Amazon Vendor Central Benefits Revealed in Firsthand Account

Amazon Vendor Central Benefits Revealed in Firsthand Account

This article reveals the drawbacks of using second-hand Amazon Vendor Central (VC) accounts and highlights the advantages of using a first-hand VC account. First-hand VC accounts offer benefits in fulfilling PO orders, implementing pricing strategies, and receiving operational support. Choosing a first-hand VC account is crucial for gaining a competitive edge in the Amazon marketplace. It ensures direct communication, reliable performance, and access to the latest features, ultimately contributing to a more stable and profitable Amazon business.

01/04/2026 Logistics Industry Insights
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Amazon Sales Rise with Climate Pledge Friendly Badge

Amazon Sales Rise with Climate Pledge Friendly Badge

The Amazon Climate Pledge Friendly badge is an effective way to increase product visibility and attract environmentally conscious consumers. This article delves into the value of this certification and provides a detailed application guide to help you easily obtain the green badge and win more business opportunities. By choosing the appropriate certification type and following Amazon's application process, you can label your products with the green badge, gain more traffic and business, and contribute to sustainable development. It helps to boost sales and brand image.

01/04/2026 Logistics Industry Insights
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Global Ecommerce Platforms Analyzed in Depth

Global Ecommerce Platforms Analyzed in Depth

This analysis compares the advantages and disadvantages of six major cross-border e-commerce platforms, including Amazon, offering platform selection advice for different sellers. It also highlights how E-Tong Buy & Sell assists traditional foreign trade enterprises in transitioning to export e-commerce, providing solutions for businesses looking to expand their reach in the global market. The guide aims to empower sellers with the knowledge needed to make informed decisions about their online sales strategy and optimize their performance on these platforms.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Optimize ACOS for New Product Launches

Amazon Sellers Optimize ACOS for New Product Launches

In the initial stages of launching a new product on Amazon, blindly bidding on expensive, broad keywords can lead to a high ACOS. A recommended strategy involves first using automatic campaigns to identify high-performing keywords. Then, leverage manual campaigns for precise targeting, while maintaining automatic campaigns to continuously discover low-cost traffic. Detailed campaign management and listing relevance are crucial for improving advertising performance. This approach helps to control costs and optimize the effectiveness of new product promotions.

01/04/2026 Logistics Industry Insights
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Amazon Allows Sellers to Redirect Traffic As Antitrust Pressure Grows

Amazon Allows Sellers to Redirect Traffic As Antitrust Pressure Grows

Amazon's decision to allow sellers to drive traffic to their independent websites has sparked industry discussion. This move may be a response to antitrust pressure and a competitive maneuver against the independent website ecosystem. Sellers should adopt a rational approach, tailoring strategies to their specific circumstances. It's crucial to seize new opportunities arising from the competitive and cooperative relationship between Amazon and independent websites, while avoiding blind adherence to trends. This shift necessitates a careful evaluation of benefits and risks for each business.

01/04/2026 Logistics Industry Insights
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Hwabaa Power Expands in Portable Energy Storage Market

Hwabaa Power Expands in Portable Energy Storage Market

Shenzhen-based cross-border e-commerce company, HuaBao New Energy, successfully went public with its portable power station products, becoming this year's 'most expensive new stock' at 237.5 yuan/share, with a market value exceeding 20 billion yuan. The company transitioned to the M2C model early on, creating the 'Jackery' and 'Geneverse' brands, resulting in a seven-fold increase in revenue in two years. Its success is attributed to accurately grasping market trends, excellent e-commerce operational capabilities, and proactive brand building.

01/04/2026 Logistics Industry Insights
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Walmart Partners with The Dodo to Expand in Pet Industry

Walmart Partners with The Dodo to Expand in Pet Industry

Walmart partners with pet media company The Dodo to offer pet supplies, insurance, and subscription services both online and in-store. This collaboration aims to attract younger pet owners and expand Walmart's market share in the growing pet industry. By leveraging The Dodo's strong online presence and engaging content, Walmart hopes to connect with a new generation of pet parents and establish itself as a leading destination for all their pet-related needs.

01/04/2026 Logistics Industry Insights
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Tiktok Rivals Facebook in Social Commerce Growth

Tiktok Rivals Facebook in Social Commerce Growth

TikTok is rapidly rising in the US social commerce landscape, experiencing a surge in buyer numbers and user engagement, posing a threat to Facebook. The US social commerce market is projected to grow significantly in the coming years. TikTok is actively expanding its eCommerce functionalities, but faces challenges related to trust, user experience, and regulatory compliance. The future of social commerce is characterized by both competition and opportunity. This rapid growth and potential disruption make TikTok a key player to watch in the evolving eCommerce market.

01/04/2026 Logistics Industry Insights
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Coupangs CGF Lite Revamps Product Broadcasting Strategy

Coupangs CGF Lite Revamps Product Broadcasting Strategy

Following Coupang's policy adjustments, CGF LITE emerges as a new option for product listing strategies. While the platform favors curated selections, LITE offers relaxed category restrictions and faster review processes, benefiting sellers who want to test product viability. This allows for quicker market entry and assessment of product performance before committing to a more focused approach, providing a valuable alternative for sellers seeking broader exposure and rapid iteration in the Coupang marketplace.

01/04/2026 Logistics Industry Insights
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World Cup Boosts Crossborder Ecommerce Holiday Sales

World Cup Boosts Crossborder Ecommerce Holiday Sales

How can cross-border e-commerce leverage World Cup marketing to ignite traffic? This article delves into opportunities in the Middle East market, crafting high-quality content, avoiding intellectual property risks, creating a strong marketing atmosphere, and implementing refined operational strategies. It aims to help cross-border e-commerce businesses succeed in the peak season at the end of the year by capitalizing on the World Cup's global reach and engagement.

01/04/2026 Logistics Industry Insights
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