Guide to Optimizing Facebook Ad Specs for Traffic Growth

Guide to Optimizing Facebook Ad Specs for Traffic Growth

This article provides a detailed analysis of Facebook's four main ad types (Image, Video, Carousel, and Collection) covering design recommendations, text requirements, technical specifications, and suitable advertising objectives. It aims to help marketers master the best advertising strategies, create more engaging ads, and precisely drive traffic to ultimately achieve their marketing goals.

MSC Ship Pumba Contains Fire in Red Sea

MSC Ship Pumba Contains Fire in Red Sea

On the evening of the 29th, the MSC cargo ship 'Pumba' caught fire while sailing in the Red Sea. Thanks to the swift response of relevant Egyptian authorities, the fire was brought under control, preventing any casualties. The affected vessel has been safely towed to an anchorage, ensuring order in the surrounding maritime area.

07/31/2025 Logistics
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Shanghai Port Streamlines Oversized Cargo Handling

Shanghai Port Streamlines Oversized Cargo Handling

This article delves into the operational specifications for oversized cargo in special containers entering Shanghai Port, focusing on the calculation methods for oversized cargo entry plan declaration. It addresses common issues such as handling LCL cargo after bill of lading cut-off, bearing drop-off costs due to force majeure, bill of lading splitting, cost differences in trucking fleets, and Canadian ACI declaration. The article proposes corresponding strategies and recommendations, aiming to provide practical guidance for freight forwarding companies. This helps ensure smoother and more efficient oversized cargo handling within the port.

Shipping Industry Grapples With SOLAS VGM Rule Impact

Shipping Industry Grapples With SOLAS VGM Rule Impact

The IMO's SOLAS Convention VGM amendment aims to enhance shipping safety but introduces compliance costs and operational pressures for the shipping industry. This article analyzes the background, impact, and response strategies to the VGM amendment. It emphasizes that strengthening regulation, supporting SMEs, fostering collaboration, and embracing technology are crucial to mitigating challenges. Ultimately, the goal is to transform this 'sweet burden' into a driving force for industry development.

01/28/2026 Logistics
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Aviusuld Cuts Airline Costs with Advanced ULD Solutions

Aviusuld Cuts Airline Costs with Advanced ULD Solutions

AviusULD offers a comprehensive range of high-quality ULD products to meet the diverse needs of airlines. With a global service network and technical support, AviusULD is committed to innovation, employing advanced processes to introduce more durable, lightweight, and easy-to-maintain ULD products. This helps airlines optimize their total cost of ownership and achieve more efficient and safer flight operations.

01/24/2026 Logistics
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April Data Shows Mixed Results for Multimodal Transport Sector

April Data Shows Mixed Results for Multimodal Transport Sector

According to the Intermodal Association of North America, North American intermodal volume edged up just 0.2% in April, with divergent performance across segments. Trailer volume declined significantly, domestic containers remained weak, while international containers saw growth against the trend. Factors such as loose truck capacity, railway service adjustments, and trade frictions are impacting industry development. The report forecasts a full-year volume growth of 2%-3%. Companies need to optimize services and increase technology investment to meet the challenges.

01/29/2026 Logistics
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West Coast Import Boom Fuels Strong Q4 Intermodal Growth

West Coast Import Boom Fuels Strong Q4 Intermodal Growth

The Intermodal Association of North America (IANA) reported a strong start to Q4 for intermodal transportation, with October volumes up 8.9% year-over-year. This growth was fueled by a surge in West Coast imports and robust consumer spending. International containers were a key driver, showing a cumulative increase of 15.2% for the year. Industry experts anticipate strong international freight volumes to continue through the end of the year. Tightening truck capacity is expected to further benefit intermodal transportation.

01/30/2026 Logistics
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