Common Xiaohongshu Marketing Mistakes Brands Should Avoid

Common Xiaohongshu Marketing Mistakes Brands Should Avoid

This article reveals 20 common “counterproductive operations” in Xiaohongshu marketing, covering strategic misjudgments, content errors, tactical deviations, and cognitive biases. It aims to help businesses avoid pitfalls and achieve effective growth. The article emphasizes the importance of long-term thinking, user-centricity, and data analysis. It recommends that companies enhance team awareness through professional training. By understanding these common mistakes and focusing on best practices, brands can significantly improve their Xiaohongshu marketing performance and drive sustainable growth.

12/30/2025 Logistics Industry Insights
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Experts Share Strategies to Reduce Parcel Shipping Costs

Experts Share Strategies to Reduce Parcel Shipping Costs

With 40 years of experience, ShipMatrix expert Robert Persuit offers package delivery cost optimization solutions for businesses. Through data analysis and process improvements, ShipMatrix helps companies reduce shipping expenses and establish a sustainable cost control system, ultimately maximizing cost-effectiveness. They leverage their expertise to identify areas for improvement and implement strategies to minimize waste and streamline operations, leading to significant savings for their clients. Their approach focuses on creating long-term solutions for lasting impact.

01/07/2026 Logistics Industry Insights
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Shipping Costs Rise As Logistics Experts Urge Smarter Strategies

Shipping Costs Rise As Logistics Experts Urge Smarter Strategies

Shipware experts delve into the current state of the parcel shipping market, freight pricing, peak season prospects, and tariff impacts on the LM Podcast. They advise businesses to strengthen data analysis, optimize logistics processes, diversify partnerships, actively negotiate, and pay attention to policy changes to navigate the complex and volatile logistics market. By taking these steps, companies can effectively control costs and maximize profits in the face of ongoing challenges and fluctuations in the shipping landscape.

01/07/2026 Logistics Industry Insights
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OAG Report Highlights Global Aviation Industry Trends

OAG Report Highlights Global Aviation Industry Trends

The OAG October Aviation Industry Infographic Report presents key data on the global aviation market in a visual format. It analyzes Latin American capacity, popular US routes, global on-time performance, and the Middle Eastern market. The report aims to provide industry professionals with concise and intuitive market insights, helping to optimize operations, improve service quality, and expand market share. This visual summary offers a quick overview of the current state of the aviation industry and highlights important trends.

01/07/2026 Logistics Industry Insights
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Guide to Blocking Lowquality Sites in Bing Ads

Guide to Blocking Lowquality Sites in Bing Ads

This article provides a detailed guide on how to exclude low-quality websites in Bing Ads to improve advertising ROI. It outlines four simple steps to easily block undesirable websites. Furthermore, it suggests advanced strategies such as regular review and utilizing report data to help advertisers optimize ad campaigns more precisely and maximize performance. By implementing these techniques, advertisers can refine their targeting, reduce wasted ad spend, and ultimately achieve better results with their Bing Ads campaigns.

01/07/2026 Logistics Encyclopedia
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Ecommerce Retailers Face Challenges in Global Expansion

Ecommerce Retailers Face Challenges in Global Expansion

This report provides an in-depth analysis of key aspects of cross-border e-commerce, offering retailers a practical guide to efficiently enter the international market. It focuses on the potential and trends of cross-border e-commerce, market demand positioning, landing cost accounting, key market analysis, sales channel optimization, and the utilization of global trade data. The aim is to help retailers mitigate risks, seize opportunities, and successfully expand their cross-border e-commerce business.

01/15/2026 Logistics Industry Insights
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US Container Volume Jump Reflects Robust Consumer Demand

US Container Volume Jump Reflects Robust Consumer Demand

S&P Global data reveals a 13.4% year-over-year increase in US container freight volume for September, marking the 13th consecutive month of growth, fueled by robust consumer demand. Despite ongoing supply chain challenges, businesses are proactively adapting, contributing to a positive market outlook. Growth is projected to continue, with a forecast of 4.1% for Q1 2025. This sustained growth indicates resilience in the face of logistical hurdles and suggests continued strength in consumer spending driving import activity.

01/15/2026 Logistics Industry Insights
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Diesel Price Volatility Raises Logistics Costs Globally

Diesel Price Volatility Raises Logistics Costs Globally

Recent data indicates a slight increase in average U.S. diesel prices, although the yearly trend remains downward. Price fluctuations are influenced by factors such as supply and demand, geopolitics, and refining margins, posing challenges for cost control in the logistics industry. Looking ahead, new energy sources and sustainable development will be significant trends in the logistics sector. The industry needs to adapt to these changes to maintain competitiveness and reduce its environmental impact in the long run.

01/15/2026 Logistics
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Trucking Industry Faces Winter Demandrate Imbalance DAT

Trucking Industry Faces Winter Demandrate Imbalance DAT

DAT's latest report indicates a divergence between demand and rates in the truckload spot market from January 26th to February 1st. Dry van rates decreased, while refrigerated demand and rates experienced a significant drop. Flatbed market remained relatively stable. Experts advise closely monitoring market data, optimizing operational efficiency, expanding business scope, strengthening customer relationships, and embracing technological innovation to navigate market challenges. These strategies can help carriers adapt to fluctuating demand and maintain profitability in a dynamic freight environment.

01/15/2026 Logistics Industry Insights
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Logistics Sector Tackles Capacity Issues and Cost Optimization

Logistics Sector Tackles Capacity Issues and Cost Optimization

This article delves into the critical issues facing the logistics industry today, including digital transformation, capacity challenges, and cost optimization. Through case studies and data analysis, it provides practical strategies for businesses to build agile supply chains, improve warehouse efficiency, and address human capital crises. Furthermore, by incorporating the TD Cowen/AFS Freight Index, it helps companies gain insights into market trends and develop sound transportation strategies, enabling them to maintain a leading position in a fiercely competitive market.

01/15/2026 Logistics
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