New Strategies Boost Visibility in Multimodal Supply Chains

This paper explores achieving 100% supply chain transparency through the implementation of a control tower. It addresses overcoming real-time update obstacles, quantifying the benefits of advanced tracking, and leveraging TMS integration for automated visibility. The paper emphasizes that supply chain visibility is more than just knowing the location of goods; it's about using data insights to gain a competitive advantage. Key to this is building a robust control tower that provides a single source of truth for all supply chain activities, enabling proactive decision-making and improved operational efficiency.

01/26/2026 Logistics Industry Insights

NCR Boosts Supply Chain Efficiency with Cost Visibility

NCR Corporation successfully reduced total landed cost, improved supply chain efficiency, mitigated risks, and optimized inventory management by implementing a landed cost visibility project. This involved integrating supply chain data, deploying visualization tools, and continuously optimizing processes. This case study offers valuable insights for companies with complex global supply chains, demonstrating how improved cost visibility can drive significant operational improvements and cost savings.

01/28/2026 Logistics Industry Insights

FMCG Giants Tackle Supply Chain Challenges with Endtoend Visibility

This paper explores how FMCG companies can build end-to-end visible supply chains to address market volatility and challenges. It emphasizes the importance of real-time data, agile responsiveness, and strategic partnerships. The paper also introduces the key roles of technologies such as IoT, blockchain, AI, and cloud computing in achieving supply chain visibility. Embracing end-to-end visibility is crucial for FMCG companies to win in the future. It allows for better decision-making, improved efficiency, and enhanced customer satisfaction in a rapidly changing market landscape.

09/26/2025 Logistics Industry Insights

CH Robinson Boosts Supply Chain Visibility with Itemlevel Tracking

C.H. Robinson expands its item-level solution to global clients, aiming to achieve end-to-end supply chain visibility through advanced analytics, customized services, and extensive experience. The solution offers granular tracking, precise inventory management, and real-time insights, helping businesses optimize operations, reduce costs, and enhance customer experience. This move marks a significant step in the logistics industry's transformation towards digitalization and intelligence. It empowers businesses with data-driven decision making for improved efficiency and resilience in their global supply chains.

11/03/2025 Logistics

Ebay Sellers Gain Visibility with Best Match Ranking Tips

This article delves into eBay's "Best Match" ranking algorithm, revealing key factors influencing product visibility, such as conversion rate, logistics and after-sales service, bad transaction rate, and listing optimization. It provides practical strategies, including product selection, pricing, and keyword strategy, to improve product ranking and boost sales. Furthermore, it recommends several eBay ranking tools to help sellers operate efficiently. The goal is to provide actionable insights for optimizing listings and achieving higher placement in eBay search results, ultimately driving increased sales and profitability.

01/07/2026 Logistics Encyclopedia

Google Ads Strategies Boost Ecommerce Visibility Amid Zero Impressions

This article delves into the common issue of 'no impressions' faced by independent website sellers when running Google Ads. It provides detailed solutions and optimization strategies from various perspectives, including ad review, campaign settings, budget bidding, and other influencing factors. The aim is to help sellers overcome traffic bottlenecks and maximize the effectiveness of their advertising campaigns. It offers practical guidance to diagnose and resolve issues preventing ads from being displayed, ultimately leading to improved visibility and performance.

01/06/2026 Logistics Industry Insights

Chinese Brands Gain Global Visibility at Qatar World Cup

Chinese brands' sponsorship of the Qatar World Cup reached a new high, with industries such as food and beverage, and consumer electronics leveraging the event for marketing. Internet platforms also joined the competition for traffic. Brands need to focus on creativity, overseas expansion capabilities, and enhance their global discourse power to achieve long-term development. The World Cup provides a valuable platform for Chinese brands to gain international exposure and understand evolving consumer preferences.

01/04/2026 Logistics Industry Insights

Amazon Ads Launches Tools to Enhance New Product Visibility

Amazon Advertising has rolled out significant updates, including "Campaigns with Preset Settings" and "Expanded Product Targeting," designed to help new product sellers quickly launch ads and precisely target relevant traffic. Additionally, Sponsored Brands now features "Ad groups" to improve ad management efficiency. These updates aim to empower sellers to advertise more intelligently and efficiently, boosting conversion rates and brand influence. The new features simplify campaign setup and optimize targeting, allowing sellers to maximize their ROI on Amazon's advertising platform.

12/31/2025 Logistics Industry Insights

Ebay Sellers Urged to Optimize Stores for Better Visibility

This article details the steps for customizing your eBay store's style, including setting the store name, banner image, logo, and description, as well as selecting recommended listings and sorting methods. It also shares practical tips for eBay store operation, emphasizing the importance of store introduction, product selection, listing optimization, reasonable pricing, and customer experience. The aim is to help sellers create a more attractive store and enhance competitiveness. The guide provides actionable insights to optimize your eBay presence.

12/29/2025 Logistics Encyclopedia

Amazon Sellers Adopt New Strategies to Boost Sales Visibility

This article provides four key Amazon Advertising strategies: define clear goals, precise targeting, reasonable budget allocation, and continuous optimization. These strategies help brands increase sales, improve profitability, and solidify market share. It emphasizes personalized strategies and continuous optimization, encouraging businesses to embrace change and win in the future. By focusing on these core principles, businesses can leverage Amazon Advertising to achieve significant growth and success in the competitive e-commerce landscape.

12/29/2025 Logistics Industry Insights
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