Amazon Prime Day Nears Amid Tiktok Seller Rule Changes

Amazon Prime Day Nears Amid Tiktok Seller Rule Changes

The TikTok ban is extended again, Amazon Prime Day is scheduled, and new platform regulations are frequently released! This article provides an in-depth analysis of the latest cross-border e-commerce trends, focusing on the impact of the TikTok ban, US retail market trends, Amazon Prime Day opportunities, and platform policy changes. It offers sellers coping strategies to seize opportunities amidst the changes and achieve sustainable growth. We explore how businesses can navigate the evolving landscape and capitalize on upcoming events while adhering to new rules.

01/26/2026 Logistics Industry Insights
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Amazon Marketplace Seller Growth Slows Amid Shifting Brand Trends

Amazon Marketplace Seller Growth Slows Amid Shifting Brand Trends

The number of new sellers on Amazon has significantly decreased due to rising platform commissions, advertising costs, and higher operational barriers. Despite the decline in new sellers, the platform's GMV continues to grow, with increased traffic for active sellers and expanding scale for top sellers. Chinese sellers dominate the new seller landscape. Amazon is accelerating its transformation into a sales channel for larger enterprises.

01/27/2026 Logistics Industry Insights
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Amazon Tightens Toy Seller Rules in US and Europe

Amazon Tightens Toy Seller Rules in US and Europe

Amazon's new DV regulation for the toy category requires sellers to submit test reports reviewed by designated TIC organizations. The new rules tighten report validity, add chemical testing items, and introduce review fees, leading to increased costs and longer product launch cycles for sellers. It is recommended that sellers choose qualified institutions and verify product reports as soon as possible to meet compliance challenges. This new regulation impacts the toy industry on Amazon significantly, forcing adjustments to testing and certification processes.

02/02/2026 Customs Knowledge
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Amazon Introduces New Ad Features to Increase Seller Engagement

Amazon Introduces New Ad Features to Increase Seller Engagement

Amazon has launched two new ad placements, "Picks from Amazon Influencers" and "Explore & Learn," signaling a significant upgrade in content marketing and influencer marketing on the platform. Sellers should optimize their listings, join the Amazon Influencer Program, prepare high-quality creative assets, and closely monitor Amazon announcements to seize the opportunity to acquire high traffic at a lower cost. These new features offer sellers a chance to leverage influencer endorsements and educational content to drive sales and increase brand visibility within the Amazon ecosystem.

02/03/2026 Logistics Industry Insights
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Amazon Updates Algorithm to Enhance Seller Rankings and Sales

Amazon Updates Algorithm to Enhance Seller Rankings and Sales

Amazon's algorithm has undergone significant adjustments. This article delves into key changes, including increased conversion rate weighting, altered review weighting, stricter enforcement against violations, reduced effectiveness of on-site promotion, the advantage of FBA warehousing, higher advertising order weighting, and accelerated keyword ranking. It provides sellers with an updated guide for crafting bestseller strategies, considering the evolving algorithm and emphasizing the importance of adaptation for successful e-commerce operation on Amazon.

02/04/2026 Logistics Industry Insights
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Amazon Seller Shifts from General Store to Niche Strategy

Amazon Seller Shifts from General Store to Niche Strategy

This article analyzes the product selection experience of Amazon seller Regan, highlighting three common pitfalls: lack of market research, neglecting quality control, and putting all eggs in one basket. By summarizing Regan's lessons, it provides a practical guide for Amazon sellers to avoid these mistakes. The article emphasizes the importance of thorough market research, stringent quality control management, and diversified business operations. The aim is to help sellers establish a solid foundation on the Amazon platform and achieve sustainable sales growth.

02/05/2026 Logistics Industry Insights
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Amazon Vendor Central Benefits Revealed in Firsthand Account

Amazon Vendor Central Benefits Revealed in Firsthand Account

This article reveals the drawbacks of using second-hand Amazon Vendor Central (VC) accounts and highlights the advantages of using a first-hand VC account. First-hand VC accounts offer benefits in fulfilling PO orders, implementing pricing strategies, and receiving operational support. Choosing a first-hand VC account is crucial for gaining a competitive edge in the Amazon marketplace. It ensures direct communication, reliable performance, and access to the latest features, ultimately contributing to a more stable and profitable Amazon business.

01/04/2026 Logistics Industry Insights
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Amazon Vendor Central Guide for Suppliers Key Insights

Amazon Vendor Central Guide for Suppliers Key Insights

This article provides an in-depth analysis of Amazon VC accounts, covering their definition, characteristics, advantages, operational costs, and application strategies. As an exclusive channel for Amazon vendors, VC accounts offer key benefits such as Listing optimization, on-site advertising, lightning deals, and access to ARA data. However, vendors must also consider operational costs, pricing limitations, and eligibility requirements. By developing a sound operational strategy, vendors can leverage VC accounts to stand out in the competitive Amazon marketplace. This includes careful planning and understanding the nuances of the platform.

12/31/2025 Logistics Encyclopedia
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Flexport Streamlines Amazon EU FBA Shipping Plans

Flexport Streamlines Amazon EU FBA Shipping Plans

This article provides a detailed guide for Amazon European sellers on efficiently creating FBA shipment plans in Seller Central using Flexport. It covers product selection, shipment address setup, the shipment plan creation process, final delivery method selection, and Flexport's role in optimizing the process. The aim is to help sellers streamline cross-border logistics, reduce costs, and improve operational efficiency by leveraging Flexport's capabilities for FBA shipments to Amazon's European warehouses.

01/20/2026 Logistics Encyclopedia
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Amazon Sellers Face Autoremoval Risks

Amazon Sellers Face Autoremoval Risks

Amazon sellers should be aware of the "Automated Unfulfillable Inventory Settings" in Seller Central. This feature is enabled by default and may automatically remove long-term slow-moving inventory. Sellers should choose to disable this feature or optimize their inventory management based on their specific needs to avoid unnecessary losses. It is crucial to closely monitor Amazon's policy changes regarding inventory management and fulfillment to ensure compliance and prevent unexpected actions on your listings.

12/30/2025 Logistics
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