Amazon Sellers Guide to Barcode Decoding

Amazon Sellers Guide to Barcode Decoding

This article provides an in-depth analysis of the Amazon barcode system, covering the definition, applicable scenarios, and acquisition methods of Amazon barcodes, manufacturer barcodes, and Transparency codes. It also elaborates on the selection strategies between Amazon barcodes and manufacturer barcodes, as well as barcode printing precautions. The aim is to help sellers better understand and apply Amazon barcodes to improve operational efficiency. It guides users through the nuances of each barcode type and offers practical advice for effective inventory and FBA labeling management on Amazon.

01/06/2026 Logistics Encyclopedia
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Amazon Removes 450000 Meltable Product Listings

Amazon Removes 450000 Meltable Product Listings

Amazon US announced the removal of all 'meltable' ASINs and will charge removal fees, impacting approximately 450,000 products. Sellers need to self-inspect their products, adjust strategies promptly, monitor policy changes, and improve packaging to comply with the new regulations and avoid losses. This policy change requires sellers to proactively manage their inventory and adapt to Amazon's evolving requirements for temperature-sensitive items.

01/06/2026 Logistics
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Amazon Expands Sustainability Program for Sellers

Amazon Expands Sustainability Program for Sellers

Amazon's 'Climate Pledge Friendly' program aims to achieve net-zero carbon emissions by certifying sustainable products. Sellers can participate through third-party certifications or by optimizing product packaging, enhancing brand image, attracting environmentally conscious consumers, and potentially reducing shipping costs. This article provides a detailed analysis of the program's content, participation methods, and impact on sellers. It explores the benefits and requirements for businesses looking to align with Amazon's sustainability initiatives and appeal to a growing market segment focused on eco-friendly options.

01/06/2026 Logistics Encyclopedia
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Amazon Sellers Analyze Competitor Traffic Strategies

Amazon Sellers Analyze Competitor Traffic Strategies

This article introduces "Traffic Time Machine," a powerful Amazon operations tool. By analyzing competitors' traffic sources, advertising strategies, and keyword changes, it helps sellers pinpoint sales issues, learn from successful competitors' promotion tactics, and develop more targeted advertising strategies. This ultimately increases product promotion success rates and drives significant sales growth. The tool provides insights into competitor ad spend, keyword performance, and organic ranking, enabling data-driven decisions for optimizing Amazon listings and campaigns.

01/06/2026 Logistics Industry Insights
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Datadriven Tactics Boost Amazon Ad Performance

Datadriven Tactics Boost Amazon Ad Performance

This article delves into Amazon advertising optimization strategies, emphasizing the importance of data-driven approaches. It explores methods such as keyword optimization, creative optimization, user behavior tracking, eliminating invalid traffic, and social media integration to help sellers improve ad click-through rates and conversion rates, ultimately driving business growth. The article provides a detailed explanation of the advertising optimization process, offering practical guidance for sellers to implement effective strategies and achieve tangible results.

01/06/2026 Logistics Encyclopedia
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Amazon Discloses Listing Views to Sellers

Amazon Discloses Listing Views to Sellers

Amazon's new feature displaying views on Listing detail pages may intensify sales polarization and internal competition. Sellers should refocus on product quality, optimize Listing quality, refine operations, expand off-Amazon traffic sources, and adhere to compliance standards. By adapting to market changes and prioritizing these aspects, sellers can achieve sustainable growth and navigate the evolving Amazon landscape effectively. Focusing on product value and comprehensive strategies will be crucial for success in this increasingly competitive environment.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Guide to Account Reinstatement

Amazon Sellers Guide to Account Reinstatement

This article provides an in-depth analysis of Amazon POA (Plan of Action) writing essentials. Addressing common reasons for listing/account suspensions, it offers detailed POA templates and solutions to help sellers efficiently recover their accounts and prevent similar issues in the future. The article emphasizes key steps such as acknowledging mistakes, taking action, and preventing future occurrences. Practical advice and important considerations are also provided to guide sellers through the appeal process and improve their chances of reinstatement.

01/06/2026 Logistics Encyclopedia
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Amazon Suspends Sellers for Policy Violations

Amazon Suspends Sellers for Policy Violations

Amazon is strictly scrutinizing seller messaging and listing content for prohibited words, with violations potentially leading to account suspension and limited appeal options. Sellers must adhere to platform guidelines and avoid using sensitive terms. Compliant operations are crucial. This article provides a detailed list of prohibited words and corresponding strategies to help sellers mitigate risks and ensure successful peak season sales. It emphasizes the importance of understanding and avoiding these terms to maintain a healthy Amazon business.

01/06/2026 Logistics Industry Insights
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Amazon Marketing Cloud Boosts Sales Predictions

Amazon Marketing Cloud Boosts Sales Predictions

This article delves into leveraging Amazon Marketing Cloud (AMC) to accurately forecast sales revenue generated by brand advertising investments. Through case studies, it demonstrates AMC's powerful capabilities in improving DPVR, purchase rate, and building LTV models. It emphasizes how AMC empowers brand sellers to optimize advertising strategies, quantify advertising value, and ultimately achieve sales growth. The analysis highlights the practical application of AMC for precise sales predictions and enhanced marketing effectiveness within the Amazon ecosystem.

01/06/2026 Logistics Industry Insights
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Amazon Warehouse Issues Disrupt Seller Listings

Amazon Warehouse Issues Disrupt Seller Listings

Recently, widespread disruptions in Amazon warehouses have led to a sharp decline in seller listings. Multiple warehouse closures and operational restrictions have caused significant inventory backlogs, severely impacting sales. To navigate this challenging situation, sellers need to closely monitor logistics, diversify risks, communicate proactively with Amazon, and consider establishing overseas warehouses as an alternative solution to address cross-border logistics challenges. This proactive approach can help mitigate the impact of warehouse disruptions and maintain business continuity.

01/06/2026 Logistics
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