jointly build a healthy competitive ecosystem to address challenges such as low sales and promote the healthy development of the cross-border e-commerce industry. This collaborative approach is crucial for fostering sustainable growth and mitigating the negative impacts of malicious activities.

Amazon Sellers Face German WEEE Compliance to Avoid Bans

Amazon Sellers Face German WEEE Compliance to Avoid Bans

This article provides a detailed interpretation of the new WEEE compliance policy on Amazon Germany, focusing on Extended Producer Responsibility (EPR) requirements. It explains how to determine if you are a WEEE producer and the impact of WEEE compliance on sellers. Furthermore, it offers guidance on WEEE registration and answers frequently asked questions, aiming to help sellers navigate the new regulations smoothly and avoid product removal risks. This ensures sellers can understand and adhere to the new policies effectively.

01/04/2026 Logistics
Read More
Amazon Sellers Adopt Data Tactics to Counter ASIN Dominance

Amazon Sellers Adopt Data Tactics to Counter ASIN Dominance

This paper addresses the problem of high ASIN traffic share and low keyword ad exposure and conversion rates in Amazon Advertising. From a data analyst's perspective, it delves into the reasons, including discrepancies between keyword and product page exposure, and the impact of category characteristics. A data-driven keyword advertising optimization strategy is proposed, encompassing bid optimization, ad placement optimization, listing optimization, and time-of-day optimization. This aims to help sellers improve advertising effectiveness, achieve precise traffic acquisition, and boost conversions.

Amazon Sellers Gain New Tools to Boost Holiday Sales

Amazon Sellers Gain New Tools to Boost Holiday Sales

With the Amazon year-end promotion approaching, how can sellers seize the opportunity to double sales? This article focuses on Amazon's two major traffic engines: the "Brand Recommendation" feature on product detail pages and the Climate Pledge Friendly program, helping sellers attract targeted traffic and increase conversions. Simultaneously, leverage Halloween promotions, using email marketing to precisely reach potential customers and explode sales. Master these strategies to win the year-end peak season!

Amazon Sellers Face Storage Limits Ahead of Peak Season

Amazon Sellers Face Storage Limits Ahead of Peak Season

Amazon's significant reduction in FBA storage capacity has led to sellers facing overage fees and the risk of warehouse congestion. This article analyzes the reasons behind the sudden decrease, including tight warehousing space in the US and Amazon's own strategic adjustments. It provides sellers with coping strategies such as requesting increased capacity, optimizing inventory management, and avoiding congested warehouses. These strategies aim to help sellers break through challenges during the peak season and maintain efficient operations despite the limitations.