US Trademark Crisis Threatens Over 10000 Brands

US Trademark Crisis Threatens Over 10000 Brands

The USPTO is cracking down on irregular registrations, with over 10,000 trademarks at risk of invalidation! Cross-border sellers need to urgently self-check, re-record, switch to compliant agencies, and strictly adhere to trademark registration compliance principles. Avoid using fraudulent evidence, honestly declare usage dates, regularly maintain trademarks, and rationally choose agencies. Compliance is the lifeline of cross-border e-commerce, and brand protection is urgent! Sellers must ensure their trademarks are properly registered and maintained to avoid legal issues and protect their brand reputation.

01/04/2026 Customs Knowledge
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Tiktok Shop US Pilot Prioritizes Local Businesses

Tiktok Shop US Pilot Prioritizes Local Businesses

TikTok Shop's US beta testing has launched, but is currently limited to US-based merchants. The opening date for cross-border stores is undetermined, and the admission mechanism is strict, with a deposit system to be implemented. Merchants already operating independent websites in the US are advised to consider applying, but should be prepared for compliant operations. Focus on adhering to regulations and guidelines to maximize success within the platform. The future of cross-border selling on TikTok Shop US remains uncertain but presents potential opportunities.

01/04/2026 Logistics Industry Insights
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Diesel Price Hike Fuels US Inflation Worries

Diesel Price Hike Fuels US Inflation Worries

The U.S. Energy Information Administration reports that the average U.S. national diesel price has risen for the fourth consecutive week, reaching $3.868 per gallon. Experts attribute the increase to factors such as increased winter demand, refinery maintenance, and geopolitical risks. Rising diesel prices will increase operating costs for industries like transportation, agriculture, and construction, potentially leading to higher prices for consumers. Governments, businesses, and individuals should take measures to cope with the situation and actively promote energy transition.

01/07/2026 Logistics
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US Trucking Tonnage Drop Sparks Recession Fears

US Trucking Tonnage Drop Sparks Recession Fears

American Trucking Associations data shows the Freight Tonnage Index declined for the second consecutive month in April, with a year-over-year drop reaching a two-year high, reflecting a weakening goods economy. Analysts attribute this to shifts in consumption patterns, inventory adjustments, inflation, and geopolitical risks. Potential impacts such as falling freight rates, driver unemployment, and economic slowdown should not be ignored. Companies should closely monitor the macroeconomy, optimize operations, expand diversified businesses, strengthen risk management, and embrace technological innovation.

01/07/2026 Logistics
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Extreme Weather Disrupts US Crossborder Supply Chains

Extreme Weather Disrupts US Crossborder Supply Chains

Another blizzard in the US is disrupting cross-border logistics, causing flight delays and ground transportation disruptions. Cross-border e-commerce sellers should closely monitor weather and logistics information, set reasonable delivery times, optimize inventory management, and consider purchasing logistics insurance. In the long term, building a diversified supplier system, optimizing supply chain layout, strengthening risk management capabilities, and investing in supply chain digitalization are crucial for enhancing supply chain resilience. These measures will help mitigate the impact of future extreme weather events on international trade.

01/07/2026 Logistics
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Tiktok Expands US Ecommerce with Shopify Integration

Tiktok Expands US Ecommerce with Shopify Integration

This article details the application process for the TikTok Shopping Cart in the US, focusing on the differences between TikTok Shop and TikTok Shopping. Using Shopify as an example, it provides a comprehensive application guide and operational steps. The aim is to help merchants capitalize on TikTok's traffic dividend and achieve monetization. It walks through the necessary steps to connect your Shopify store to TikTok, enabling product showcasing and direct sales within the TikTok platform. This guide helps businesses leverage TikTok's popularity for e-commerce success.

01/06/2026 Logistics Industry Insights
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US Trademark Strategies Key to Brand Success

US Trademark Strategies Key to Brand Success

This article provides an in-depth analysis of the US trademark registration process, emphasizing the importance of trademark search and offering practical advice to improve registration success rates. Key factors include choosing a professional agency, ensuring trademark distinctiveness, avoiding conflicts, and submitting timely evidence of use. Pinkmann Cross-border offers comprehensive trademark services, helping brands successfully enter the US market. We guide you through the complexities, increasing your chances of securing your brand identity and ensuring a smooth expansion into the American market.

01/06/2026 Customs Knowledge
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US Trademark Renewal Deadlines and Maintenance Explained

US Trademark Renewal Deadlines and Maintenance Explained

This article provides an in-depth analysis of US trademark validity management, emphasizing the importance of declarations. It details the specific requirements and procedures for the 5-6 year declaration, incontestability declaration, and renewal declaration. Through case studies, it analyzes the risks associated with improper declarations. The aim is to help businesses effectively maintain their US trademark rights and avoid trademark invalidation due to negligence. Understanding these processes is crucial for protecting brand assets and ensuring continued legal protection for registered trademarks in the United States.

01/06/2026 Customs Knowledge
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Sheins US Expansion Intensifies Global Retail Competition

Sheins US Expansion Intensifies Global Retail Competition

SHEIN launched a third-party marketplace platform, entering the US e-commerce market with the aim of enriching product variety, shortening delivery times, and achieving strategic transformation. This move presents opportunities for Chinese sellers, but also brings challenges such as price competition and platform rules. While SHEIN's future development is uncertain, its entry will inject new vitality into the US e-commerce market. This expansion signifies SHEIN's ambition to become a comprehensive online retailer, competing with established giants like Amazon and Walmart.

01/06/2026 Logistics Industry Insights
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US Ecommerce Sellers Urged to Secure Trademarks

US Ecommerce Sellers Urged to Secure Trademarks

This article provides a detailed interpretation of the required documents for both individuals and companies to register a US trademark for cross-border e-commerce. It offers expert insights into the importance and key considerations of trademark registration. The aim is to assist sellers in successfully completing trademark registration, protecting their brand rights, and gaining a competitive edge in the fierce market.

01/06/2026 Customs Knowledge
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