2023 Guide Shortform Video Boosts Crossborder Ecommerce

2023 Guide Shortform Video Boosts Crossborder Ecommerce

This article delves into the 2023 trends in overseas short video marketing, emphasizing its pivotal role in reshaping consumer decisions. It proposes five key strategies: capitalizing on video marketing potential, creating brand-aligned content, employing a 'fast, short, and accessible' approach, leveraging local KOLs/KOCs, and utilizing data-driven optimization. The article also highlights the significance of video advertising in cross-border e-commerce, providing practical guidance for businesses looking to expand their reach and engage with international audiences through compelling short-form video content.

02/11/2026 Logistics Industry Insights
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US Rail Freight Volume Rises Despite Ongoing Industry Challenges

US Rail Freight Volume Rises Despite Ongoing Industry Challenges

According to the Association of American Railroads, U.S. rail freight and intermodal volumes increased year-over-year for the week ending December 16th. However, full-year intermodal volume declined compared to the previous year. Coal, grain, and chemicals were the primary drivers of freight growth. The rail freight industry faces challenges such as labor shortages and aging infrastructure, necessitating transformation and diversification. While recent data shows positive signs, the overall picture suggests a need for continued adaptation to ensure long-term sustainability and contribution to economic recovery.

02/11/2026 Logistics
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STB Extends Deadline for Rail Service Reform Comments

STB Extends Deadline for Rail Service Reform Comments

The US Surface Transportation Board (STB) has extended the deadline for comments on its “Reciprocal Switching” proposal, aiming to improve rail service quality by introducing competition. The proposal focuses on quantifying rail service quality and enhancing operational transparency. However, it faces challenges in defining standards, ensuring data accuracy, and balancing the interests of various stakeholders. The ultimate impact of the final rule on the rail industry remains to be seen. This initiative seeks to foster a more competitive environment and ultimately benefit rail shippers through improved service.

02/11/2026 Logistics Industry Insights
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Rail Industry Advances Safety Labor Relations and Innovation

Rail Industry Advances Safety Labor Relations and Innovation

AAR and ASLRRA leaders discussed railroad safety, labor, and operational issues at the RailTrends conference. Key topics included the shift from strained to cooperative labor relations, with agreements improving employee work-life balance. Discussions also centered on railroad safety legislation, emphasizing data-driven decision-making rather than beliefs. Short line railroads focused on customer-specific services and safe operations, aiming for a win-win situation for the industry. The overall theme highlighted collaboration and innovation to enhance safety and efficiency across the rail network.

02/11/2026 Logistics Industry Insights
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US Rail Freight Declines As Intermodal Gains Offset Losses

US Rail Freight Declines As Intermodal Gains Offset Losses

The US rail freight market is showing signs of divergence. Carload volume is down year-over-year, dragged down by commodities like coal and grain. However, intermodal transportation is growing, becoming a new growth driver. Full-year cumulative data presents a mixed picture, highlighting the impact of economic conditions, energy transition, and global trade. Moving forward, rail freight needs to embrace intermodal transportation, diversified business models, technological innovation, and strengthened partnerships to adapt to market changes. This is crucial for sustained success in a dynamic logistics landscape.

02/11/2026 Logistics
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US Rail Freight Slump Sparks Economic Concerns

US Rail Freight Slump Sparks Economic Concerns

Data from the Association of American Railroads shows a year-over-year decline in U.S. rail freight and intermodal volumes for the week ending June 24th. While carload traffic in motor vehicles and metals increased, grain and chemicals declined. The decrease in intermodal traffic narrowed, but remained below last year's levels. Year-to-date figures present a mixed picture. The drop in rail freight volume could signal economic risks, but may also reflect structural adjustments. The rail industry needs to improve services, embrace technology, and expand markets.

02/11/2026 Logistics
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US Rail Freight Sees Carload Drop Container Gains in November

US Rail Freight Sees Carload Drop Container Gains in November

Data from the Association of American Railroads indicates a mixed performance for the U.S. rail freight market in early November. Railcar loadings decreased by 5.2% year-over-year, although certain sectors like automotive and parts saw growth. Container volume experienced a slight increase of 1.5%, but the growth rate has slowed. Year-to-date figures show railcar loadings remaining relatively flat, while container volume has declined by 7%. Logistics managers should closely monitor market trends, diversify transportation methods, optimize supply chain management, and strengthen risk management strategies.

02/11/2026 Logistics
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US Rail Freight Decline Signals Economic Slowdown

US Rail Freight Decline Signals Economic Slowdown

Data from the Association of American Railroads shows that U.S. rail freight and intermodal traffic both declined year-over-year for the week ending July 16th. Specifically, carloads of nonmetallic minerals, farm products, and motor vehicle parts increased, while coal, miscellaneous carloads, and grain carloads decreased. The decline is attributed to factors such as economic slowdown, supply chain bottlenecks, and energy transition. Railroads need to proactively address these challenges and seize opportunities in technological innovation and diversified services to adapt to the changing landscape.

02/11/2026 Logistics
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US Rail Freight Growth Mixed As Carload Gains Offset Intermodal Losses

US Rail Freight Growth Mixed As Carload Gains Offset Intermodal Losses

The US rail freight market in September 2021 saw a mixed performance with increased carload traffic but a decline in intermodal volume. Carload shipments of coal and metallic ores showed significant growth, while automobiles & parts and grain decreased. Cumulative data for the year remained strong. Key factors for future development include digital transformation, infrastructure development, expansion of service offerings, and a focus on sustainability. These strategies are crucial for adapting to evolving market demands and ensuring the long-term viability of the rail freight industry.

02/11/2026 Logistics
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North American Rail Freight Volumes Drop Amid Demand Slowdown

North American Rail Freight Volumes Drop Amid Demand Slowdown

Data from the Association of American Railroads shows a year-over-year decline in U.S. and North American rail freight volume for the week ending May 14. The analysis explores the reasons behind the decrease in carload and intermodal traffic, including economic fluctuations, supply chain bottlenecks, and the energy transition. It also looks at the challenges and opportunities facing the rail freight market, emphasizing the importance of technological innovation, diversified services, and sustainable development. The future of rail freight depends on adapting to these changing dynamics.

02/11/2026 Logistics
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