Cdiscount, a leading French e-commerce platform, offers Chinese sellers an excellent opportunity to enter the French market with its massive user base, efficient logistics, and diverse marketing tools. This article provides an in-depth analysis of Cdiscount's advantages, the overview of the French e-commerce market, and the onboarding process. It aims to help Chinese sellers seize opportunities and tap into the French market.
To break through growth bottlenecks in affiliate marketing, maintaining strong partner relationships is crucial. This can be achieved by precisely defining partner profiles, establishing detailed marketing objectives, providing diverse marketing materials, and leveraging AI technology to empower content creation. These strategies effectively enhance the ROI of affiliate marketing and enable a self-circulating traffic flow.
This article delves into leveraging ChatGPT to enhance sales performance and efficiency. It examines its application in sales analysis and job seeking, detailing how ChatGPT facilitates data-driven decisions and resume optimization. By strategically utilizing ChatGPT, sales professionals can save time and effort, focusing on more creative and strategic tasks. The article highlights the potential of AI assistants like ChatGPT to streamline workflows and improve overall productivity in the sales domain.
The Amazon Search Query Performance dashboard is a crucial tool for brand sellers to unlock sales growth. By analyzing customer search behavior, sellers can optimize keyword strategies, improve product listings, adjust advertising campaigns, and discover new product opportunities. This dashboard provides key data such as search volume, click-through rate, and conversion rate, helping sellers comprehensively understand product performance and enhance their competitiveness on the Amazon platform. It allows for data-driven decisions to improve visibility and drive sales.
This article focuses on tools commonly used by cross-border e-commerce sellers in EDM marketing and SEO optimization, including email verification, email tracking, and keyword analysis tools. By introducing foreign trade email tools and keyword analysis tools, it aims to help sellers accurately reach potential customers, track email performance, and discover high-potential keywords. The ultimate goal is to improve marketing effectiveness and product competitiveness, leading to increased sales performance. This will allow sellers to optimize their campaigns and improve their overall ROI.
This paper proposes a low-cost approach to building a self-built BI system for integrating Facebook and Google advertising data. By leveraging Deferred Deeplink and S2S integration technologies, advertising campaign information is obtained and combined with a self-built BI system for data analysis, enabling ad performance tracking and optimization. The paper also discusses data attribution and duplicate installations, proposing corresponding solutions to address these challenges. This approach offers a cost-effective way to gain insights from advertising data and improve campaign effectiveness.
Li Jiaqi's team is building a live streaming matrix based on the "All Girls" series of accounts, aiming to transform from a top streamer to a brand operator through refined operation, traffic dispersion, brand building, and diversified monetization. This move, a microcosm of the live e-commerce industry's transformation, foreshadows a future where live e-commerce will become more refined, personalized, and intelligent. The strategy involves creating multiple channels to capture different audience segments and explore new revenue streams beyond relying solely on a single top influencer.
Amazon abruptly announced the termination of its Authorized Brand program for third-party sellers, impacting thousands of Chinese vendors and leaving them with hundreds of millions in inventory facing clearance pressure. Sellers invested significant resources in qualification processes, but now face inventory pile-ups and decreased traffic due to the program's cancellation. Sellers are appealing to Amazon to retain sales links, grant advertising permissions, and extend the sales period to seek reasonable solutions and mitigate losses from the sudden program closure.
This article provides an in-depth analysis of ChatGPT's practical applications in cross-border e-commerce, covering product descriptions, blog content, social media, code development, product naming, Google Ads, and email marketing. It also offers a detailed guide on ChatGPT registration, empowering cross-border e-commerce sellers to efficiently leverage AI tools, improve operational efficiency, and enhance marketing effectiveness. The guide aims to help sellers streamline their workflows and achieve better results by utilizing the power of AI.
Facing frequent zeroing of sales in your TikTok Shop? This article delves into four key factors: titles, SKUs, pricing, and transaction channels. It provides optimization strategies to help merchants overcome difficulties and achieve steady shop growth. Pay attention to shop decoration, customer service, and after-sales service to enhance sales activation effects and boost overall performance. Learn how to avoid sales reset and create a sustainable business on the TikTok platform.
