Guide to Optimizing Kwai Ads with Geo and Language Targeting

Guide to Optimizing Kwai Ads with Geo and Language Targeting

This article provides an in-depth analysis of Kwai Ads' geo-targeting and language targeting settings, offering detailed operational guidance and optimization suggestions. Through precise targeting, advertisers can effectively improve ad efficiency, reduce costs, and achieve higher conversion rates. Data-driven optimization strategies are key to continuously improving advertising performance. The guide covers practical steps and best practices to leverage these features for maximizing ROI on the Kwai platform.

01/21/2026 Customs Knowledge
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Global Logistics Sector Struggles As PMI Hits 10year Low

Global Logistics Sector Struggles As PMI Hits 10year Low

Global trade faces challenges as the manufacturing PMI hits a 10-year low, raising supply chain concerns. The Port of Los Angeles is enhancing its operational efficiency and competitiveness through increased infrastructure investment, data-driven management, and strengthened inland partnerships. Businesses need to build flexible, efficient, and resilient supply chains by diversifying sourcing, strengthening risk management, embracing technological innovation, and fostering collaboration to navigate the complexities and uncertainties of global trade.

01/28/2026 Logistics Industry Insights
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Oneworld Alliance Adopts IATA Tool for Carbon Transparency

Oneworld Alliance Adopts IATA Tool for Carbon Transparency

Oneworld is the first airline alliance to join IATA CO2 Connect, committing to contribute operational data to improve the accuracy of carbon emission calculations. This initiative aims to provide travelers with more transparent carbon footprint information, promote industry sustainability, and encourage airlines to adopt more proactive emission reduction measures. IATA CO2 Connect will be continuously improved to provide carbon emission reporting and offsetting solutions for businesses and freight.

01/28/2026 Airlines
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DHL Adopts Generative AI to Boost Supply Chain Customization

DHL Adopts Generative AI to Boost Supply Chain Customization

DHL Supply Chain is collaborating with Boston Consulting Group to deploy generative AI applications aimed at enhancing data management and analytics, optimizing customer insights, and accelerating solution customization. Managing GenAI applications through a 'product funnel approach,' DHL Supply Chain focuses on business development and solution design, with the goal of creating greater value for both customers and employees. This initiative signals the growing importance of GenAI in the logistics sector.

01/28/2026 Logistics
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Digital Transformation Reshapes Global Supply Chains

Digital Transformation Reshapes Global Supply Chains

Based on a global survey, this paper delves into the challenges of digital supply chain transformation, such as inadequate infrastructure and lack of standards. It emphasizes the crucial role of location technology in optimizing routes, real-time tracking, improving dispatch, and predicting ETAs. The paper recommends that companies start small, choose suitable partners, prioritize data quality, and gradually advance digital transformation to ultimately build an efficient, intelligent, and flexible supply chain.

01/28/2026 Logistics Industry Insights
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Smart Fleet Tech Reduces False Alarms Enhances Safety

Smart Fleet Tech Reduces False Alarms Enhances Safety

SmartDrive's managed service enhances fleet safety by leveraging human review and video analytics to filter out irrelevant alerts and accurately pinpoint risky driving behaviors. This improves management efficiency, unifies safety standards, and provides data-driven decision support. By filtering out noise and focusing on actionable insights, SmartDrive empowers fleet managers to concentrate on improving overall safety performance and mitigating potential risks, ultimately leading to a safer and more efficient operation.

01/28/2026 Logistics Industry Insights
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Truck Orders and Spot Rates Key Insights for Shipper Savings

Truck Orders and Spot Rates Key Insights for Shipper Savings

This paper delves into the relationship between Class 8 truck orders and spot rates, revealing their impact on contract rates. By monitoring market supply and demand dynamics, shippers can anticipate freight rate trends, optimize transportation strategies, and effectively control logistics costs. Data-driven decision-making is crucial for shippers to gain a competitive advantage. Understanding this correlation allows for proactive cost management and improved negotiation power in the freight market.

01/29/2026 Logistics Industry Insights
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Taobao Sea Freight to Malaysia Delivery Times and Tips

Taobao Sea Freight to Malaysia Delivery Times and Tips

This article, from a data analyst's perspective, deeply analyzes the factors affecting the time efficiency of Taobao's official consolidated sea shipping to Malaysia, including warehouse processing, sea transportation, customs clearance, and last-mile delivery. It compares direct routes with transit routes and provides optimization suggestions to help you accurately estimate delivery time and improve your online shopping experience. The estimated overall delivery time is 25-45 business days.

01/26/2026 Logistics
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Guide to Canadas Maritime Trade and Port Operations

Guide to Canadas Maritime Trade and Port Operations

This article provides a detailed guide on using Canadian marine shipping inquiry websites for port information lookup, vessel tracking, shipping schedule retrieval, freight rate comparison, and cargo tracking. Mastering these techniques can help shippers and logistics companies better manage international trade transportation, reduce costs, and improve efficiency. It covers essential aspects of navigating these websites to obtain real-time data and optimize shipping operations within the Canadian maritime landscape.

01/26/2026 Port Encyclopedia
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Media Buyers Urged to Adopt Three Key Profitability Shifts

Media Buyers Urged to Adopt Three Key Profitability Shifts

This article delves into the three fundamental mental models driving profitability in Mediabuy: embracing uncertainty and accepting the inherent limitations of complete understanding; prioritizing information by viewing budget as an investment in data acquisition rather than guaranteed results; and adopting agile iteration, prioritizing speed over perfection. Mastering these principles empowers practitioners to act decisively amidst uncertainty, rationally address losses, and optimize strategies through rapid iteration, ultimately enhancing Mediabuy profitability.

01/26/2026 Logistics Industry Insights
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