Xiaohongshus Viral Posts Truth Behind the Hype

Xiaohongshus Viral Posts Truth Behind the Hype

Chasing viral content on Xiaohongshu isn't a guaranteed success and can be misleading. This article deconstructs the myth of viral content for follower growth, emphasizing the significance of vertical content and revealing the traffic pitfalls of 'dissimilar combinations'. Only through precise positioning and in-depth content development can truly valuable viral content be created, achieving both follower growth and commercial value.

Fedex UPS Compete in Logistics Tech Amid Ecommerce Surge

Fedex UPS Compete in Logistics Tech Amid Ecommerce Surge

Faced with logistics pressure from e-commerce growth, FedEx and UPS are not significantly increasing seasonal staff. Instead, they are investing heavily in automation technologies and building smaller, local sorting centers to improve efficiency and reduce costs. This dual investment in human resources and capital is crucial for managing business growth. Technology empowers logistics to embrace the new era of e-commerce.

US Rail Freight Gains in Carloads Dips in Intermodal for November

US Rail Freight Gains in Carloads Dips in Intermodal for November

In November 2025, US rail freight saw carload traffic increase by 4.3%, while intermodal traffic declined by 6.5%. Commodities like coal experienced growth, while miscellaneous carloads decreased. Year-to-date figures still show overall growth. The rail freight industry faces both challenges and opportunities, as reflected in these economic indicators and the performance of intermodal and traditional rail freight sectors.

12/05/2025 Logistics
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Fedex Beats Q3 Forecasts Amid Ecommerce and Global Expansion

Fedex Beats Q3 Forecasts Amid Ecommerce and Global Expansion

Despite facing adverse weather and rising costs, FedEx's Q3 earnings exceeded expectations, primarily driven by the booming e-commerce sector and strong international business growth. The company achieved this against the odds by optimizing pricing strategies, enhancing operational efficiency, and proactively addressing challenges. Moving forward, FedEx needs to continue capitalizing on opportunities in e-commerce and international markets to sustain its growth momentum.

01/15/2026 Logistics
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US Container Volume Rises As Consumer Demand Defies Supply Chain Strains

US Container Volume Rises As Consumer Demand Defies Supply Chain Strains

S&P Global data indicates continued growth in US container freight volume in September, up 13.4% year-over-year, driven by strong consumer goods demand, although capital goods growth has slowed. Despite ongoing challenges, the supply chain demonstrates resilience. Businesses should focus on market changes, strengthen supply chain management to address potential risks, and embrace digital transformation to navigate the evolving landscape.

01/22/2026 Logistics
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US Retail Sales Rise Modestly in July Ecommerce Dominates

US Retail Sales Rise Modestly in July Ecommerce Dominates

U.S. retail sales saw a moderate increase in July, with e-commerce sales leading the growth, but overall consumer spending growth slowed. Performance varied across retail categories, with staples remaining stable while discretionary spending faced pressure. Economists are cautiously optimistic about the future retail market, believing consumer resilience persists, but challenges remain. It is crucial to pay attention to evolving consumer trends.