Amazon Sellers Adopt Datadriven Tactics to Lower ACOS

Amazon Sellers Adopt Datadriven Tactics to Lower ACOS

This article provides an in-depth analysis of the components of Amazon Advertising ACOS. It offers optimization methods such as reducing CPC, improving conversion rates, and developing goal-oriented advertising strategies. The aim is to help sellers achieve cost reduction and efficiency improvement in advertising investment, thereby increasing profit margins. It explores actionable strategies to optimize ACOS, ultimately leading to a more profitable Amazon advertising campaign.

12/30/2025 Logistics Encyclopedia
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Sierra Leone Djibouti Join HS Convention to Streamline Trade

Sierra Leone Djibouti Join HS Convention to Streamline Trade

In 2015, Sierra Leone and Djibouti acceded to the International Convention on the Harmonized Commodity Description and Coding System, becoming the 152nd and 153rd contracting parties. This is significant for both countries, facilitating trade, enhancing international competitiveness, and promoting economic development. The Convention covers over 98% of global trade in goods. Its standardized coding system simplifies trade procedures, enhancing the efficiency, transparency, and standardization of global trade.

01/07/2026 Customs Knowledge
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WCO Aids Guyana in Modernizing Customs Procedures

WCO Aids Guyana in Modernizing Customs Procedures

The World Customs Organization (WCO) provides strategic support to the Guyana Revenue Authority (GRA) to facilitate customs modernization and compliance with the WTO's Trade Facilitation Agreement. This support involves assessing the GRA's current state, identifying challenges, and recommending improvements. The initiative aims to enhance the GRA's operational efficiency and contribute to Guyana's economic development. This demonstrates the WCO's active role in promoting global trade facilitation.

01/07/2026 Customs Knowledge
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Trucking Industry Faces Downturn Expert Outlines Recovery Path

Trucking Industry Faces Downturn Expert Outlines Recovery Path

The trucking market is facing slowing demand and excess capacity. Companies should prioritize logistics strategies, fostering win-win collaborations between shippers and carriers. A cautiously optimistic approach to the 2024 peak season is advised, along with embracing technological innovation. Navigating the current freight recession requires strategic partnerships and a focus on efficiency to mitigate the impact of reduced demand and oversupply in the market.

01/15/2026 Logistics Industry Insights
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Toyota Raymond Merge to Lead North American Forklift Market

Toyota Raymond Merge to Lead North American Forklift Market

Toyota Material Handling and The Raymond Corporation announced their integration into Toyota Material Handling North America (TMHNA). This aims to optimize resource allocation, synergize supply chains, expand service networks, and share technology, ultimately improving operational efficiency and providing customers with better solutions. Following the integration, Toyota and Raymond will maintain brand independence. Competition in the North American material handling market is expected to intensify.

01/15/2026 Logistics
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Descartes Acquires Sellercloud for 11B to Boost Ecommerce Logistics

Descartes Acquires Sellercloud for 11B to Boost Ecommerce Logistics

Descartes acquired Sellercloud for $110 million, addressing gaps in its e-commerce logistics capabilities. This acquisition provides more comprehensive inventory and order management solutions, strengthening Descartes' competitive position in the market. Sellercloud's platform complements Descartes' existing offerings, enabling businesses to streamline their e-commerce operations from order placement to delivery. The integration will likely result in enhanced efficiency and improved customer experience for Descartes' clients.

01/15/2026 Logistics
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Logistics Firms Adopt New Strategies Amid Supply Chain Disruptions

Logistics Firms Adopt New Strategies Amid Supply Chain Disruptions

The logistics industry faces challenges from volatility, policy shifts, and demand mismatches. Companies need to respond through refined demand forecasting, building resilient supply chains, technological innovation, and paying attention to policy risks. Only in this way can they move forward steadily in a turbulent market environment and gain a competitive advantage. This requires proactive adaptation and strategic planning to navigate uncertainties and ensure operational efficiency and profitability.

01/15/2026 Logistics Industry Insights
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Alibabas Dingtalk Launches Agentos for Workplace Automation

Alibabas Dingtalk Launches Agentos for Workplace Automation

DingTalk's AgentOS aims to automate enterprise operations, leveraging AI hardware DingTalk Real for practical implementation. Its pay-per-result model disrupts traditional pricing. Key challenges include organizational acceptance and AI stability. The success hinges on seamless integration and reliable performance, requiring careful change management and robust AI infrastructure. AgentOS promises significant efficiency gains but necessitates addressing potential resistance and ensuring consistent, dependable AI-driven automation.

01/15/2026 Logistics Industry Insights
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Laplands Air Capacity Boom Prompts Brand Relocation Talks

Laplands Air Capacity Boom Prompts Brand Relocation Talks

Lapland's tourism industry is booming, putting Santa Claus under pressure. This article analyzes the surge in Lapland's air capacity and explores the possibility of Santa Claus's "migration" from a brand strategy perspective. It proposes alternative locations like Kiribati and Port Williams, offering suggestions regarding brand image, operational efficiency, market potential, sustainability, and brand communication. This provides new ideas for the relocation of Santa Claus's "brand headquarters."

01/15/2026 Logistics Industry Insights
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Haizols 2025 Tour Connects Global Firms with Chinese Manufacturers

Haizols 2025 Tour Connects Global Firms with Chinese Manufacturers

Haizol's Winter 2025 Supplier Discovery Journey helps global companies connect with high-quality custom parts resources in China. Through on-site visits and efficient matchmaking events, it helps companies break down online information barriers, reduce procurement risks, and improve procurement efficiency, fostering long-term partnerships. Haizol is committed to connecting global businesses with quality Chinese manufacturing, creating a transparent, efficient, and reliable custom parts procurement ecosystem.

11/20/2025 Logistics Industry Insights
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