Instagram Launches Free Insights Tool for Marketers

Instagram Launches Free Insights Tool for Marketers

IG Export - IG Follower Export Tool is a free tool allowing users to batch scrape follower data from public Instagram accounts, providing new data support for social media marketing. By analyzing competitor's followers, businesses can optimize their marketing strategies. However, users should exercise caution when using bulk marketing tools and adhere to platform rules. The tool facilitates data-driven insights into audience demographics and potential customer bases, enabling more targeted and effective marketing campaigns.

01/04/2026 Logistics Industry Insights
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Amazon Permits Seller Email Marketing Sparks Mixed Reactions

Amazon Permits Seller Email Marketing Sparks Mixed Reactions

Amazon's decision to allow sellers to send marketing emails directly to buyers marks a significant shift in marketing strategies. This new policy presents opportunities but also carries the risk of spam. Sellers need to precisely target their audience, optimize email content, avoid excessive marketing, and focus on data analysis and compliant operations to effectively address the challenges and seize the opportunities. Mastering these aspects is crucial for successful email marketing on the Amazon platform.

01/04/2026 Logistics Industry Insights
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Ecommerce Brands Leverage Youtube for Growth

Ecommerce Brands Leverage Youtube for Growth

This article provides a practical guide to YouTube marketing for cross-border e-commerce sellers. It covers everything from account preparation and content creation to engagement and promotion. It details how to build an eye-catching and efficient YouTube channel from scratch, helping sellers tap into YouTube traffic, enhance brand influence, and improve conversion rates. Learn how to leverage video to drive sales and grow your cross-border business through effective YouTube strategies.

01/07/2026 Logistics Encyclopedia
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Airports Adopt Multifaceted Strategy to Boost Ground Safety Cut Costs

Airports Adopt Multifaceted Strategy to Boost Ground Safety Cut Costs

Airport ground operation safety is crucial, as accidents can lead to casualties, flight delays, and significant financial losses. IATA, through data analysis, focuses on three key indicators: personnel injury, aircraft damage, and loading errors. It promotes industry collaboration, strengthens safety measures, and suggests the introduction of digital solutions to mitigate risks and ensure safe takeoffs and landings. The aim is to improve ground safety performance and prevent accidents by implementing proactive strategies and leveraging technology.

01/07/2026 Logistics Encyclopedia
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Airlines Increase Revenue with Datadriven Yield Management

Airlines Increase Revenue with Datadriven Yield Management

This paper delves into how airlines can achieve revenue multiplication through data-driven, refined revenue management strategies. IATA Consulting provides airlines with comprehensive solutions, including capacity building, fare structure optimization, demand analysis and system selection, O&D revenue management integration, and inter-route evaluation. These solutions help airlines maintain a leading position in the highly competitive market by leveraging data insights for dynamic pricing and efficient resource allocation, ultimately maximizing profitability and optimizing revenue streams.

01/07/2026 Airlines
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Guide to Optimizing Samuderas Southeast Asia Shipping Schedules

Guide to Optimizing Samuderas Southeast Asia Shipping Schedules

This article delves into eight key issues of SAMUDERA shipping schedule inquiries, providing a guide to multi-platform collaborative queries, an analysis of dynamic adjustment mechanisms, route coverage, port support, booking strategies, platform selection advice, ETD/ETA interpretation, and FAQs. It aims to help businesses optimize Southeast Asia shipping and enhance supply chain resilience. The guide offers practical solutions for navigating the complexities of SAMUDERA's schedules, improving efficiency, and minimizing disruptions in the supply chain.

01/07/2026 Shipping Company Encyclopedia
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DHL Canada Strike Disrupts Crossborder Ecommerce Shipments

DHL Canada Strike Disrupts Crossborder Ecommerce Shipments

A nationwide DHL strike in Canada is causing delays for cross-border e-commerce parcels, impacting companies like Lululemon, Shein, and Temu. The strike stems from labor disputes, rooted in the conflict between algorithms and human labor. This article analyzes the strike's impact, offers coping strategies for e-commerce sellers, and explores the interplay between machine intelligence and human value. It provides valuable insights for cross-border e-commerce businesses navigating this disruption.

01/07/2026 Logistics
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Aliexpress Managed Model Poses Challenges for Independent Sellers

Aliexpress Managed Model Poses Challenges for Independent Sellers

AliExpress's "Fully Managed" model poses a challenge to seller-operated businesses. This article analyzes the strategic considerations behind the "Fully Managed" approach, reveals the difficulties faced by seller-operated businesses, and proposes strategies for them to "upgrade." It emphasizes the value of the seller-operated model and suggests that the platform will not abandon these businesses. The article advises businesses to actively adapt, enhance their competitiveness, and grow together with the platform.

01/07/2026 Logistics Industry Insights
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Amazon Sellers Boost Brand Value with EBC Logistics Upgrades

Amazon Sellers Boost Brand Value with EBC Logistics Upgrades

This paper explores the importance of Amazon EBC in enhancing brand value and focuses on the challenges faced by independent website sellers in cross-border logistics. For these sellers, strategies are proposed, including selecting reliable logistics partners, optimizing logistics processes, providing diverse shipping options, and establishing a comprehensive after-sales service system. The aim is to help sellers improve product competitiveness and gain market share by streamlining their logistics operations and improving customer satisfaction.

01/07/2026 Logistics
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Pinterest Optimization Boosts Ecommerce Traffic

Pinterest Optimization Boosts Ecommerce Traffic

This article delves into four key techniques for attracting followers on Pinterest: highlighting product displays, improving image quality, optimizing text content, and creating themed Boards. By implementing these optimization strategies, you can effectively enhance the appeal of your Pins and generate targeted traffic, ultimately contributing to a successful e-commerce season. Focus on visually appealing product presentations, high-resolution images, compelling descriptions, and well-organized boards to maximize your Pinterest marketing efforts.

01/07/2026 Logistics Encyclopedia
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