Temu Spends 7M on Super Bowl Ads for North American Growth

Temu Spends 7M on Super Bowl Ads for North American Growth

Pinduoduo's cross-border e-commerce platform, Temu, spent $7 million to advertise during the Super Bowl, rapidly penetrating the North American market with its strategies of "low prices" and referral programs. Data indicates the Super Bowl ad was highly effective, leading to a surge in Temu downloads and expansion into the Canadian market. Temu's success is attributed to its precise market positioning and marketing strategies, attracting a significant number of cross-border sellers. The platform's growth highlights the potential of aggressive marketing and competitive pricing in the international e-commerce landscape.

12/30/2025 Logistics Industry Insights
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Crossborder Ecommerce Sellers Warned of Freight Forwarder Scams

Crossborder Ecommerce Sellers Warned of Freight Forwarder Scams

A Shenzhen freight forwarder was exposed for using multiple shell companies to collect goods before defaulting, raising concerns about integrity in the industry. The article analyzes the reasons for frequent freight forwarder defaults, including declining platform benefits, intense competition, long cross-border logistics chains, and improper selection of freight forwarders by sellers. It provides practical tips for cross-border sellers to avoid pitfalls, emphasizing the need for caution when choosing freight forwarders. Sellers should not solely pursue low prices but comprehensively consider qualifications, creditworthiness, operational capabilities, and service quality.

12/30/2025 Logistics
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Dashu Crossborder Hires Python Engineer for Ecommerce Security

Dashu Crossborder Hires Python Engineer for Ecommerce Security

A large cross-border e-commerce company is hiring a Senior Python Engineer to solve data acquisition challenges. Responsibilities include product feature development, multi-platform information scraping and analysis, anti-scraping mechanism cracking and optimization, and research on crawling strategies and anti-blocking rules. Requirements include a solid foundation in Python programming, extensive experience with web scraping frameworks, reverse engineering skills, and data processing experience. The role focuses on building robust and scalable solutions for extracting valuable data from various online sources in the cross-border e-commerce domain.

01/07/2026 Logistics Industry Insights
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Global Ecommerce Logistics Key Shipping Solutions Unveiled

Global Ecommerce Logistics Key Shipping Solutions Unveiled

This article delves into the advantages and disadvantages of various cross-border e-commerce logistics models, including international express, dedicated line logistics, postal parcels, overseas warehouses, sea freight, and air freight. It provides optimal logistics solutions for different product types. Furthermore, it emphasizes key considerations such as customs clearance, target markets, cost calculation, and platform rules. The aim is to assist cross-border sellers in selecting appropriate logistics methods, reducing costs, and enhancing customer experience. By carefully considering these factors, sellers can streamline their operations and improve overall efficiency.

01/23/2026 Logistics Encyclopedia
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Thailand Boosts Crossborder Trade with WCO Backing

Thailand Boosts Crossborder Trade with WCO Backing

The World Customs Organization (WCO) held a Coordinated Border Management (CBM) workshop in Thailand to enhance the Thai Customs' cross-border trade management capabilities. The workshop focused on key areas such as cooperation between border agencies, Single Window implementation, and paperless trade. Participants also conducted a site visit to a border checkpoint to provide expert recommendations for upgrading Thailand Customs' CBM. This initiative aims to help Thailand create an efficient and convenient cross-border trade environment.

12/30/2025 Customs Knowledge
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Guide to Managing Currency Risks in Crossborder Ecommerce

Guide to Managing Currency Risks in Crossborder Ecommerce

This paper delves into the exchange rate risks faced by cross-border e-commerce businesses. It introduces comprehensive exchange rate risk management solutions, leveraging the diverse tools offered by Dashu Cross-border. The content covers the challenges and responses to exchange rate risks, the functionalities and applications of Dashu Cross-border's toolbox, the holistic service ecosystem for cross-border e-commerce, and includes case studies and future prospects. It aims to provide businesses with a complete understanding and practical strategies for mitigating exchange rate volatility in the global marketplace.

01/20/2026 Exchange Rate Query
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Guide to Bgfibank Equatorial Guineas SWIFT Code BGFIGQGQXXX

Guide to Bgfibank Equatorial Guineas SWIFT Code BGFIGQGQXXX

This article details the SWIFT code BGFIGQGQXXX of BGFIBank Guinee Equatoriale in Equatorial Guinea, West Africa, and explains its importance and usage scenarios in cross-border remittances. It provides information on the bank's head office, precautions, and future trends in cross-border remittances. The aim is to help readers easily and securely conduct cross-border money transfers. Understanding the correct SWIFT code is crucial for ensuring that international payments are routed correctly and efficiently to the intended recipient bank.

09/02/2025 International Settlement
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Guide to SWIFT Codes for Habib Bank Pakistan Transfers

Guide to SWIFT Codes for Habib Bank Pakistan Transfers

This article details the SWIFT code system of Habib Bank Limited (HBL) in Pakistan, providing a guide to cross-border remittances and listing information for some branches. It emphasizes the importance of using the correct SWIFT code and offers guidance on finding branch codes, understanding the cross-border remittance process, and highlighting key considerations. This aims to facilitate efficient and accurate cross-border payments through HBL, ensuring smooth transactions and minimizing potential errors during international money transfers.

09/01/2025 International Settlement
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Banco De Credito Del Peru Simplifies SWIFT Transfers

Banco De Credito Del Peru Simplifies SWIFT Transfers

This article provides a detailed analysis of Banco de Credito del Peru (BCP)'s SWIFT code, BCPLPEPLXXX, and its application scenarios. It emphasizes the importance of accurately filling out the SWIFT code in cross-border remittances and provides the necessary information for receiving international transfers to a BCP account. Furthermore, it offers suggestions for alternative cross-border remittance methods. The aim is to provide readers with a comprehensive guide to cross-border money transfers involving BCP.

09/01/2025 International Settlement
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