Amazon Briefly Removes Thousands of Brands in Trademark Dispute

Amazon Briefly Removes Thousands of Brands in Trademark Dispute

Recent widespread removal of brands by Amazon has caused panic among sellers, with some brands later being reinstated. This incident highlights the risks associated with trademark registration, emphasizing the importance of selecting reliable agencies, verifying trademark validity, and standardizing store operations. Cross-border e-commerce platforms like VATease's MadeTong also offer trademark registration services, providing sellers with greater security. Sellers should prioritize brand compliance to mitigate risks and ensure long-term stability on the Amazon platform.

Ozon Tightens Seller Rules to Improve Marketplace Performance

Ozon Tightens Seller Rules to Improve Marketplace Performance

OZON has updated its platform rules, optimizing return settings. Sellers can now customize return addresses, not limited to Russia. Product listing rules have also been adjusted, with only one product type allowed per SKU. Sellers are advised to manually select the correct product type before May 2nd to avoid random system assignment affecting traffic. This update aims to standardize operations, improve the buyer's shopping experience, and support the development of high-quality sellers on the platform.

01/05/2026 Logistics
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Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon is upgrading its video ads, allowing direct links to brand stores and sub-pages. This update aims to help sellers refine their operations, improve brand awareness, and boost sales. By enabling direct navigation to specific product pages or brand sections, Amazon empowers sellers to create more targeted and effective campaigns. This enhancement facilitates a more seamless shopping experience for customers and provides sellers with greater control over their brand presence and marketing strategies within the Amazon ecosystem.

China Ends T86 Customs Model Shaking Crossborder Ecommerce

China Ends T86 Customs Model Shaking Crossborder Ecommerce

The cancellation of the T86 customs clearance model has a significant impact on cross-border e-commerce sellers. Sellers need to adjust their strategies, focus on compliance, and reduce costs in response to new challenges from increased import fees and the complexities of customs procedures.

08/05/2025 Logistics
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Crossborder Ecommerce Grapples With Bill of Lading Risks

Crossborder Ecommerce Grapples With Bill of Lading Risks

Cross-border e-commerce sellers face significant risks associated with delivery without original bills of lading. This paper provides a comprehensive prevention strategy from six aspects: contract signing, payment method selection, carrier selection, cargo tracking management, proper document storage, and risk awareness enhancement. It aims to help sellers build a robust risk prevention system and ensure the security of cross-border trade funds. By implementing these strategies, sellers can mitigate potential losses and protect their financial interests in international transactions.

Amazon Introduces Aidriven AB Testing for Listings

Amazon Introduces Aidriven AB Testing for Listings

Amazon has upgraded its A/B testing tool, introducing intelligent notifications and auto-publish features to help sellers optimize product listings more efficiently. By avoiding ineffective tests and automatically publishing the best-performing content, sellers can improve click-through rates and conversion rates, leading to increased sales. Brands and ASINs must meet certain eligibility requirements to participate in the testing program. This update streamlines the optimization process, allowing sellers to focus on data-driven decisions and maximize their listing performance on Amazon.

01/04/2026 Logistics
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Ebay Pitney Bowes Expand Crossborder Shipping Partnership

Ebay Pitney Bowes Expand Crossborder Shipping Partnership

eBay and Pitney Bowes are deepening their partnership to upgrade cross-border logistics services, helping sellers expand into global markets. By expanding the eBay Global Shipping Program, they aim to provide a more convenient, efficient, and reliable international shipping experience. This collaboration seeks to reduce costs, simplify processes, and cover a broader market, enabling sellers to easily tap into cross-border opportunities. The upgraded service is designed to streamline international shipping and empower eBay sellers to reach a wider customer base.

01/04/2026 Logistics
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Amazon Raises FBA Thresholds Adds Oversize Storage Rules

Amazon Raises FBA Thresholds Adds Oversize Storage Rules

Amazon FBA policies are undergoing significant changes, including raising the eligibility threshold for the Small and Light program to $10 and introducing a new oversized storage type. These changes impact sellers' operating costs and inventory management. This article provides an in-depth analysis of these adjustments and offers corresponding strategies to help FBA sellers adapt to the new regulations, optimize operational efficiency, and improve profitability. It aims to guide sellers through the complexities of the updated policies and provide actionable insights for success.

12/31/2025 Logistics
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Amazon Vendor Central Balancing Growth and Challenges

Amazon Vendor Central Balancing Growth and Challenges

Amazon VC sellers have listing control and high visibility, but also face longer payment cycles and inventory pressure. Essentially, VC is Amazon's vendor management system, selecting high-quality sellers through an invitation-only process. SC (Seller Central) and VC are distinct operational models. Sellers need to weigh the pros and cons carefully before choosing. While VC offers advantages like enhanced brand control and marketing opportunities, the extended payment terms and potential for large-scale orders require careful financial planning and robust inventory management.

Amazons Rating System Key to Sales Growth and Pitfalls

Amazons Rating System Key to Sales Growth and Pitfalls

This article delves into the Amazon product rating mechanism, revealing its complex algorithms, including key factors such as verified purchases, review recency, helpfulness, and content quality. It emphasizes the importance of combating fake reviews and provides practical strategies for sellers to improve the quality and quantity of product reviews. These strategies help sellers optimize product ratings and ultimately boost sales. The analysis highlights the interplay between genuine customer feedback and manipulative practices, offering insights for both consumers and sellers navigating the Amazon marketplace.