Livestreamer Cathy Heung Struggles As Viewership Declines

Livestreamer Cathy Heung Struggles As Viewership Declines

He Xiangtai's live streaming e-commerce faced quality concerns, triggering a consumer trust crisis and exposing the drawbacks of the low-price "hook product" model. This incident serves as a warning to the live streaming e-commerce industry that traffic is not a panacea, and product quality and after-sales service are the key to winning consumer trust. Cross-border e-commerce sellers should learn from this, focusing on product quality upgrades and establishing a comprehensive after-sales system to remain competitive.

US Trademark Strategies Key to Brand Success

US Trademark Strategies Key to Brand Success

This article provides an in-depth analysis of the US trademark registration process, emphasizing the importance of trademark search and offering practical advice to improve registration success rates. Key factors include choosing a professional agency, ensuring trademark distinctiveness, avoiding conflicts, and submitting timely evidence of use. Pinkmann Cross-border offers comprehensive trademark services, helping brands successfully enter the US market. We guide you through the complexities, increasing your chances of securing your brand identity and ensuring a smooth expansion into the American market.

Douyin Shop Agencies Drive Merchant Growth in China

Douyin Shop Agencies Drive Merchant Growth in China

This article provides an in-depth analysis of TikTok Shop agency operation, covering its definition, service scope, and advantages, offering a comprehensive decision-making reference for merchants. Choosing agency operation can reduce operating costs, improve efficiency, mitigate risks, and access professional resources. The article also analyzes the store launch cycle and provides suggestions for selecting a reliable agency, helping merchants capitalize on the live streaming e-commerce boom. It emphasizes the benefits of outsourcing TikTok Shop management to experienced professionals for optimal results.

Amazon Tightens Enforcement on Product Variation Violations

Amazon Tightens Enforcement on Product Variation Violations

Amazon is strictly investigating variation violations. Sellers need to understand the three iron rules of variation compliance to avoid misuse, non-compliant merging, and repeated splitting of variations. Upon receiving a warning email, sellers should carefully read it, conduct a comprehensive investigation, and immediately rectify the issues. Submit a Plan of Action (POA) that includes admitting the mistake, analyzing the reasons, providing evidence, and guaranteeing compliance to improve the appeal success rate. Compliant operation is the cornerstone of successful store operations on Amazon.

Ebay Buyers Guide How to Spot Authentic Items and Scams

Ebay Buyers Guide How to Spot Authentic Items and Scams

EBay shopping offers the thrill of finding great deals but also carries potential risks. This article provides a comprehensive guide on how to navigate eBay safely and successfully. It covers aspects such as selecting reputable sellers, mastering communication techniques, ensuring secure payment methods, and choosing reliable shipping options. Learn how to identify authentic products, avoid common pitfalls, and enjoy a worry-free shopping experience. By practicing rational consumption and smart overseas shopping, you can truly maximize the benefits of international online retail.

Feitu Logistics Expands Services Amid Rising Global Demand

Feitu Logistics Expands Services Amid Rising Global Demand

Feitu International Logistics is a company providing international logistics services, covering international express, air freight, sea freight, railway transportation and other modes. It also offers value-added services such as customs clearance and warehousing. This article deeply analyzes its service scope, timeliness, pricing standards, and user reviews, aiming to provide readers with comprehensive and objective reference information to make informed logistics decisions. The analysis helps potential customers understand the company's offerings and make informed choices based on their specific needs and priorities.

01/06/2026 Logistics
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Amazon Attribution Guide Aims to Boost Ad ROI for Marketers

Amazon Attribution Guide Aims to Boost Ad ROI for Marketers

Amazon Attribution is a crucial tool for tracking the performance of off-Amazon advertising. Through precise tracking, comprehensive analysis, and optimization suggestions, it helps sellers improve advertising ROI, boost listing rankings, and ultimately increase sales. This article provides an in-depth analysis of the principles, advantages, setup methods, and alternative solutions of Amazon Attribution, helping you master off-Amazon traffic generation. It empowers sellers to understand the impact of their external marketing efforts and make data-driven decisions to maximize their advertising effectiveness.

Wechat Official Account Registration Guide for Beginners

Wechat Official Account Registration Guide for Beginners

This article provides a comprehensive guide to WeChat Public Account registration, covering pre-registration preparation, registration processes for various account types, and frequently asked questions. It aims to help beginners quickly get started, successfully register and operate their own public accounts, and embark on their self-media journey. Key steps include hardware preparation, account information, identity verification, entity type selection, and operator identity verification. It also addresses common questions such as email selection, account type selection, and registration quantity limits.

Sheins US Expansion Intensifies Global Retail Competition

Sheins US Expansion Intensifies Global Retail Competition

SHEIN launched a third-party marketplace platform, entering the US e-commerce market with the aim of enriching product variety, shortening delivery times, and achieving strategic transformation. This move presents opportunities for Chinese sellers, but also brings challenges such as price competition and platform rules. While SHEIN's future development is uncertain, its entry will inject new vitality into the US e-commerce market. This expansion signifies SHEIN's ambition to become a comprehensive online retailer, competing with established giants like Amazon and Walmart.

Guide to Streamlining DHL International Package Tracking

Guide to Streamlining DHL International Package Tracking

This article provides a detailed explanation of the DHL international express global tracking process and offers practical tips, including tracking number lookup, logistics anomaly handling, signature issue troubleshooting, and popular country inquiry phone numbers. It aims to help senders and recipients better understand package status and receive goods with peace of mind. The guide covers key aspects of DHL tracking, ensuring users can effectively monitor their shipments and resolve potential issues efficiently. It's a comprehensive resource for anyone using DHL's international express services.

01/06/2026 Logistics
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