World Customs Organization Strengthens Anticounterfeiting Measures
The World Customs Organization advocates for strengthened international cooperation to enhance customs enforcement and combat counterfeit goods, thereby safeguarding trade order. Facing challenges related to capacity, legal frameworks, and infringement, a multi-faceted collaborative approach is essential to improve the protection system. This includes sharing best practices, harmonizing regulations, and building capacity within customs administrations to effectively identify and seize counterfeit goods. Ultimately, robust customs cooperation is vital for protecting intellectual property rights and fostering fair international trade.









