Ozon Expands in China Targets 100000 Sellers with Shenzhen Office

Ozon Expands in China Targets 100000 Sellers with Shenzhen Office

Russian e-commerce giant OZON has announced the opening of an office in Shenzhen, aiming to attract 100,000 Chinese merchants to its platform. The company plans to increase the transaction volume of Chinese goods tenfold by 2024. OZON will provide more support to Chinese sellers by improving its logistics system and optimizing services, helping them tap into the lucrative Russian e-commerce market. This move signifies OZON's commitment to facilitating cross-border trade and expanding its presence in the Chinese market.

01/04/2026 Logistics Industry Insights
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Affiliate Marketing Strategies Boost ROI Through Partner Growth

Affiliate Marketing Strategies Boost ROI Through Partner Growth

To break through growth bottlenecks in affiliate marketing, maintaining strong partner relationships is crucial. This can be achieved by precisely defining partner profiles, establishing detailed marketing objectives, providing diverse marketing materials, and leveraging AI technology to empower content creation. These strategies effectively enhance the ROI of affiliate marketing and enable a self-circulating traffic flow.

01/04/2026 Logistics Industry Insights
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Chatgpt Enhances Sales Efficiency and Business Growth

Chatgpt Enhances Sales Efficiency and Business Growth

This article delves into leveraging ChatGPT to enhance sales performance and efficiency. It examines its application in sales analysis and job seeking, detailing how ChatGPT facilitates data-driven decisions and resume optimization. By strategically utilizing ChatGPT, sales professionals can save time and effort, focusing on more creative and strategic tasks. The article highlights the potential of AI assistants like ChatGPT to streamline workflows and improve overall productivity in the sales domain.

01/04/2026 Logistics Industry Insights
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Amazon Launches Search Query Dashboard to Boost Seller Sales

Amazon Launches Search Query Dashboard to Boost Seller Sales

The Amazon Search Query Performance dashboard is a crucial tool for brand sellers to unlock sales growth. By analyzing customer search behavior, sellers can optimize keyword strategies, improve product listings, adjust advertising campaigns, and discover new product opportunities. This dashboard provides key data such as search volume, click-through rate, and conversion rate, helping sellers comprehensively understand product performance and enhance their competitiveness on the Amazon platform. It allows for data-driven decisions to improve visibility and drive sales.

01/04/2026 Logistics Industry Insights
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Key Tools for Global Ecommerce Growth Email and Keywords

Key Tools for Global Ecommerce Growth Email and Keywords

This article focuses on tools commonly used by cross-border e-commerce sellers in EDM marketing and SEO optimization, including email verification, email tracking, and keyword analysis tools. By introducing foreign trade email tools and keyword analysis tools, it aims to help sellers accurately reach potential customers, track email performance, and discover high-potential keywords. The ultimate goal is to improve marketing effectiveness and product competitiveness, leading to increased sales performance. This will allow sellers to optimize their campaigns and improve their overall ROI.

01/04/2026 Logistics Industry Insights
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Amazon Cuts Jobs to Boost Efficiency Amid Ecommerce Slowdown

Amazon Cuts Jobs to Boost Efficiency Amid Ecommerce Slowdown

Amazon's layoff of 18,000 employees surprisingly led to a stock price rebound, revealing market optimism regarding the company's cost-cutting and efficiency improvement efforts. A comparison of severance packages offered domestically and internationally highlights Amazon's generosity. This wave of layoffs serves as a warning to the cross-border e-commerce industry, urging businesses to enhance their competitiveness and proactively navigate the economic downturn. Companies must focus on efficiency and sustainable growth to weather the 'winter' and emerge stronger.

01/04/2026 Logistics Industry Insights
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Matrix Strategy Drives Brand Upgrade for Multiaccount Growth

Matrix Strategy Drives Brand Upgrade for Multiaccount Growth

Li Jiaqi's team is building a live streaming matrix based on the "All Girls" series of accounts, aiming to transform from a top streamer to a brand operator through refined operation, traffic dispersion, brand building, and diversified monetization. This move, a microcosm of the live e-commerce industry's transformation, foreshadows a future where live e-commerce will become more refined, personalized, and intelligent. The strategy involves creating multiple channels to capture different audience segments and explore new revenue streams beyond relying solely on a single top influencer.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Warned of interception Risk for Bestsellers

Amazon Sellers Warned of interception Risk for Bestsellers

This article exposes the operational model of the black industry chain of Amazon "store hijacking", analyzes its harm to sellers, and provides suggestions on dealing with TRO lawsuits and preventing the "cutting leeks" trap. It aims to help sellers strengthen their awareness of intellectual property protection, operate in compliance, and jointly maintain a healthy cross-border e-commerce ecosystem. The article emphasizes the importance of proactive measures to safeguard intellectual property rights and navigate the complexities of Amazon's legal landscape to avoid potential pitfalls and ensure sustainable business growth.

01/04/2026 Logistics Industry Insights
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Amazon Terminates Brand Program Stranding Chinese Sellers

Amazon Terminates Brand Program Stranding Chinese Sellers

Amazon abruptly announced the termination of its Authorized Brand program for third-party sellers, impacting thousands of Chinese vendors and leaving them with hundreds of millions in inventory facing clearance pressure. Sellers invested significant resources in qualification processes, but now face inventory pile-ups and decreased traffic due to the program's cancellation. Sellers are appealing to Amazon to retain sales links, grant advertising permissions, and extend the sales period to seek reasonable solutions and mitigate losses from the sudden program closure.

01/04/2026 Logistics Industry Insights
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Chatgpt Streamlines Crossborder Ecommerce Registration

Chatgpt Streamlines Crossborder Ecommerce Registration

This article provides an in-depth analysis of ChatGPT's practical applications in cross-border e-commerce, covering product descriptions, blog content, social media, code development, product naming, Google Ads, and email marketing. It also offers a detailed guide on ChatGPT registration, empowering cross-border e-commerce sellers to efficiently leverage AI tools, improve operational efficiency, and enhance marketing effectiveness. The guide aims to help sellers streamline their workflows and achieve better results by utilizing the power of AI.

01/04/2026 Logistics Industry Insights
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