Tiktok Shop US Tests Lowcost Ads and Inventory Tactics

Tiktok Shop US Tests Lowcost Ads and Inventory Tactics

This article details the ADS product testing method for TikTok Shop US, emphasizing the use of a low-cost "information store" to quickly validate product potential. Furthermore, it provides refined inventory strategies for different sales stages, helping sellers efficiently select products, reduce inventory risks, and stand out in the competitive market. The focus is on leveraging data-driven insights from ADS to inform both product selection and inventory management, ultimately maximizing profitability and minimizing potential losses.

01/07/2026 Logistics Industry Insights
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US Pet Spending Stays Strong Amid Emotional Ties Lower Inflation

US Pet Spending Stays Strong Amid Emotional Ties Lower Inflation

The US pet market demonstrates strong resilience, with an estimated per capita spending of $30 during the 2025 Christmas season, driven by practicality. Emotional connection and easing inflation are key supporting factors. The market exhibits a 'two-speed' characteristic, with both high-end and budget-friendly options thriving. Pet care shows promising prospects. However, Chinese sellers need to address tariff and competitive pressures, and choose high-quality e-commerce platforms to succeed in this dynamic market.

12/27/2025 Logistics Industry Insights
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Amazon Enhances Seller Tools with AI in Opportunity Explorer

Amazon Enhances Seller Tools with AI in Opportunity Explorer

Amazon Opportunity Explorer's AI capabilities have been upgraded, significantly improving product selection efficiency through six-dimensional market analysis and AI competitor analysis. Sellers can leverage AI to understand market trends and develop a "basic + differentiated" product strategy. However, it's crucial to be aware of the risks of data dependency and homogenization. Combining user research and continuous learning is essential to stand out in the competition. This allows for a more nuanced and successful approach to product selection on Amazon.

01/15/2026 Logistics Industry Insights
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Amazon Tightens US Seller Account Verification Process

Amazon Tightens US Seller Account Verification Process

Amazon native account second review storm is coming, sellers need to be vigilant! This article analyzes two types of second reviews: regular second review and account sweeping second review. It provides targeted response strategies to help you resolve the crisis and revitalize your store. Learn about common triggers and proactive measures to minimize the risk of triggering a second review. Stay informed and protect your Amazon business from unexpected disruptions caused by the escalating enforcement of seller verification processes.

01/15/2026 Customs Knowledge
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US Customs Is an EIN Always Required for Crossborder Logistics

US Customs Is an EIN Always Required for Crossborder Logistics

This article delves into the application of EIN (Employer Identification Number) in US cross-border logistics customs clearance. It compares the different EIN requirements for personal and commercial shipments during customs clearance. For situations where an EIN is unavailable, alternative solutions and practical suggestions are provided to help cross-border e-commerce sellers achieve compliant customs clearance and avoid unnecessary risks and delays. This guide aims to streamline the process and ensure smooth import operations for businesses.

01/15/2026 Customs Knowledge
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Google Digital Marketing Key to Global Ecommerce Growth

Google Digital Marketing Key to Global Ecommerce Growth

In the face of intensifying global e-commerce competition, Chinese cross-border sellers should prioritize Google digital operations. By leveraging SEO, Google Ads, data analytics, and content marketing, they can enhance overseas exposure, achieve precise customer acquisition, and ultimately improve conversion rates and brand influence. Systematic operation is key to success. This includes optimizing website content for relevant keywords, running targeted advertising campaigns, analyzing data to understand customer behavior, and creating engaging content that resonates with the target audience.

01/15/2026 Logistics Industry Insights
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Crossborder Ecommerce Faces Largeitem Shipping Hurdles

Crossborder Ecommerce Faces Largeitem Shipping Hurdles

Shipping oversized goods internationally via cross-border e-commerce requires careful attention to several key aspects. These include reinforced packaging, accurate weight and volume calculation, compliant declaration, surcharge control, optimal channel selection, insurance purchase, and confirmed last-mile delivery. This article provides a comprehensive guide to avoid common pitfalls and optimize costs, helping sellers safely, efficiently, and economically deliver bulky items to overseas buyers. It offers practical strategies for navigating the complexities of international logistics for large items.

01/15/2026 Logistics
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Amazon US Tightens Air Freight Compliance for Split Shipments

Amazon US Tightens Air Freight Compliance for Split Shipments

This article delves into the critical aspects of Amazon US air freight warehousing, covering warehousing and distribution specifications, packaging and labeling requirements, customs clearance document consistency, and logistics channel suitability. It aims to help sellers avoid common pitfalls and achieve efficient, compliant logistics operations to improve profitability. The article focuses on optimizing the process from origin to Amazon fulfillment centers, emphasizing adherence to Amazon's guidelines and US regulations to ensure smooth delivery and avoid delays or penalties.

01/15/2026 Logistics Encyclopedia
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Hidden Fees Plague Crossborder Ocean Freight Report Warns

Hidden Fees Plague Crossborder Ocean Freight Report Warns

Hidden fees in cross-border e-commerce FCL shipping quotes can significantly impact costs. These include charges like detention fees, special cargo handling fees, fumigation fees at the origin port; congestion surcharges, currency adjustment factors, and fuel surcharges during transit; and demurrage, customs clearance fees, and bill of lading fees at the destination port. This article delves into these hidden costs, helping cross-border e-commerce sellers effectively control their ocean freight expenses and improve cost management.

01/15/2026 Logistics Encyclopedia
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Key Freight Terms and Cargo Handling in Global Trade Explained

Key Freight Terms and Cargo Handling in Global Trade Explained

This paper delves into critical aspects of freight forwarding practice, including the significance of the Bill of Lading's declared value, the basis for cargo damage claims, the definition of non-containerized shipments, customs clearance procedures, the distinction between 'first release' and 'second release', the concepts of LCL consolidation and cooperative stuffing, and the division of responsibilities between buyers and sellers under DDU terms. It aims to provide practical guidance for professionals in the foreign trade industry, clarifying key operational procedures and liabilities.

08/22/2025 Logistics Encyclopedia
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