Amazon Sellers Optimize ACOS for Highend Products

Amazon Sellers Optimize ACOS for Highend Products

This article analyzes ACOS optimization strategies for high-priced products on Amazon. It emphasizes category benchmarks, provides calculation methods, and offers optimization techniques, such as search term analysis and negative keywords, to improve advertising effectiveness. The focus is on maximizing return on ad spend while maintaining profitability for high-value items. By understanding the nuances of ACOS in this context, sellers can refine their campaigns and achieve better results, leading to increased sales and improved overall performance.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Hit by Order Cancellation Glitch

Amazon Sellers Hit by Order Cancellation Glitch

Amazon's order cancellation notification system is experiencing another glitch, causing some cancellation requests to not be promptly communicated to sellers. This impacts operational efficiency and customer satisfaction. Sellers need to closely monitor their messages. Amazon should prioritize fixing the vulnerability to improve system stability and ensure timely notifications for order cancellations.

01/04/2026 Logistics Industry Insights
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Amazon Removes Unsafe Products From European Sellers

Amazon Removes Unsafe Products From European Sellers

Amazon Europe will enforce new regulations for uploading product safety information. Starting July 1st, products lacking the required information may face removal. Sellers must immediately review and update product detail pages, ensuring clear and compliant safety labels, warnings, and other necessary details. Staying informed about official Amazon announcements is crucial to avoid potential losses and maintain compliance with the updated regulations.

01/04/2026 Logistics
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Amazon Sellers Face Suspensions Amid Policy Shifts

Amazon Sellers Face Suspensions Amid Policy Shifts

Amazon's tightened policies and increased demands on FBA shipment timeliness pose threats to account security. Sellers need to standardize operations, optimize logistics, diversify their business, and seek legal aid to mitigate risks and enhance competitiveness. Facing future policy adjustments, sellers should be mentally prepared and proactively respond to changes. Focusing on compliance and efficiency is crucial for navigating the evolving Amazon landscape and maintaining a secure and profitable business.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Luxury Car Reveals Ecommerce Success

Amazon Sellers Luxury Car Reveals Ecommerce Success

This article reveals the 'unconventional' operational strategy of a seller who achieved success on Amazon by selling data cables. He prioritized off-Amazon promotion over on-Amazon optimization, achieving listing ranking improvement and sales growth through precise off-Amazon channels and an aggressive pricing strategy. This case highlights the importance of thinking beyond Amazon's internal ecosystem and building a closed-loop traffic system encompassing both on and off-Amazon sources. It provides Amazon sellers with a fresh perspective on operational approaches, emphasizing external traffic generation and strategic pricing for rapid growth.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Face Peak Season Warehouse Delays

Amazon Sellers Face Peak Season Warehouse Delays

This article addresses the issue of Amazon warehouse congestion during peak season. It analyzes the causes of congestion and identifies the most affected warehouses. Practical tips are provided to avoid these issues, including changing shipping addresses, understanding warehouse patterns, and adopting a smaller, more frequent shipping strategy. The aim is to help sellers navigate logistics challenges, improve operational efficiency, and achieve better performance during the peak season.

01/04/2026 Logistics
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Amazon Terminates Brand Program Stranding Chinese Sellers

Amazon Terminates Brand Program Stranding Chinese Sellers

Amazon abruptly announced the termination of its Authorized Brand program for third-party sellers, impacting thousands of Chinese vendors and leaving them with hundreds of millions in inventory facing clearance pressure. Sellers invested significant resources in qualification processes, but now face inventory pile-ups and decreased traffic due to the program's cancellation. Sellers are appealing to Amazon to retain sales links, grant advertising permissions, and extend the sales period to seek reasonable solutions and mitigate losses from the sudden program closure.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Curb Ad Spend Increase Sales

Amazon Sellers Curb Ad Spend Increase Sales

This article delves into the pros and cons of exceeding the budget in Amazon Advertising and provides detailed adjustment strategies. These strategies include how to rationally set budgets, optimize keywords, and adjust bids. The aim is to help sellers precisely control costs, efficiently drive traffic, and maximize advertising effectiveness. It covers practical techniques to refine campaigns and ensure optimal ROI, ultimately assisting sellers in achieving their advertising goals within a controlled spending framework.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Leverage Tiktok for Product Discovery

Amazon Sellers Leverage Tiktok for Product Discovery

TikTok has become a powerful tool for driving traffic to cross-border e-commerce, with the #amazonfinds hashtag reaching 27.1 billion views. This article analyzes how to use TikTok hashtags for precise traffic acquisition and create viral videos. Using SHEIN as a case study, it shares practical tips and considerations for Amazon sellers to leverage TikTok effectively, helping them to tap into its potential and increase sales. It provides insights on strategy and execution for successful TikTok marketing in the context of Amazon e-commerce.

01/04/2026 Logistics Industry Insights
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Amazon Brand Registry Key Guide for Sellers

Amazon Brand Registry Key Guide for Sellers

Amazon Brand Registry is a crucial step for sellers to protect brand rights, improve marketing effectiveness, and reduce operating costs. This article provides a detailed explanation of the significance of Brand Registry, eligibility requirements, necessary information, and operational steps. It also offers important considerations to help sellers successfully complete Brand Registry and achieve success on the Amazon platform. By registering their brand, sellers can unlock powerful tools and features that enhance their brand presence and combat counterfeit products.

01/04/2026 Logistics Encyclopedia
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