US Panel Unveils Blueprint to Strengthen Supply Chains

US Panel Unveils Blueprint to Strengthen Supply Chains

The US Supply Chain Council is committed to building a more resilient and sustainable supply chain system through infrastructure investment, data-driven approaches, and labor-management cooperation. This aims to protect American jobs, address global instability, and safeguard the prosperity of the US economy. By focusing on these key areas, the council seeks to strengthen the nation's supply chains against disruptions and ensure their long-term viability and competitiveness in an increasingly complex global landscape. The ultimate goal is a robust and reliable supply chain that supports American economic growth and security.

01/28/2026 Logistics
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Outdoor Brands Use Bing Ads for Targeted Marketing in US and Europe

Outdoor Brands Use Bing Ads for Targeted Marketing in US and Europe

This article explores how outdoor apparel brands can leverage Bing Ads search advertising to achieve precise marketing breakthroughs in European and American markets. By analyzing the characteristics of these markets and the advantages of Bing Ads, it proposes marketing strategies such as accurately targeting users, creating compelling ad content, and using data analysis to optimize ad performance. The importance of risk management is also emphasized. The focus is on using Bing Ads to effectively reach the target demographic and maximize ROI in the competitive European and American outdoor apparel market.

US Rail Freight Decline Points to Economic Slowdown

US Rail Freight Decline Points to Economic Slowdown

According to the Association of American Railroads, U.S. rail freight and intermodal traffic declined year-over-year for the week ending February 11. Carload traffic decreased by 1.6%, while intermodal volume fell sharply by 10.2%. Year-to-date, carload traffic is up slightly by 1%, but intermodal volume is down 7.7%. While North American rail carload traffic increased, intermodal volume also saw a decline. These figures reflect the complexities of the current economic environment and the challenges facing supply chains, requiring businesses to closely monitor and adapt their strategies.

02/04/2026 Logistics
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Railroad Merger Risks US Chemical Industry CEO Warns

Railroad Merger Risks US Chemical Industry CEO Warns

American Chemistry Council CEO Chris Jahn warns that the proposed Union Pacific-Norfolk Southern railroad merger could negatively impact U.S. manufacturing. He emphasizes the potential for service degradation and increased rates, urging regulators to address monopoly risks within the rail industry. Jahn suggests learning from Canada's reciprocal switching model to ensure fair competition and safeguard the American economy. He believes the merger warrants careful scrutiny to prevent harm to manufacturers and consumers due to reduced service options and higher costs. The focus should be on maintaining a competitive and efficient rail network.

Ecommerce Brands Expand Reach with Tiktok Ads in US and Europe

Ecommerce Brands Expand Reach with Tiktok Ads in US and Europe

This article provides an in-depth analysis of the strategies for independent e-commerce websites leveraging TikTok short video ads in the European and American markets. It emphasizes the importance of precise user targeting, localized content creation, and diverse advertising formats. Through case study analysis, it summarizes successful experiences and proposes strategies to address challenges, providing practical guidance for businesses to achieve performance growth in the European and American markets. The article aims to help businesses understand how to effectively utilize TikTok for e-commerce success in these regions.

Latin Americas Ecommerce Market Nears 200B for Crossborder Trade

Latin Americas Ecommerce Market Nears 200B for Crossborder Trade

The Latin American cross-border e-commerce market holds immense potential but presents numerous challenges. The Mercado Libre x Datasu Cross-border "Ten-City Tour" aims to integrate resources, providing policy interpretation, practical guidance, and resource connections to help Chinese companies overcome obstacles and successfully enter the Latin American market. The Jinan station event will be held on April 16, 2026. The tour seeks to empower businesses with the knowledge and networks needed to navigate the complexities of the LATAM e-commerce landscape and capitalize on available market opportunities.

Trans Customs Wins Mercado Libres Top Tax Service Award

Trans Customs Wins Mercado Libres Top Tax Service Award

Cross-border tax service provider Trans Customs Link has been awarded the Mercado Libre "Supreme Excellence Award," highlighting its outstanding contribution to the Latin American cross-border e-commerce tax service sector. As an official Mercado Libre ecosystem partner, Trans Customs Link is committed to promoting the prosperity of the Latin American cross-border e-commerce ecosystem by providing professional tax compliance services to sellers, helping them expand into overseas markets. This award signifies a higher standard and more professional development in the field of cross-border e-commerce tax services.

Rail Industry Grapples With Safety Labor and Sustainability Pressures

Rail Industry Grapples With Safety Labor and Sustainability Pressures

Leaders from the Association of American Railroads (AAR) and the American Short Line and Regional Railroad Association (ASLRRA) addressed key issues such as railroad safety, labor relations, and operations at the RailTrends conference. The discussion included progress in labor negotiations, the need for railroad safety legislation, and the advantages of short line railroads in customer service. The article analyzes these points and offers a glimpse into the future direction of the railroad industry, highlighting the importance of collaboration and innovation for sustained growth and improved safety across the network.

US Rail Freight Sees Mixed Results Carloads Up Intermodal Down

US Rail Freight Sees Mixed Results Carloads Up Intermodal Down

Data from the Association of American Railroads shows that U.S. rail carload traffic increased year-over-year in the first week of March, led by chemicals, minerals, and coal. Intermodal traffic declined, reflecting ongoing supply chain bottlenecks. Cumulative data indicates an increase in carload traffic but a decrease in intermodal volume. Overall, North American rail performance mirrors the U.S. trends. Logistics companies should monitor market dynamics, optimize supply chains, and invest in technological innovation to address these challenges. The divergence between carload and intermodal trends highlights the need for adaptable strategies.

02/11/2026 Logistics
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US Rail Freight Sees Mixed Results Carloads Rise Intermodal Falls

US Rail Freight Sees Mixed Results Carloads Rise Intermodal Falls

According to the Association of American Railroads, U.S. rail carloads increased by 2.9% year-over-year for the week ending August 20th, driven primarily by coal and grain shipments. However, intermodal traffic decreased by 2.4% year-over-year, with a year-to-date decline of 5.5%. While overall North American rail freight volume saw a slight increase, intermodal transportation also faced a decline. This divergence in the rail freight market reflects the complexity of the economic situation, highlighting the need for improved efficiency and collaboration to address future challenges.

02/11/2026 Logistics
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