Youmai Cloud Mini Program helps Amazon sellers control store data and optimize advertising anytime, anywhere. Conveniently view key data such as sales dashboards, sales details, and sales charts on your mobile phone for refined operations. Take advantage of a limited-time free trial. Don't miss out on this opportunity to streamline your Amazon business with data-driven insights and improve ad performance on the go.
This article focuses on the FNSKU issues commonly encountered by Amazon sellers, providing an in-depth analysis of its definition, function, and how to obtain it. Through clear guidance, it helps sellers use FNSKU correctly, avoid delays in product warehousing, improve inventory management efficiency, and support Amazon operations. Understanding and properly utilizing FNSKU is crucial for efficient fulfillment and avoiding potential issues with Amazon's fulfillment network.
This article delves into the strategies and risk control of Amazon multi-store operations from a data analyst's perspective. It emphasizes that multi-store operation is not simply about increasing the number of stores, but requires data-driven, refined planning. The article analyzes the value of multi-store operations, the relationship between sales and the number of stores, brand authorization, and boosting strategies. It proposes methods for achieving refined management and continuous optimization through data analysis, aiming to help sellers achieve more stable growth. This approach enables informed decision-making and maximizes efficiency across multiple Amazon storefronts.
This article provides an in-depth analysis of the differences between Amazon FBA (Fulfillment by Amazon) and FBM (Fulfillment by Merchant) logistics models. It offers a detailed comparison covering definitions, processes, inventory management, logistics, sales ranking, cost structure, customer service, and international orders. The aim is to help sellers choose the most suitable fulfillment method based on their specific circumstances and maximize their profits. By understanding the nuances of each model, sellers can make informed decisions to optimize their e-commerce operations and achieve greater success on the Amazon platform.
A survey reveals that 85% of small and medium-sized Amazon sellers prefer female operators due to their meticulousness, stability, and teamwork skills. However, men still hold advantages in data analysis and product selection. As more female entrepreneurs enter Amazon and Chinese sellers regain peak market share, the gender trend in operations roles is expected to balance, with ability becoming key. Chinese sellers need to expand diversified channels to promote brand globalization. This shift highlights the evolving dynamics of the Amazon marketplace and the increasing importance of skills over gender.
Amazon's increasing focus on its own logistics operations has raised concerns about its relationship with Third-Party Logistics (3PL) providers. Driven by revenue growth and rising logistics costs, Amazon is seeking more efficient logistics solutions. Through building its own logistics network and technological innovation, Amazon is reshaping the logistics landscape. Experts believe that Amazon and 3PL companies will maintain a competitive and cooperative relationship in the long term, jointly building a more efficient and intelligent logistics ecosystem. Amazon's strategy will likely impact the future of supply chain management.
Walmart launched Biz Mentor and a Chinese version of Seller Center to help Chinese sellers improve performance. Biz Mentor offers personalized recommendations to optimize product sales. The Chinese interface facilitates communication and operations for sellers. Walmart's rapidly growing e-commerce business presents significant opportunities for sellers, making it a potential platform for expanding into overseas markets. These initiatives aim to empower Chinese sellers to succeed on Walmart's marketplace.
Russian e-commerce giant Ozon achieved a remarkable turnaround amidst global e-commerce downturn, with profits surging 6.3 times and GMV growth reaching 64%. Their success lies in building a vibrant seller ecosystem, enhancing user repurchase rates, and capitalizing on rapid market growth. However, logistics efficiency and localized operations remain challenges. Chinese sellers should closely monitor market dynamics and adjust strategies accordingly to stand out in the Russian e-commerce market.
This article details how Amazon sellers can use the New Model feature in Seller Central to drive traffic to new products from existing listings, effectively getting free related traffic. It provides clear, step-by-step instructions, allowing sellers to avoid relying on service providers, save costs, and more flexibly manage product associations. This ultimately boosts the visibility and conversion rates of new products by leveraging the established traffic of older, related items. The New Model feature empowers sellers to control their product relationships and optimize their listings for increased sales.
Temu, Pinduoduo's subsidiary, has rapidly risen with a strategy of 'low prices + advertising + innovation,' topping global e-commerce app download and active user charts for three consecutive years, reshaping the cross-border e-commerce landscape. Facing competition from giants like Amazon and overseas trade barriers, Temu actively innovates its model, promotes localization, and leverages tools like E-Cang ERP to enhance seller operational efficiency, helping Chinese sellers benefit in the global market. Its success highlights the potential of new strategies in navigating the challenges of international e-commerce.
