Amazon Sellers Gain Edge in Competitive US Marketplace

Amazon Sellers Gain Edge in Competitive US Marketplace

Amazon's choice of the US marketplace as its global operational core stems from the US market's immense consumer potential, well-developed logistics system, relaxed regulatory environment, and vibrant technological innovation atmosphere. Sellers need to master key operational knowledge such as pricing strategies, timeliness, and compliance. They must also actively address potential operational challenges to succeed in the US Amazon market. Success requires understanding the unique demands and opportunities presented by the American consumer base and adapting business practices accordingly.

02/02/2026 Logistics Industry Insights
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Amazon Sellers Adopt Streamlined Logistics to Cut Costs

Amazon Sellers Adopt Streamlined Logistics to Cut Costs

This article provides an in-depth analysis of Amazon FBA cost structure, focusing on four key areas: stocking, packaging, transportation, and warehousing. It offers a systematic optimization strategy, including precise inventory management, product portfolio optimization, lightweight packaging, smart first-mile logistics selection, optimized shipment splitting, and error-free inbound processes. These strategies aim to help Amazon sellers reduce costs, improve efficiency, and ultimately increase profit margins. By implementing these tactics, sellers can streamline their FBA operations and achieve significant cost savings.

02/03/2026 Logistics
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Amazon Sellers Urged to Prioritize Content for Growth

Amazon Sellers Urged to Prioritize Content for Growth

This article delves into the current traffic bottleneck faced by cross-border e-commerce businesses, proposing a solution centered around a "content-first" approach. It emphasizes the importance of optimizing product quality and Amazon product pages while adhering to platform rules to improve traffic efficiency and rebuild user trust. Ultimately, this strategy aims to achieve sustainable business growth. Under new policies, sellers who prioritize content will find themselves with new development opportunities.

02/03/2026 Logistics Industry Insights
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Amazon Adds 250000 Seasonal Jobs Amid Retail Slump

Amazon Adds 250000 Seasonal Jobs Amid Retail Slump

Amazon plans to hire 250,000 employees and increase average wages during the holiday season to meet the surge in demand. This contrasts with some retailers' seasonal hiring reductions, highlighting Amazon's expansion strategy and market confidence. By increasing distribution centers, expanding service offerings, and improving employee compensation, Amazon is building a more competitive ecosystem and laying the foundation for future growth. The significant hiring initiative demonstrates Amazon's commitment to meeting customer needs and solidifying its position as a leading e-commerce player during the peak shopping period.

02/03/2026 Logistics
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Chinese Ebikes Dominate Amazon Via Social Media Marketing

Chinese Ebikes Dominate Amazon Via Social Media Marketing

This article analyzes the success factors of the Chinese ebike brand Jasion EB5 on Amazon, including its price advantage, product performance, and marketing strategies. It focuses on its social media marketing on YouTube and overseas press release strategy, emphasizing the synergy of combining video and press releases, and the importance of differentiated promotion in market competition. This case provides a useful reference for Chinese brands expanding into overseas markets. The analysis highlights how Jasion EB5 effectively leverages digital channels to reach international customers and build brand awareness.

02/03/2026 Logistics Industry Insights
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Amazon Probes Zerocost Scam Amid Serial Return Fraud

Amazon Probes Zerocost Scam Amid Serial Return Fraud

Amazon sellers are facing increasing return fraud, with cases of buyers successfully returning garbage after multiple orders, raising concerns about platform oversight. Issues like loopholes in the FBA return system, professional fraudsters abusing the rules, and AI-generated fake evidence are becoming more prominent. Sellers are urging the platform to implement a "buyer blacklist" feature and establish a more proactive defense mechanism to collectively address the escalating risk of return fraud. They are hoping for tighter regulations and better protection against these fraudulent activities.

02/03/2026 Logistics Industry Insights
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Amazon Sellers Guide to Avoiding US Patent Infringement

Amazon Sellers Guide to Avoiding US Patent Infringement

This article provides Amazon sellers with a practical guide to US patent searching. It details the types of patent infringement, the search process at the United States Patent and Trademark Office (USPTO), and how to leverage intellectual property for both offensive and defensive strategies. The aim is to help sellers mitigate infringement risks and operate safely on the Amazon platform. This guide empowers sellers to proactively identify and address potential patent issues, ensuring compliance and protecting their business interests.

02/03/2026 Customs Knowledge
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Amazon Bamboo Cutlery Organizer Hit by Patent Dispute

Amazon Bamboo Cutlery Organizer Hit by Patent Dispute

Popular bamboo cutlery organizers sold on Amazon may pose a potential patent infringement risk. Sellers should enhance their intellectual property awareness, conduct thorough patent searches and risk assessments to avoid blindly following trends. Independent research and development of new product designs is an effective way to mitigate infringement risks. Ignoring these precautions can lead to costly legal battles and damage to business reputation. Proactive measures are crucial for sustainable growth in the competitive cross-border e-commerce market.

02/03/2026 Customs Knowledge
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Amazon Sellers Reveal Top Products and Growth Tactics

Amazon Sellers Reveal Top Products and Growth Tactics

This article provides a list of best-selling products on Amazon US, covering categories such as electronics, home goods, beauty & skincare, sports & fitness, and children's toys, with in-depth analysis of each category's market potential. It also shares Amazon US operational strategies, including keyword optimization, Listing optimization, FBA services, advertising, customer service, and data analysis. The aim is to help sellers choose the right products, master operations, achieve sales growth, and successfully tap into the US Amazon market.

02/03/2026 Logistics Encyclopedia
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Amazon Sellers Face New German Packaging Law Challenges

Amazon Sellers Face New German Packaging Law Challenges

This article provides a detailed explanation of the German Packaging Act (VerpackG) for sellers on platforms like Amazon. It offers a comprehensive compliance guide covering the registration process, applicable subjects, exemptions, and consequences of non-registration. The importance of the VAT number is emphasized. A one-stop solution is offered to help sellers mitigate risks and successfully expand their business overseas by achieving EPR compliance in Germany. The guide aims to simplify the complex requirements and ensure smooth operations for Amazon sellers.

02/03/2026 Customs Knowledge
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