Guide to Selling on Amazon US Strategy and Brand Protection

Guide to Selling on Amazon US Strategy and Brand Protection

This article provides a practical guide for operating on Amazon US, covering data-driven strategies for selecting trending products, key considerations for pricing and logistics in operational strategies, and the importance of brand intellectual property protection. By optimizing product selection, operations, and brand protection, this guide aims to help sellers succeed in the highly competitive marketplace. It emphasizes a holistic approach to building a sustainable and profitable Amazon business through strategic product sourcing, efficient operations, and proactive brand defense.

01/28/2026 Logistics Encyclopedia
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Tiktok Shop Boosts Fashion Ecommerce in Southeast Asia

Tiktok Shop Boosts Fashion Ecommerce in Southeast Asia

TikTok Shop is rapidly rising in the Southeast Asian e-commerce market, particularly excelling in Indonesia's fashion category. Through localized operations, content-driven strategies, online-offline integration, and collaborations with Key Opinion Leaders (KOLs), TikTok Shop has achieved significant growth. Adjustments to commission policies, enhanced account security measures, and upgrades to the logistics system have further solidified its market position. Simultaneously, other e-commerce platforms are actively adapting their strategies to keep pace with the evolving market dynamics.

01/28/2026 Logistics Industry Insights
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Tiktok Sellers Urged to Differentiate for Bestseller Success

Tiktok Sellers Urged to Differentiate for Bestseller Success

This article addresses beginner TikTok sellers, outlining how to create competitive, viral products through product differentiation, product selection strategies, cost analysis, risk control, and test optimization. It emphasizes the importance of market research, understanding customer needs, and continuous innovation to help sellers stand out in a highly competitive market. The guide provides practical insights into identifying unique product features, analyzing market trends, and implementing effective strategies to maximize profitability and achieve sustainable growth on the TikTok platform.

01/30/2026 Logistics Industry Insights
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Shopify Sellers Advised to Optimize SEO for Higher Rankings

Shopify Sellers Advised to Optimize SEO for Higher Rankings

This article delves into the importance of Shopify store ranking, revealing key factors influencing it. It provides practical SEO strategies, including keyword research and implementation, website structure optimization, speed optimization, and content marketing. The aim is to help merchants improve their store's visibility in search engines, attract more traffic and customers, and ultimately achieve sales growth and brand enhancement. The strategies focus on optimizing the store to be easily found and appealing to potential buyers through search engine results.

01/30/2026 Logistics Encyclopedia
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Exporters Face Risks from Documentation Errors in Clearance

Exporters Face Risks from Documentation Errors in Clearance

This paper delves into the significance of documentary compliance in international trade, using case studies to highlight the potential risks associated with document discrepancies. It elaborates on effective strategies for avoiding discrepancies and provides practical measures for addressing them. The aim is to assist foreign trade enterprises in achieving smooth export clearance and safeguarding their own interests. By understanding and implementing these strategies, businesses can minimize delays, reduce costs, and ensure successful transactions under Letters of Credit and other trade finance instruments.

08/23/2025 Document Interpretation
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Temus US User Decline Raises Doubts Over Discount Strategy

Temus US User Decline Raises Doubts Over Discount Strategy

Temu, Pinduoduo's cross-border e-commerce platform, is facing challenges in the US market, experiencing a significant drop in daily active users. Key factors include policy changes, reduced advertising spending, and adjustments to order fulfillment strategies. Temu's experience serves as a warning to cross-border e-commerce platforms that a singular low-price strategy is unsustainable and requires flexible adaptation to market changes. The platform needs to diversify its offerings and strategies to maintain long-term growth and user engagement.

11/03/2025 Customs Knowledge
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Global Trade Faces Rising Risks of Cargo Loss Customs Delays

Global Trade Faces Rising Risks of Cargo Loss Customs Delays

International freight forwarders face the dual challenges of cargo loss and customs clearance delays. This paper analyzes the causes of these two risks and proposes corresponding strategies, including establishing a sound risk prevention system, ensuring the accuracy of declaration documents, and fully understanding the laws and regulations of the destination country. The aim is to help international freight forwarding companies effectively reduce risks and ensure smooth cargo transportation. The strategies provided can help mitigate potential issues and streamline the international shipping process.

01/05/2026 Logistics Encyclopedia
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