Amazon Ad ROAS Drops As Brands Shift to New Attribution Models

Amazon Ad ROAS Drops As Brands Shift to New Attribution Models

Amazon ad ROAS plummeting? Don't panic! Amazon has updated its ad display attribution rules with the new "Shopping Signals Enhancement" model. This article analyzes the impact of the new rules and provides three key strategies: update benchmarks, optimize budget allocation, and leverage comprehensive data. We also remind sellers to pay attention to aged inventory fees to avoid storage costs eroding profits. Embrace change, and refined operations are the key to success! Stay ahead by adapting to these changes and optimizing your Amazon advertising strategy for maximum ROI.

01/23/2026 Logistics Industry Insights
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US to Enforce New Entry Rules for Several Nations in 2026

US to Enforce New Entry Rules for Several Nations in 2026

Effective January 1, 2026, the United States will implement new entry restrictions, imposing a comprehensive ban on citizens from certain countries. Non-immigrant visa applications from citizens of other countries will face stricter scrutiny. Immigration visas for Turkmen citizens remain restricted, but non-immigrant visa processing has resumed. These policy changes will impact travel plans to the US for citizens of affected nations. The new rules aim to enhance security and address immigration concerns, potentially affecting tourism, business travel, and educational exchanges.

01/27/2026 Customs Knowledge
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New Yorknew Jersey Ports Launch Truck Appointment System to Ease Congestion

New Yorknew Jersey Ports Launch Truck Appointment System to Ease Congestion

The Port of New York and New Jersey implemented a truck appointment system to alleviate congestion, drawing on the experiences of other ports. This article explores the advantages and challenges of the appointment system, as well as other measures taken by the port to improve efficiency. It emphasizes the importance of balancing the interests of all parties while pursuing efficiency. The success of the appointment system remains to be seen and requires ongoing monitoring. The port is actively seeking solutions to optimize operations and reduce delays.

01/29/2026 Logistics
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Seattle Port Names Manufacturing Veteran Ted J Fick As New CEO

Seattle Port Names Manufacturing Veteran Ted J Fick As New CEO

The Port of Seattle Commission appointed Ted J. Fick, with a manufacturing background, as its new CEO, drawing industry attention. This analysis explores how Fick's manufacturing expertise can bring fresh perspectives to the port. It examines the challenges and opportunities facing the Port of Seattle, and envisions its future development in areas such as digital transformation and the construction of a green port. Fick's leadership is expected to guide the port through a strategic transformation, leveraging his experience to enhance efficiency and sustainability.

01/29/2026 Port Encyclopedia
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Amazons New Packaging Rules Push Freight Forwarders to Upgrade Shipping Systems

Amazons New Packaging Rules Push Freight Forwarders to Upgrade Shipping Systems

Amazon's new packaging regulations present both opportunities and challenges for freight forwarders. The E-Jing Tong Maritime Shipping System helps freight forwarders address these challenges and seize opportunities by offering standardized packaging management, intelligent transportation planning, visualized cargo tracking, and proactive risk alerts. This system empowers freight forwarders to improve service quality, reduce operating costs, and achieve business growth by optimizing their operations and adapting to the changing landscape of Amazon's fulfillment requirements.

01/30/2026 Logistics Industry Insights
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NMPA Issues Guide to Medical Device Registration in China

NMPA Issues Guide to Medical Device Registration in China

The People's Republic of China Medical Device Registration Certificate is a crucial market access permit for medical devices entering the Chinese market. This article interprets the importance of the registration certificate and emphasizes the role of compliance procedures, professional agencies, and customs clearance services in successfully obtaining the certificate, helping companies smoothly enter the Chinese market. It highlights the need for adherence to regulations and the benefits of utilizing expert assistance to navigate the registration process efficiently and effectively.

08/21/2025 Document Interpretation
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US Shipbuilding Plan Aims to Rival Chinas Shipping Dominance

US Shipbuilding Plan Aims to Rival Chinas Shipping Dominance

The United States plans to revitalize its shipbuilding industry through measures like tax cuts, aiming to weaken China's influence in global shipping. Potential policies include imposing fees on Chinese vessels and container cranes, and prioritizing berthing for American ships. This move could increase shipping costs and significantly impact the global shipping landscape. The US aims to regain competitiveness in shipbuilding and challenge China's dominance in maritime trade by incentivizing domestic production and potentially creating barriers for Chinese shipping interests.

11/03/2025 Logistics
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Chinas Ports Lead Global Efficiency Amid Supply Chain Shifts

Chinas Ports Lead Global Efficiency Amid Supply Chain Shifts

The latest Container Port Performance Index (CPPI) reveals strong performance by Chinese ports, with Shanghai Yangshan and Ningbo ports returning to the Top 10. The report highlights the resilience of East Asian ports and the ability of Chinese ports to cope with the pandemic. Digitalization and green fuels are identified as key to port modernization. Inefficient ports pose a risk to developing countries, making investments in infrastructure and technology crucial for improvement and sustained economic growth.

01/04/2026 Logistics
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Ecommerce Sellers Weigh Benefits of Registering in Japan

Ecommerce Sellers Weigh Benefits of Registering in Japan

This article provides an in-depth analysis of the costs and benefits for Chinese e-commerce sellers registering a Japanese company. It details the various expenses involved in registering and operating a company in Japan, and explores the advantages of doing so in terms of compliance and tax optimization based on different sales volumes. The article aims to help Chinese e-commerce sellers assess the necessity of registering a Japanese company and provides a reference for informed decision-making.

01/04/2026 Logistics Industry Insights
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CARBON6 Partners With Amazon China to Support Crossborder Sellers

CARBON6 Partners With Amazon China to Support Crossborder Sellers

Cross-border e-commerce service provider CARBON6 has officially joined Amazon China's SPN network, offering Chinese sellers professional VC&SC claim services and efficient off-Amazon advertising solutions. Sellers can search for "Tan Lu Yi (Shenzhen) Technology Co., Ltd." within the Amazon SPN service provider network to access these services. This partnership aims to empower Chinese sellers on Amazon by providing specialized support in navigating complex claims processes and optimizing their advertising strategies beyond the Amazon marketplace.

02/02/2026 Logistics Industry Insights
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