Youtube Shares Ad Revenue with Shorts Creators to Rival Tiktok

Youtube Shares Ad Revenue with Shorts Creators to Rival Tiktok

YouTube has significantly lowered the monetization threshold for Shorts creators, offering up to 45% ad revenue sharing, aiming to attract more creators and counter TikTok's dominance. Brands going global should seize the opportunities presented by Shorts. Strategies include promoting channels, showcasing behind-the-scenes content, creating entertaining content, capitalizing on trends, and upgrading user-generated content. By leveraging these tactics, brands can effectively enhance their international brand awareness on the YouTube Shorts platform.

01/16/2026 Logistics Industry Insights
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Chinas Toy Giant Hits 35B Valuation Targets Global Growth

Chinas Toy Giant Hits 35B Valuation Targets Global Growth

Bruko Toys successfully listed on the Hong Kong Stock Exchange, with a market value exceeding HKD 25 billion. Its rise is inseparable from the support of well-known IPs such as "Ultraman." However, over-reliance on IP licensing also brings potential risks. Meanwhile, China's trendy toy industry is ushering in "going global" opportunities. Cross-border sellers should understand market demands, accurately position themselves, and create products that fit consumer preferences to achieve sustainable development.

01/26/2026 Logistics Industry Insights
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Tiktok Drives Viral Toy Trend with Talking Flash Cards

Tiktok Drives Viral Toy Trend with Talking Flash Cards

TikTok has become a significant trendsetter in the toy market. This paper analyzes the reasons for the popularity of sound card machines on TikTok, summarizes the logic behind successful toy products on the platform, and proposes corresponding product selection strategies. These strategies include focusing on aesthetics and uniqueness, closely following industry trends, and emphasizing educational and interactive aspects. The paper also discusses the challenges and opportunities for domestic brands going global on TikTok.

02/03/2026 Logistics Industry Insights
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Marilyn Monroes Legacy Faces Trademark Challenges Abroad

Marilyn Monroes Legacy Faces Trademark Challenges Abroad

This article analyzes rights protection cases of Marilyn Monroe's estate, Peanuts, SLAP CHOP, and other brands, revealing the trademark infringement risks that overseas sellers may face. It details how to avoid infringement through trademark searches, copyright reviews, and consulting professionals, providing practical guidance for brands going global. The article emphasizes proactive measures to protect intellectual property and mitigate potential legal issues in international markets, ensuring a smoother and more secure brand expansion.

02/03/2026 Customs Knowledge
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CES 2026 Brandtech Connect Aids Chinese Brands in Global Retail Expansion

CES 2026 Brandtech Connect Aids Chinese Brands in Global Retail Expansion

BrandTech Connect@CES 2026 focuses on channel strategies for Chinese brands going global. It brings together North American retail and platform experts, offering practical strategies to help build overseas channel systems. Attendees will gain insights into navigating the North American market, establishing effective distribution networks, and leveraging various platforms to reach target consumers. The event provides a valuable opportunity for Chinese brands to learn from industry leaders and develop a robust international presence.

02/05/2026 Logistics Industry Insights
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Dejiali Group Expands Henans Belt and Road Trade in Southeast Asia

Dejiali Group Expands Henans Belt and Road Trade in Southeast Asia

Li Mingxian, Executive Chairman of the Henan Federation of Overseas Chinese Entrepreneurs and Chairman of Dejiali Group, led a delegation to Laos and Thailand. The visit aimed to strengthen connections with overseas Henan business associations, explore local markets, and promote the connection of Henan enterprises with Southeast Asian resources and project cooperation. This initiative supports Henan's "going global" strategy, integrates into the "Belt and Road" construction, and lays the groundwork for deepening cooperation.

02/11/2026 Logistics Industry Insights
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Canadas CBSA Simplifies Compliance to Boost Business Competitiveness

Canadas CBSA Simplifies Compliance to Boost Business Competitiveness

The Canada Border Services Agency's (CBSA) "Business Lens Checklist" (BLC) aims to reduce the compliance burden on businesses, particularly SMEs, and enhance their competitiveness through early consultation and policy simplification. This internal tool complements the government's "Small Business Lens" initiative, striving for a balance between compliance obligations and the needs of businesses. Ultimately, the BLC seeks to support Canadian businesses in achieving success in the global marketplace by making regulatory compliance more efficient and less burdensome.

12/30/2025 Customs Knowledge
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Giant Faces US Import Ban Over Forced Labor Allegations

Giant Faces US Import Ban Over Forced Labor Allegations

Giant's detention by US Customs over alleged forced labor highlights concerns about human rights compliance in supply chains. The EU's introduction of related regulations signals tightening global human rights oversight in cross-border trade. Companies need to establish robust supply chain management systems, strengthen collaboration with suppliers, introduce third-party certifications, and actively participate in industry initiatives to address increasingly stringent human rights compliance challenges. Proactive measures are crucial for mitigating risks and ensuring ethical sourcing practices in today's global market.

01/30/2026 Logistics Industry Insights
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Global Shipping Adopts Biodegradable Packaging Amid Carbon Tariffs

Global Shipping Adopts Biodegradable Packaging Amid Carbon Tariffs

This article explores the green transition of international shipping against the backdrop of global plastic bans and carbon tariffs. It analyzes the compliance standards for biodegradable materials, the restructuring logic of shipping costs, and the strategies employed by companies. The emphasis is on how green packaging can shift from a compliance cost to a competitive advantage.

08/04/2025 Logistics Industry Insights
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Chinas ODI Compliance Guide Eases Overseas Investment Risks

Chinas ODI Compliance Guide Eases Overseas Investment Risks

This article delves into the importance and practical procedures of Overseas Direct Investment (ODI) filing for enterprises. It emphasizes that ODI is a 'must-have' rather than an 'elective' for companies going global. The article details the core elements of ODI approval, the dual-track application process, post-filing obligations, and common obstacles. It aims to help companies understand all aspects of ODI filing, avoid potential risks, achieve compliant overseas expansion, and ensure the legal flow of funds.

02/12/2026 Customs Knowledge
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