The World Customs Organization (WCO) Council Sessions focused on the recovery, transformation, and resilience of global trade in the post-pandemic era. Several resolutions were adopted, covering e-commerce, passenger flow management, cross-border vaccine transportation, and gender equality. The WCO is actively adapting to address challenges and embrace opportunities, aiming to build a more efficient, secure, and sustainable global trading system.
This paper explores a buy-the-dip strategy for Amazon (AMZN) stock based on OrderFlow intelligence analysis, evaluating its long-term investment value. The strategy emphasizes buying in batches at key support levels, setting reasonable stop-loss and profit targets, and holding a portion of the position long-term to capture greater upside potential. Investors should carefully evaluate based on their individual circumstances. The analysis aims to provide insights into potential entry points and risk management for AMZN, leveraging OrderFlow data to identify favorable buying opportunities.
This article delves into Amazon's flywheel theory, explaining its three pillars: low prices, vast selection, and excellent customer experience. It analyzes the flywheel's operational mechanism and its impact on third-party sellers. Practical guidance is offered on applying the flywheel to one's own e-commerce business, helping sellers achieve sustainable growth. The Amazon seller flywheel is also introduced, emphasizing the positive cycle between reviews, sales volume, and ranking. This provides a comprehensive understanding of leveraging flywheel principles for success on the Amazon platform.
This article provides an in-depth analysis of the advantages and disadvantages of the eBay dropshipping model. It offers data-driven product selection strategies and store transformation advice for novice sellers and those with limited capital. The emphasis is on selecting high-potential products through market research, keyword analysis, and data analytics. The article suggests a gradual transition to a specialized product strategy to ultimately achieve profitable growth. The strategies help sellers to identify profitable niches and optimize their listings for better visibility and sales.
This article delves into the importance and implementation process of Facebook ad data tracking. It focuses on two data return methods: C2S and S2S, highlighting key aspects of gateway interface modification and data processing. It emphasizes the significance of bidirectional data return between e-commerce platforms and media platforms. The article provides a practical guide to data tracking on Facebook, aiming to help readers improve ad performance and achieve ROI growth. It covers essential steps for setting up effective tracking and leveraging data insights for campaign optimization.
This article recounts an unexpected viral sales experience through Instagram influencer marketing. By analyzing the reasons behind the surge in sales, it summarizes practical advice for Instagram influencer collaborations. It emphasizes the importance of content quality, audience targeting, and purchase guidance. The article suggests experimenting across multiple platforms, finding influencers that match the product style, and utilizing techniques like Reels short videos and profile bio links for more effective marketing. It highlights key factors contributing to the success and provides actionable recommendations for similar campaigns.
GameStop innovatively leveraged its extensive store network to drive online growth through a store fulfillment strategy. This approach expanded online product selection, reduced reverse logistics costs, and improved customer satisfaction. This case provides valuable insights for traditional retailers transitioning in the e-commerce era, demonstrating that physical stores are not enemies of e-commerce but can be powerful allies for online business. By utilizing existing infrastructure, GameStop optimized its omnichannel approach and enhanced the overall customer experience.
This article delves into the operational logic, potential risks, and future trends of the "tariff mattress" strategy in cross-border e-commerce. While avoiding tariffs through methods like order splitting and underreporting can reduce costs, it also exposes sellers to customs inspection risks. With increasingly stringent regulations, compliant operation becomes inevitable. The article suggests that sellers dynamically adjust their declaration strategies, establish overseas warehouses, and strengthen their compliance awareness to navigate the evolving landscape.
Amazon Global Selling launched its "Next-Generation Cross-Border Chain" strategy, aiming to empower sellers and simplify cross-border sales through AI technology and intelligent supply chains. The strategy encompasses three phases: Global Launch, Global Optimization, and Global Expansion, emphasizing the role of AI in supply chain, logistics management, and seller operations. AI helps sellers improve efficiency, reduce costs, and discover new growth opportunities. The strategy also highlights the increasing importance of brand value in the AI era.
Amazon revolutionized e-commerce logistics with its next-day delivery service, driven by a "say yes" culture of innovation. This culture encourages employees to experiment boldly, learning from failures. Amazon continuously improves logistics efficiency and service quality through innovations like building its own fulfillment network, exploring drone delivery, and applying artificial intelligence. Businesses should emulate Amazon's innovative culture to succeed in competitive markets. This proactive approach fosters experimentation and learning, enabling companies to adapt and thrive in the ever-evolving landscape of e-commerce and logistics.
