OZON Seller App Boosts Russian Ecommerce Growth

OZON Seller App Boosts Russian Ecommerce Growth

The OZON Seller App is a powerful tool for cross-border sellers expanding into the Russian market. This article provides a detailed introduction to the app's download and installation, core functions, operational techniques, and frequently asked questions. It aims to help sellers fully leverage the advantages of mobile devices, improve operational efficiency, and succeed in the Russian market. The guide covers key aspects needed to navigate the app and optimize sales within the OZON platform, ultimately boosting business growth in Russia.

02/03/2026 Logistics Encyclopedia
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Google Ads Smart Campaigns Boost Business Conversions

Google Ads Smart Campaigns Boost Business Conversions

This article analyzes Google Ads Smart Campaigns, focusing on the "Maximize Conversions" strategy. It introduces its setup process, suitable scenarios, optimization tips, and future development trends. The aim is to help advertisers improve conversion efficiency by leveraging the power of Google's automated bidding and targeting. Understanding these aspects can lead to better campaign performance and a higher return on ad spend. This overview provides a practical guide for effectively utilizing Smart Campaigns to achieve maximum conversion rates within Google Ads.

02/03/2026 Logistics Industry Insights
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WCO Enhances Trade and Customs Modernization in Namibia

WCO Enhances Trade and Customs Modernization in Namibia

At the request of Namibian Customs, the World Customs Organization (WCO) conducted a diagnostic assessment to support the implementation of the WTO's Trade Facilitation Agreement. Through in-depth research and tailored recommendations, the WCO aims to help Namibian Customs streamline processes, improve efficiency, and strengthen cooperation with other development partners. The ultimate goal is to achieve customs modernization and promote economic growth in Namibia. This initiative focuses on identifying areas for improvement and providing practical guidance for enhancing trade facilitation measures.

02/03/2026 Customs Knowledge
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Amazon Sellers Adopt Streamlined Logistics to Cut Costs

Amazon Sellers Adopt Streamlined Logistics to Cut Costs

This article provides an in-depth analysis of Amazon FBA cost structure, focusing on four key areas: stocking, packaging, transportation, and warehousing. It offers a systematic optimization strategy, including precise inventory management, product portfolio optimization, lightweight packaging, smart first-mile logistics selection, optimized shipment splitting, and error-free inbound processes. These strategies aim to help Amazon sellers reduce costs, improve efficiency, and ultimately increase profit margins. By implementing these tactics, sellers can streamline their FBA operations and achieve significant cost savings.

02/03/2026 Logistics
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Eswatini Overhauls HR to Improve Trade Facilitation

Eswatini Overhauls HR to Improve Trade Facilitation

Eswatini is addressing trade facilitation challenges by reforming its human resource management system. With WCO support, the SRA conducted a 'People Development Diagnostic' to assess capacity gaps and committed to adopting competency-based management. By building competency models, optimizing training programs, improving performance management, and planning career development, Eswatini aims to enhance customs efficiency and promote economic development. This initiative serves as a valuable example for other developing countries seeking to modernize their customs operations and leverage human capital for improved trade outcomes.

02/03/2026 Customs Knowledge
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West Africa Launches Etransit System to Enhance Trade

West Africa Launches Etransit System to Enhance Trade

With the support of the World Customs Organization, five West African countries have launched an electronic transit information project. This initiative aims to improve the efficiency of regional trade and facilitate economic integration within the region. By streamlining customs procedures and enhancing data exchange, the project seeks to reduce transit times and lower trade costs, ultimately boosting economic growth and strengthening regional partnerships. This collaborative effort underscores the commitment of these nations to fostering a more integrated and prosperous West African trade environment.

02/03/2026 Customs Knowledge
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WCO Urges Stronger Customsbusiness Ties at Shanghai Forum

WCO Urges Stronger Customsbusiness Ties at Shanghai Forum

The WCO Deputy Secretary General attended the IFCBA conference, emphasizing customs-business cooperation for trade facilitation. The focus was on the efforts of Chinese Customs and discussions centered around WCO surveys aimed at improving trade efficiency. The importance of collaboration between customs authorities and the private sector was highlighted as a key driver for streamlining border procedures and reducing trade costs. The conference provided a platform for exchanging best practices and exploring innovative approaches to enhance customs operations and promote seamless international trade.

02/03/2026 Customs Knowledge
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Cape Verde Boosts Trade Through Stakeholder Engagement

Cape Verde Boosts Trade Through Stakeholder Engagement

Cabo Verde has made significant progress in trade facilitation through the WCO-WACAM project, with effective stakeholder engagement being key. The project supports Cabo Verde in implementing measures related to the WTO Trade Facilitation Agreement and enhancing customs management capabilities. Through collaboration, Cabo Verde successfully completed a Time Release Study at Praia Port, laying the foundation for improved national port efficiency and demonstrating the value of a collaborative approach. This initiative highlights Cabo Verde's commitment to streamlining trade processes and fostering economic growth.

02/03/2026 Customs Knowledge
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WCO and WTO Boost Trade Facilitation Leadership Globally

WCO and WTO Boost Trade Facilitation Leadership Globally

The World Customs Organization (WCO) collaborates closely with the World Trade Organization (WTO) to empower chairs of national trade facilitation committees through initiatives like advanced courses. This partnership aims to enhance their understanding and implementation capabilities regarding the WTO's Trade Facilitation Agreement. The collaboration focuses on simplifying customs procedures, improving border management efficiency, and promoting transparency and sustainable development in global trade. Ultimately, this joint effort contributes to global economic growth by fostering a more streamlined and efficient international trading system.

02/03/2026 Customs Knowledge
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Gambias Customs Reform Gains WCO Backing for West African Talent Hub

Gambias Customs Reform Gains WCO Backing for West African Talent Hub

The WCO is supporting the Gambia Revenue Authority (GRA) in upgrading its human resources management. This initiative pioneers competency-based HRM in West and Central Africa, aiming to establish a regional hub for talent. The project focuses on developing skills and capabilities within the GRA, ultimately enhancing its operational efficiency and effectiveness. By implementing modern HR practices, the GRA aims to attract, retain, and develop a highly skilled workforce, contributing to improved revenue collection and overall economic development in the region.

02/03/2026 Customs Knowledge
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