As the Chinese New Year approaches, Amazon sellers need to prepare in advance by managing inventory, setting up self-fulfillment, checking promotions, and optimizing on-site advertising. This ensures smooth store operation during the holiday, preventing sales decline and performance damage. A detailed self-inspection checklist helps you enjoy the holiday with peace of mind and boost sales!
A global survey indicates that the Chinese New Year holiday is expected to further disrupt supply chains, leading to extended transit times, container shortages, and increased costs. Businesses should proactively plan, diversify sourcing, optimize inventory, strengthen communication, and adapt flexibly to address these challenges. A potential decrease in Asian production might offer a temporary respite for shipping. Companies should actively respond to these dynamics, turning potential crises into opportunities by implementing resilient strategies and proactive measures to mitigate risks and maintain operational efficiency.
Amazon introduces three new advertising features to boost peak season sales: a quick-look plugin for instant performance statistics, budget rules for intelligent control, and a brand store traffic generation feature for a dedicated traffic entry point. Sellers can leverage these tools to pinpoint issues, optimize targeting strategies, enhance brand image, and improve user engagement, ultimately driving sales growth. These updates allow for more efficient campaign management and better ROI during the crucial holiday shopping period.
This article delves into the question of whether to add new products to an existing feed or create a new feed when using Google Shopping Ads. It analyzes the advantages and disadvantages of both approaches, providing detailed step-by-step instructions and optimization recommendations. This helps readers make more informed decisions based on their specific circumstances and ultimately improve the performance of their Shopping Ads campaigns. The goal is to guide users in choosing the optimal feed strategy for efficient product management and enhanced advertising results.
JD Express has introduced Boeing 737-300 freighters to enhance air freight capacity in preparation for the Double 11 shopping festival, improving logistics efficiency.
In 2023, the transportation industry shows a positive development trend, with air passenger traffic during the Spring Festival continuously increasing, expected to achieve a year-on-year growth of 11.5%. Although there was a decline in demand in January due to the staggered Spring Festival, improvements are anticipated in February and March. Bulk shipping rates are rising, as the overall shipping industry enters a recovery phase.
Falabella.com has significantly expanded its international product catalog in preparation for the year-end shopping season, adding over 20,000 new items across various popular categories. The platform offers 'what you see is what you get' pricing, including taxes and duties. Most items qualify for free shipping, and Spanish-language customer service is available. Falabella aims to provide a convenient and worry-free cross-border shopping experience for its customers during the peak holiday season.
This article focuses on the two main models of cross-border e-commerce: bonded shopping and direct purchase imports. The bonded shopping model utilizes bonded warehouses for rapid shipping, while direct purchase imports involve sending goods directly from abroad. Understanding the differences, advantages, and disadvantages of these two methods is crucial for consumers to make informed shopping choices in a rapidly changing market environment.
Walmart's sustained investment in the Chinese market highlights the significance of its global e-commerce strategy. By establishing multiple local offices, Walmart actively explores the potential of Chinese industrial hubs and supports local merchants in expanding into the global market. Alongside a significant increase in the number of active sellers, Walmart has launched new seller incentive programs.
The new tariff policy has led to a rapid reduction in maritime capacity, resulting in tense supply chains and increased inventory risks. Especially during the holiday shopping season, products reliant on Chinese manufacturing are expected to face significant shortages and rising prices.
