OZON Boosts Conversions with Enhanced Product Page Content

OZON Boosts Conversions with Enhanced Product Page Content

This article details how to create high-converting product detail pages on the OZON platform using JSON rich content. It covers the creation steps, techniques for adding images and videos, and how to highlight product selling points through a combination of text and visuals. It also reminds sellers that JSON is not suitable for all product categories and emphasizes the importance of understanding customer needs and continuous optimization to help sellers increase store sales. The guide provides practical tips for leveraging JSON to improve product presentation and ultimately boost conversion rates.

12/30/2025 Logistics Encyclopedia
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Lazada Philippines Ecommerce Outsourcing Tips and Risks

Lazada Philippines Ecommerce Outsourcing Tips and Risks

This article provides an in-depth analysis of Lazada agency services in the Philippines, offering practical advice for merchants selecting an agency to avoid potential risks and achieve business growth. It emphasizes key considerations when choosing an agency, including specialization, qualifications, pricing, services, and team composition. The article also warns merchants against deceptive promises and hidden fees, highlighting the importance of their own active role in store operations. It aims to equip merchants with the knowledge to make informed decisions and maximize their success on the Lazada platform in the Philippines.

01/07/2026 Logistics Industry Insights
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Target Overhauls Supply Chain for Retail Efficiency

Target Overhauls Supply Chain for Retail Efficiency

Target is investing in optimizing store experiences and sortation centers. By integrating Shipt, they are building a customer-centric supply chain aimed at improving efficiency and service quality. This strategy focuses on enhancing the overall customer experience through streamlined operations and faster delivery options. The investments in infrastructure and technology are designed to create a more responsive and agile supply chain, ultimately leading to increased customer satisfaction and loyalty. This approach allows Target to better meet evolving customer demands and maintain a competitive edge in the retail market.

01/15/2026 Logistics Industry Insights
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Florasis Expands to Department Stores in Longterm Growth Push

Florasis Expands to Department Stores in Longterm Growth Push

Florasis's first department store outlet at Intime marks a shift in its offline strategy from brand display to in-depth operations, focusing on high-end customers and enhancing repurchase rates. This represents a new consensus among domestic beauty brands: emphasizing long-term users, channels, and value, seeking a more stable growth path after the decline of traffic-driven models. The collaboration with Intime is a significant exploration for Florasis in high-end positioning and long-term operational capabilities. It signifies a move towards sustainable growth and customer loyalty.

01/23/2026 Logistics Industry Insights
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Guide to Registering As a Shopee Seller in Southeast Asia

Guide to Registering As a Shopee Seller in Southeast Asia

This article provides a detailed interpretation of the Shopee cross-border e-commerce platform's seller registration process and qualification requirements, emphasizing the importance of real-name authentication. It offers practical advice for sellers interested in entering the Southeast Asian market. Successfully registering a Shopee store is the first step, while refined operation is key to long-term success. The guide aims to equip potential sellers with the necessary knowledge to navigate the initial stages of establishing their presence on Shopee and understanding the crucial role of operational excellence.

01/23/2026 Customs Knowledge
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Ecommerce Sellers Face Crackdown Over IP Violations

Ecommerce Sellers Face Crackdown Over IP Violations

This article provides an in-depth analysis of recent intellectual property infringement cases in cross-border e-commerce, revealing risks related to trademarks, patents, and copyrights. It offers a blacklist of infringing products and corresponding strategies to help sellers avoid risks and operate safely. The emphasis is on proactive prevention and building a robust intellectual property risk control system for sustainable development. By understanding and mitigating these risks, sellers can minimize the chances of store account suspension and ensure long-term success in the competitive cross-border e-commerce market.

01/26/2026 Customs Knowledge
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Jackaroo Card Game Tops Sales Charts in Middle East

Jackaroo Card Game Tops Sales Charts in Middle East

Jackaroo, a board game mobile app, has become a massive hit in the Middle East, topping the App Store download charts. Its success is attributed to product iterations (strengthening social features, introducing monetization), market strategies (TikTok traffic), cultural relevance (adaptation of an ancient board game), and competitive advantages (social interaction, localized design, user experience optimization). The Jackaroo case provides valuable lessons for other mobile game developers looking to enter the Middle Eastern market. It highlights the importance of understanding local culture and tailoring the game to resonate with the target audience.

01/27/2026 Logistics Industry Insights
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Ebay 2024 Tips for Crossborder Sellers to Succeed

Ebay 2024 Tips for Crossborder Sellers to Succeed

This article provides a comprehensive operational guide for cross-border e-commerce sellers on the eBay platform. It covers platform rules, tax compliance, logistics efficiency, fee structures, account protection strategies, and store exposure techniques. Addressing frequently asked questions, this guide aims to help sellers succeed in the global eBay marketplace. It offers insights into navigating the complexities of selling internationally and maximizing profitability while minimizing risks associated with platform policies and regulations. The goal is to empower sellers with the knowledge and tools necessary to thrive on eBay.

01/27/2026 Logistics Encyclopedia
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US Company Registration Guide for Ebay Sellers

US Company Registration Guide for Ebay Sellers

This article provides a detailed analysis of how to succeed on eBay US, focusing on the registration process for a US company and opening an eBay US account. It emphasizes key considerations and precautions to help sellers navigate the cross-border journey safely and steadily. The importance of legally registering a company is highlighted, along with identifying the target audience that is suitable for opening an eBay US store. It aims to guide sellers through the process and help them establish a solid foundation for their eBay US business.

01/27/2026 Logistics Industry Insights
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Costco Struggles to Boost Ecommerce Growth

Costco Struggles to Boost Ecommerce Growth

Costco, a membership-based warehouse retail giant, faces challenges in e-commerce despite its active efforts. Constrained by its traditional model, it lags behind competitors like Sam's Club in BOPIS (Buy Online, Pick Up In Store) and website traffic. To succeed in its e-commerce transformation, Costco needs to optimize its product mix, explore new delivery methods, experiment with BOPIS, and strengthen member engagement. Addressing these areas will be crucial for Costco to effectively compete in the evolving online retail landscape and leverage its membership model for digital success.

01/29/2026 Logistics Industry Insights
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