Facebook Ad Strategies A Beginners Guide to Profitable Campaigns

Facebook Ad Strategies A Beginners Guide to Profitable Campaigns

This article is tailored for beginner sellers using Facebook Ads. It details two main advertising strategies: manual intervention and machine learning. It specifically recommends the AI tool Yuri.ai, helping new sellers solve problems related to ad accounts, bulk publishing, and budget control. The article also provides practical tips on ad type selection, audience targeting, and CBO vs. ABO testing, enabling sellers to quickly get started and achieve profitability. It aims to guide new users through the complexities of Facebook advertising and leverage AI to optimize their campaigns.

02/05/2026 Logistics Industry Insights
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Shanghai Launches Onestop Sea Freight for India Trade

Shanghai Launches Onestop Sea Freight for India Trade

This article delves into various aspects of sea freight services from Shanghai to India, covering diverse transportation options (FCL, LCL, bulk cargo, refrigerated). It highlights professional and efficient operational processes, comprehensive supporting services, and convenient transit times. Furthermore, it addresses frequently asked questions regarding freight calculation and carrier selection. The aim is to provide Chinese exporters with a comprehensive sea freight guide to facilitate their successful expansion into the Indian market. The guide provides valuable insights into navigating the complexities of China-India trade via sea.

02/05/2026 Logistics
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Guide to Shenzhenmalaysia Sea Freight Costs Times Customs

Guide to Shenzhenmalaysia Sea Freight Costs Times Customs

This article provides a detailed analysis of the shipping time, cost structure, and customs clearance considerations for sea freight from Shenzhen to Malaysia. It compares and contrasts three transportation methods: break bulk, LCL (Less than Container Load), and FCL (Full Container Load). Commonly asked questions are addressed to assist businesses and individuals in selecting the most suitable sea freight solution. The aim is to ensure the safe and efficient delivery of goods. The article covers key aspects to optimize the shipping process and avoid potential issues.

02/05/2026 Logistics
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US Ocean Freight Rates Key Insights for Importers

US Ocean Freight Rates Key Insights for Importers

This article delves into the key factors influencing US ocean freight rates, including cargo weight, shipping method, shipping route, seasonality, and fuel surcharges. It details the freight calculation methods for both container shipping and bulk cargo. Furthermore, it addresses common queries regarding the cost per kilogram/cubic meter for US ocean freight, aiming to assist exporters and cross-border e-commerce sellers in optimizing their logistics solutions and reducing shipping expenses. The analysis provides valuable insights for understanding and managing ocean freight costs effectively.

02/05/2026 Logistics
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Analysis of the Plight of China's International Shipping Industry Amidst Weak Foreign Trade

Analysis of the Plight of China's International Shipping Industry Amidst Weak Foreign Trade

The global shipping industry is facing severe challenges, with China's international shipping market impacted by economic fluctuations leading to reduced exports of manufactured goods and imports of resources. The depreciation of the yuan has not significantly boosted exports, and there is a serious oversupply of vessels amid low market demand, particularly affecting dry bulk and container shipping. Although the oil tanker manufacturing sector has shifted towards energy-efficient ships, it faces competitive pressures due to fuel price volatility. The winter for global shipping extends beyond China, necessitating urgent industry and market structural adjustments.

07/21/2025 Logistics Industry Insights
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Crossborder Ecommerce Firms Struggle With Customs Compliance

Crossborder Ecommerce Firms Struggle With Customs Compliance

Cross-border e-commerce companies need to balance compliance and efficiency when choosing a customs clearance model. General trade clearance offers high compliance and tax refunds, suitable for bulk goods. Express customs clearance is convenient and efficient but subject to policy restrictions, making it suitable for small-batch replenishment. Companies should select the most appropriate customs clearance method based on their own business characteristics and target market policies. The optimal choice depends on factors such as shipment size, product type, and desired speed of delivery, ensuring both regulatory adherence and operational effectiveness.

01/05/2026 Customs Knowledge
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Six Proven Tactics for New Shopee Sellers to Boost Traffic

Six Proven Tactics for New Shopee Sellers to Boost Traffic

This article delves into the sources of Shopee store traffic, offering six key strategies to attract and engage customers: keyword optimization for improved search ranking, fan engagement to enhance customer loyalty, bulk listing to capitalize on traffic opportunities, event registration to gain platform support, Shopee advertising for targeted traffic, and off-site promotion to expand store influence. It also details methods for discovering untapped keywords, helping sellers boost store traffic and sales. This provides a comprehensive guide for Shopee sellers looking to improve their online presence and drive revenue.

12/29/2025 Logistics Encyclopedia
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COSCO SHIPPING Opens New East Chinacentral Asia Trade Route

COSCO SHIPPING Opens New East Chinacentral Asia Trade Route

The successful inaugural run of COSCO SHIPPING's "East China-Wuhan-Andijan" China-Central Asia Railway Express marks the full opening of a new cross-border transportation channel from East China to Central Asia. Leveraging the sea-rail intermodal advantages of Wuhan Port, this train provides a stable and controllable logistics route for the export of bulk commodities such as steel from East and Central China to Central Asia. It supports the opening-up of inland regions by offering a reliable transportation solution to facilitate trade between these areas and Central Asia.

01/15/2026 Logistics
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China Post EMS Enhances Export Logistics for Cost Efficiency

China Post EMS Enhances Export Logistics for Cost Efficiency

This paper reveals how foreign trade enterprises can leverage the official China Post website and EMS postal official website to build a standardized logistics system, achieving an 18% reduction in sample delivery costs and improving the stability of bulk order fulfillment to 92%. It emphasizes the advantages of official channels in terms of transparent pricing, stable delivery times, and compliance assurance, as well as their important role in after-sales risk control and customs clearance for special categories. This provides foreign trade enterprises with a logistics solution for cost reduction and efficiency improvement.

01/26/2026 Logistics Industry Insights
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Ukhong Kong Sea Freight Timelines and Key Factors

Ukhong Kong Sea Freight Timelines and Key Factors

This article provides a comprehensive analysis of the transit time, transportation methods, and influencing factors for sea freight from the UK to Hong Kong. Key factors include route distance, vessel speed, loading/unloading efficiency, customs clearance speed, and weather conditions. Common transportation methods include container shipping, bulk cargo shipping, and Ro-Ro shipping, with transit time ranges of 15-25 days, 20-30 days, and 30-45 days respectively. Choosing the appropriate sea freight method and understanding the influencing factors can help improve trade efficiency and control costs.

01/26/2026 Logistics Encyclopedia
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