Amazon Sellers Key Strategies for Effective Promotions

Amazon Sellers Key Strategies for Effective Promotions

This article provides a practical promotion plan template for new Amazon sellers, covering cost accounting, goal setting, advertising budget, reviews & Q&A, operational solutions, and data recording. It aims to help sellers systematically promote their products, improve operational efficiency, and boost sales performance. The template guides new sellers through a structured approach to launching and scaling their products on Amazon, ensuring a comprehensive and data-driven strategy for successful product promotion.

02/04/2026 Logistics Industry Insights
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China Cargo Airlines Opens Chongqingbudapest Route to Expand Trade

China Cargo Airlines Opens Chongqingbudapest Route to Expand Trade

China Eastern Logistics launched a direct Chongqing-Budapest cargo route, operated three times a week by Boeing 777F aircraft, primarily transporting cross-border e-commerce goods and IT products. This initiative will improve the efficiency of Chongqing's advantageous products entering the European market and further enhance the international cargo route network of Chongqing Jiangbei International Airport, contributing to the development of foreign trade in the central and western regions of China.

02/05/2026 Logistics
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Russian Singles Day Sales Decline Gaming Demand Rises

Russian Singles Day Sales Decline Gaming Demand Rises

YuKassa data reveals a first decline in Russia's Singles Day sales in four years, although gaming products, audio-visual content, and apparel saw growth. Average spending on sports nutrition, pet supplies, and sports tourism products increased significantly. Amidst a trend of reduced consumption, demand for health, entertainment, and lifestyle-related goods remains strong, indicating a resilient consumer focus on well-being and quality of life despite economic pressures.

01/16/2026 Logistics Industry Insights
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Thai Ecommerce Sellers Gear Up for Q4 Holiday Surge

Thai Ecommerce Sellers Gear Up for Q4 Holiday Surge

Thailand's Q4 consumption season is approaching, presenting huge potential for e-commerce. Generation Y is the main consumer group, and live-streaming e-commerce is booming. Opportunities arise for autumn/winter clothing, accessories, mother & baby products, pet supplies, cultural and creative products, cosmetics, and digital home appliances. Key success factors include product selection, localized operations, logistics, live-streaming, and promotions. Seize the opportunities to win the year-end battle!

01/16/2026 Logistics Industry Insights
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WCO Clarifies Customs HS Codes for Smartwatches and Drones

WCO Clarifies Customs HS Codes for Smartwatches and Drones

The Harmonized System Committee (HSC) of the World Customs Organization has released updated HS code classification decisions regarding products like smartwatches and drones. These decisions, presented as classification rulings, revised explanatory notes, and compendiums of classification opinions, provide clear guidance for the international trade of these products. This helps businesses accurately declare goods and reduce trade risks by providing clarity on how these evolving technologies are classified under the Harmonized System.

01/26/2026 HS Code Query
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Amazon Japan to Require PSE Diamond Certification for Highpower Electronics

Amazon Japan to Require PSE Diamond Certification for Highpower Electronics

Amazon Japan may delist electronic products exceeding 700 watts. PSE diamond certification and METI registration are becoming crucial for market access. Merchants should prioritize initiating these certification and registration processes early to ensure their products comply with Japanese safety standards. Failure to comply could lead to product delisting and potential fines. Meeting these requirements is essential for continued sales on Amazon Japan and avoiding disruptions to business operations.

01/26/2026 Customs Knowledge
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Shandongs 300 Exports Fuel Global Smallbusiness Growth

Shandongs 300 Exports Fuel Global Smallbusiness Growth

Start a foreign trade business in Shandong with just 3000 RMB. This article recommends five low-cost, easy-to-start directions leveraging Shandong's supply chain advantages: agricultural machinery parts, food packaging, labor protection products, rubber and plastic products, and hardware stampings. It emphasizes precise product selection and a lean business model, encouraging the use of local resources to achieve inquiries, transactions, and deliveries, thus overcoming the initial barriers to foreign trade.

01/27/2026 Logistics Industry Insights
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Guide to Optimizing Etsy Listings for Sellers

Guide to Optimizing Etsy Listings for Sellers

This article provides a detailed guide on the complete process of listing products on the Etsy platform. It covers key steps such as image preparation, information filling, inventory and pricing setup, product attribute variations, personalization options, and shipping cost configuration. It also emphasizes important considerations during the listing process. The aim is to help sellers efficiently and effectively publish products on Etsy, improve store operations, and enhance overall performance on the platform.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Leverage New Release Rank to Drive Sales

Amazon Sellers Leverage New Release Rank to Drive Sales

This article deeply analyzes the reasons why new Amazon products fail to rank on the 'New Releases' list. It examines various dimensions, including category node selection, keyword relevance, reviews, conversion rate, and sales performance. Practical techniques are provided to help sellers overcome bottlenecks, improve their new product's ranking on the 'New Releases' list, and ultimately achieve sales growth. The analysis provides actionable insights for optimizing listings and boosting visibility for new products on Amazon.

01/06/2026 Logistics Encyclopedia
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