Amazon Sellers Boost Rankings with Dual Keyword Strategy

Amazon Sellers Boost Rankings with Dual Keyword Strategy

This article delves into the influencing factors of Amazon keyword ranking, emphasizing the importance of both conversion rate and order volume. By utilizing Amazon's backend and third-party tools, sellers can evaluate conversion rates and estimate order volume. This allows for the creation of more effective promotion strategies, ultimately achieving the goal of top-page keyword ranking. Focusing on these metrics helps sellers optimize their listings and drive more sales on the Amazon platform.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers Face Strike Threats Warehouse Delays on Black Friday

Amazon Sellers Face Strike Threats Warehouse Delays on Black Friday

With Black Friday approaching, Amazon faces dual challenges: global strikes and warehouse overcapacity in the US West Coast. Sellers should prepare inventory in advance, utilize Amazon's official services flexibly, diversify risks, and maintain communication with freight forwarders, while also monitoring strike developments. Understanding Amazon's replenishment and storage limits is crucial for effective inventory management, navigating uncertainty, and ensuring sales continuity during this peak season. Proactive planning is key to mitigating potential disruptions and maximizing opportunities.

01/16/2026 Logistics
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Amazon Sellers Targeted by Fake Account Reinstatement Scams

Amazon Sellers Targeted by Fake Account Reinstatement Scams

This article exposes common scams perpetrated by Amazon appeal service providers, warning sellers to be wary of false advertising, high prices, and inefficiency. It advises sellers to remain rational when choosing a service provider, conduct thorough research, carefully review contracts, and retain evidence to protect their own interests and avoid being exploited. Due diligence is key to ensuring a fair and effective appeal process and avoiding becoming a victim of unscrupulous practices.

01/16/2026 Logistics Industry Insights
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Trucking Sector Strengthens As LTL Weakens Parcel Rates Hold TD Cowen

Trucking Sector Strengthens As LTL Weakens Parcel Rates Hold TD Cowen

The TD Cowen-AFS Freight Index indicates emerging light in the trucking market, though overcapacity remains a challenge. Parcel shipping pricing strategies are effective, but discount competition is fierce. Less-than-truckload (LTL) pricing remains strong, but declining fuel surcharges suggest potential loosening of pricing discipline. Businesses need to closely monitor market dynamics and flexibly adjust their strategies to navigate these evolving conditions, balancing opportunities with ongoing pressures from excess capacity and competitive pricing.

01/15/2026 Logistics Industry Insights
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Lao Trademark Registration Guide for Businesses in 2025

Lao Trademark Registration Guide for Businesses in 2025

This article provides an in-depth analysis of Laos trademark registration in 2025, covering the background, key points, common risks, and solutions. It also offers a guide to selecting reputable service providers. By comparing three major providers, the article provides practical advice for businesses seeking trademark protection in the Laos market. This includes strategies for effective trademark planning and registration to safeguard intellectual property rights and navigate the complexities of the Laotian legal framework.

12/30/2025 Customs Knowledge
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Shopee Introduces Seller Fees in Southeast Asia

Shopee Introduces Seller Fees in Southeast Asia

Shopee announced a 5% technology service fee for sellers in Singapore, Malaysia, Thailand, and Vietnam, effective February 2026, to cover platform operating costs. To mitigate the impact, Shopee will provide advertising credit subsidies. This move may prompt sellers to re-evaluate their operating costs and adjust their business strategies accordingly. The introduction of the fee represents a change in Shopee's pricing structure and could influence seller behavior within the cross-border e-commerce landscape.

01/15/2026 Logistics Industry Insights
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Tech Skincare Market Booms As Brands Focus on Ingredient Trends

Tech Skincare Market Booms As Brands Focus on Ingredient Trends

The online beauty and skincare market has reached 316.5 billion RMB, with a significant increase in anti-aging demands. Ingredient technology is a key driver for brand growth. Innovative ingredients and effective marketing strategies are crucial for cross-border e-commerce businesses to succeed in the tech-driven skincare sector. Brands leveraging scientific advancements in skincare formulation and actively engaging with consumers through digital channels are poised for success in this rapidly evolving market.

01/15/2026 Logistics Industry Insights
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Aviation Industry Focuses on Ground Crew Safety in Highrisk Zones

Aviation Industry Focuses on Ground Crew Safety in Highrisk Zones

Engine safety in the hazardous area around aircraft engines is of paramount importance. This review analyzes past incidents, interprets relevant standards, and shares best practices to enhance safety awareness among ground personnel and prevent accidents. Focus is placed on understanding potential hazards and implementing effective safety protocols to mitigate risks associated with engine operation during ground activities. The aim is to promote a safer working environment and minimize the potential for injury or damage.

01/20/2026 Logistics Encyclopedia
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New IATA Handbook Enhances Airline Booking for 20252026

New IATA Handbook Enhances Airline Booking for 20252026

The latest edition of the IATA Reservation Handbook (RHB), effective from June 1, 2025, to May 31, 2026, includes updates to chapters on group bookings and chargeable ancillary services. It aims to provide airlines and travel agents with a centralized guide to reservation procedures and best practices, enhancing booking efficiency, improving customer satisfaction, and reducing operational risks. This handbook serves as a crucial resource for navigating the complexities of airline reservations according to IATA standards.

01/20/2026 Logistics Encyclopedia
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Freight Index Shows Economic Slowdown As Shipments Drop

Freight Index Shows Economic Slowdown As Shipments Drop

The August Cass Freight Index report reveals a continued decline in both freight volume and expenditures, mirroring the downturn observed in July. Analysts attribute this to factors such as weakened demand, inventory adjustments, and excess capacity, potentially signaling an impending economic downturn. Close monitoring of subsequent data is crucial for businesses to formulate effective operational strategies in response to these evolving economic conditions. This downturn highlights the importance of proactive planning in a volatile market.

01/20/2026 Logistics
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