Esuns Chen Offers Amazon Sellers Growth Training

Esuns Chen Offers Amazon Sellers Growth Training

With six years of hands-on Amazon experience, Yi Xun Cross-border Lao Chen offers practical training courses focusing on Amazon North America, Europe, and Japan site operations and managed services. The course covers account registration, product selection, listing optimization, and advertising, helping sellers quickly master core Amazon operational skills and achieve business growth. This training is designed to provide actionable strategies and real-world insights for success in the competitive Amazon marketplace.

01/04/2026 Logistics Encyclopedia
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Amazon Advertisers Adapt Strategies to Improve ROI

Amazon Advertisers Adapt Strategies to Improve ROI

Poor Amazon advertising performance is a common challenge for many sellers. This article delves into factors such as keyword accuracy, Listing optimization, reviews and ratings, main image optimization, and return rates. It provides corresponding optimization suggestions aimed at helping sellers improve advertising effectiveness and overcome difficulties. By focusing on these key areas, sellers can enhance their ad campaigns, reduce ACOS, and ultimately drive more sales and profitability on the Amazon platform.

01/04/2026 Logistics Encyclopedia
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Amazons Home Goods Category Key Strategies and Market Trends

Amazons Home Goods Category Key Strategies and Market Trends

This article provides an in-depth analysis of market trends and product selection strategies for the home goods category on Amazon. It covers target consumer profiles, purchase frequency, differences in demands across countries, product development strategies, recommended sub-categories, and compliance certifications. The aim is to help sellers seize market opportunities, develop high-quality products, and tap into the blue ocean market of home goods on Amazon. The analysis will provide insights to help sellers make informed decisions and optimize their product offerings.

01/04/2026 Logistics Industry Insights
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Parttime Mom Becomes Amazon Best Seller in 15 Days

Parttime Mom Becomes Amazon Best Seller in 15 Days

This article tells the story of a part-time mom who turned a new product into an Amazon Best Seller in just 15 days. Through in-depth research on product selection strategies, advertising techniques, and operational experience, she successfully achieved a part-time income that surpassed her main job. The article summarizes her successful experience and provides highly practical operational guidance for entrepreneurs who want to make money on Amazon. It offers valuable insights into effective product launching and management.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Optimize Inventory with Parent Skus

Amazon Sellers Optimize Inventory with Parent Skus

This article delves into the concept, function, and creation methods of Amazon Parent SKUs. It elaborates on the significant value of Parent SKUs in simplifying product management, enhancing customer experience, and optimizing search rankings. Furthermore, it provides practical suggestions for leveraging Parent SKUs to boost sales, helping sellers overcome inventory management chaos and achieve doubled sales. It covers how effective Parent SKU implementation can streamline Amazon operations and improve overall business performance by simplifying product variations and improving product discoverability.

01/06/2026 Logistics Encyclopedia
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Amazon Sellers Guide to Asins Keywords and PPC Ads

Amazon Sellers Guide to Asins Keywords and PPC Ads

This article delves into Amazon ASINs and their reverse lookup applications, highlighting their importance for sellers in product identification, inventory management, and PPC advertising optimization. It provides a detailed guide on using the Keyword Scout tool to help sellers uncover competitor keywords, optimize advertising strategies, and boost product sales, ultimately achieving success in the Amazon marketplace. Understanding and leveraging ASINs and reverse ASIN lookup are crucial for effective product research and competitive analysis, leading to improved PPC campaign performance and increased visibility.

01/05/2026 Logistics Encyclopedia
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Amazon Launches 90day Free Program for Crossborder Sellers

Amazon Launches 90day Free Program for Crossborder Sellers

The Amazon Gold Rush Program, supported by government regulation, offers a zero-tuition, zero-risk 90-day practical incubation program to help students grow from beginners to qualified cross-border sellers. The curriculum covers the entire Amazon operation process, including account registration, product selection, product listing, FBA shipping, on-and-off-site promotion, advertising, customer service management, negative review handling, account appeals, and popular product development. It provides one-stop explanation and practical guidance to help quickly master operational skills.

02/03/2026 Logistics Industry Insights
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Amazons Rating System Key to Sales Growth and Pitfalls

Amazons Rating System Key to Sales Growth and Pitfalls

This article delves into the Amazon product rating mechanism, revealing its complex algorithms, including key factors such as verified purchases, review recency, helpfulness, and content quality. It emphasizes the importance of combating fake reviews and provides practical strategies for sellers to improve the quality and quantity of product reviews. These strategies help sellers optimize product ratings and ultimately boost sales. The analysis highlights the interplay between genuine customer feedback and manipulative practices, offering insights for both consumers and sellers navigating the Amazon marketplace.

12/31/2025 Logistics Encyclopedia
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Amazon Sellers Guide to UPC Codes Key Insights

Amazon Sellers Guide to UPC Codes Key Insights

This article provides a comprehensive analysis of Amazon UPC codes, covering their definition, importance, purchase channels, usage methods, and differences from other product codes. It aims to help new sellers avoid UPC pitfalls, smoothly create product listings, and improve operational efficiency. It explains the significance of GS1 and how to properly acquire and utilize UPCs to ensure compliance and avoid listing issues on the Amazon marketplace. Understanding these aspects is crucial for successful product launches and long-term sales growth.

12/29/2025 Logistics Encyclopedia
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Amazon FBM Sellers Gain Edge with Datadriven Niche Strategies

Amazon FBM Sellers Gain Edge with Datadriven Niche Strategies

This article introduces how Amazon FBM sellers can leverage Seller Sprite's 'Product Selection' and 'Market Selection' features for efficient product research. By refining filtering criteria and analyzing market data, it helps sellers pinpoint potential markets, avoid highly competitive niches, and ultimately achieve sales growth. It emphasizes the importance of data-driven product selection, assisting FBM sellers in achieving success on the Amazon platform. The article provides guidance on using Seller Sprite to identify profitable products and markets for FBM businesses.

02/05/2026 Logistics Encyclopedia
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