Amazon Brand Registry Key Steps to Protect Your Brand

Amazon Brand Registry Key Steps to Protect Your Brand

This article details the process, prerequisites, and practical tips for Amazon Brand Registry, aiming to help sellers better protect their brand assets and enhance brand value. It covers registration steps, key points for filling out information, trademark validity verification, utilization of brand protection policies, and post-registration considerations. This provides sellers with comprehensive guidance on brand registration on Amazon, allowing them to leverage the program to combat counterfeiting and build a stronger brand presence.

01/05/2026 Logistics Encyclopedia
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Amazons Brand Program Transforms US Ecommerce Landscape

Amazons Brand Program Transforms US Ecommerce Landscape

Amazon has launched the 'Top Brand' program in the US market, aiming to strengthen brand authorization and protection, enhance brand value and premium capabilities, and optimize the platform ecosystem. This move will solidify Amazon's market leadership, intensify competition among e-commerce platforms, and promote the branding process in the e-commerce industry. Brand merchants need to strengthen brand image building, improve brand authorization and protection mechanisms, pay attention to sales data and customer reviews, and actively respond to this change.

02/05/2026 Logistics Industry Insights
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Cargo Insurance Brokers Ensure Freight Protection

Cargo Insurance Brokers Ensure Freight Protection

Cargo insurance brokers are specialized service providers relying on the insurance market. By deeply understanding client needs, they tailor cargo insurance solutions. They assist clients in selecting appropriate insurance products, offer professional guidance, and enhance claims efficiency, making them essential partners in ensuring the safety of cargo transport.

08/08/2025 Logistics Encyclopedia
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Tokyo Conference Strengthens Global Wildlife Protection

Tokyo Conference Strengthens Global Wildlife Protection

The 2014 Tokyo World Wildlife Conference focused on combating illegal wildlife trade, emphasizing the role of customs, evidence-based decision-making, and data empowerment. The conference promoted international collaboration, particularly between Africa and Asia, aiming to enhance global wildlife protection efforts and build a future of harmonious coexistence between humans and nature. It highlighted the importance of strengthened customs enforcement and the use of data to inform effective conservation strategies.

12/30/2025 Customs Knowledge
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Coupangs Refund Policy Seller Protection Guidelines

Coupangs Refund Policy Seller Protection Guidelines

Coupang's 'Money-back Guarantee' policy aims to enhance customer experience but presents challenges for sellers. This document details the policy, analyzes strategies for automatic and manual recovery, answers frequently asked questions, and advises sellers to monitor the Wing dashboard, promptly request assistance, retain evidence, verify settlement information, and communicate proactively to protect their rights. By doing so, sellers can collaborate with Coupang to build an efficient and convenient e-commerce ecosystem. Focusing on these aspects helps sellers navigate the policy effectively.

01/07/2026 Logistics
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Cambodia Strengthens Anticounterfeit Efforts with WCO Backing

Cambodia Strengthens Anticounterfeit Efforts with WCO Backing

The WCO is assisting Cambodian Customs in combating counterfeit and pirated goods, enhancing its border enforcement capabilities for intellectual property rights, and protecting consumer rights and public health and safety. This collaboration aims to strengthen Cambodia's ability to prevent the entry of illicit goods, safeguarding legitimate businesses and ensuring the well-being of its citizens. The WCO's support includes training, technical assistance, and the sharing of best practices in customs enforcement and intellectual property protection.

01/05/2026 Customs Knowledge
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Amazon Brand Registry Key Guide for Sellers

Amazon Brand Registry Key Guide for Sellers

Amazon Brand Registry is a crucial step for sellers to protect brand rights, improve marketing effectiveness, and reduce operating costs. This article provides a detailed explanation of the significance of Brand Registry, eligibility requirements, necessary information, and operational steps. It also offers important considerations to help sellers successfully complete Brand Registry and achieve success on the Amazon platform. By registering their brand, sellers can unlock powerful tools and features that enhance their brand presence and combat counterfeit products.

01/04/2026 Logistics Encyclopedia
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Streamer crazy Little Yang Bro Reaches Out to Anticounterfeit Activist Wang Hai

Streamer crazy Little Yang Bro Reaches Out to Anticounterfeit Activist Wang Hai

The reconciliation between influencer Xiao Yang Ge and anti-counterfeiting activist Wang Hai has sparked widespread discussion. Xiao Yang Ge's generous gesture softened Wang Hai's stance, but consumer rights remain paramount. Is this reconciliation genuine remorse or a PR strategy? Public opinion suggests that the live streaming e-commerce industry should prioritize consumer rights by improving product quality and service levels. The incident highlights the importance of ethical practices and consumer protection in the rapidly growing live commerce sector.

01/07/2026 Logistics Industry Insights
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Ebay Sellers Urged to Navigate Patent Risks for Profit

Ebay Sellers Urged to Navigate Patent Risks for Profit

eBay sellers must be aware of patent infringement risks. This article details eBay's patent rights protection mechanism, common types of infringement, and response procedures. It also provides compliance advice and FAQs for cross-border sellers to help them avoid infringement risks and operate safely. Understanding these mechanisms and taking proactive steps is crucial for sellers to navigate the complexities of intellectual property rights in the global marketplace and maintain a compliant and successful business on eBay.

01/26/2026 Customs Knowledge
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US Labor Dept Releases AI Guidelines to Safeguard Workers Rights

US Labor Dept Releases AI Guidelines to Safeguard Workers Rights

The U.S. Department of Labor has released guiding principles for AI application in the workplace. These guidelines aim to help employers consider employee needs, maintain and improve work quality when introducing AI platforms. The principles cover employee empowerment, ethical development, transparent use, rights protection, support for affected employees, and data security. They emphasize a human-centered approach to AI development, aiming to build an intelligent, equitable, and humanized AI workplace.

02/04/2026 Logistics Industry Insights
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