Common Xiaohongshu Marketing Mistakes Brands Should Avoid

Common Xiaohongshu Marketing Mistakes Brands Should Avoid

This article reveals 20 common “counterproductive operations” in Xiaohongshu marketing, covering strategic misjudgments, content errors, tactical deviations, and cognitive biases. It aims to help businesses avoid pitfalls and achieve effective growth. The article emphasizes the importance of long-term thinking, user-centricity, and data analysis. It recommends that companies enhance team awareness through professional training. By understanding these common mistakes and focusing on best practices, brands can significantly improve their Xiaohongshu marketing performance and drive sustainable growth.

12/30/2025 Logistics Industry Insights
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Supply Chain Risks Exposed in Sustainable Sourcing Push

Supply Chain Risks Exposed in Sustainable Sourcing Push

Lack of transparency in sustainable procurement poses a significant risk to supply chains. Companies need to enhance transparency, establish strategic partnerships with suppliers, optimize supply chain layouts, and reshape their long-term development thinking to address these challenges. By doing so, they can achieve sustainable development and gain a competitive edge in the market. Improving visibility and collaboration are key to mitigating risks and ensuring alignment with ESG goals, ultimately fostering a more resilient and responsible supply chain.

01/16/2026 Logistics Industry Insights
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Nvidia CEO Soul Outweighs Intellect in AI Era

Nvidia CEO Soul Outweighs Intellect in AI Era

Nvidia CEO Jensen Huang predicted in Cambridge that in the AI era, intelligence will no longer be scarce, and human soul traits will become core values. He emphasized that aesthetics, the ability to handle complex relationships, and the courage to take responsibility are irreplaceable by AI. Intellectual equality promotes the liberation of humanity from repetitive thinking, returning to aesthetics, intuition, and emotion, thus redefining "beauty." This shift allows humans to focus on uniquely human qualities that AI cannot replicate.

01/23/2026 Logistics Industry Insights
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New Executive Program Aims to Empower Customs Leaders in Global Trade

New Executive Program Aims to Empower Customs Leaders in Global Trade

The Executive Program in Commerce and Business Administration (EPCBA) aims to enhance the strategic thinking and practical skills of customs managers from developing countries. The program covers key topics such as international trade theory, business management knowledge, WCO international standards, and the WTO TFA, helping participants address customs challenges and promote global trade facilitation. It provides a comprehensive understanding of modern customs practices and equips participants with the tools necessary to improve efficiency and effectiveness in their respective roles.

01/20/2026 Customs Knowledge
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Guccis Inventory Strategy Aided Pandemic Recovery

Guccis Inventory Strategy Aided Pandemic Recovery

Faced with the impact of the pandemic, Kering, the parent company of Gucci, adopted a proactive inventory allocation strategy, transferring inventory originally intended for the Chinese market to other regions globally to mitigate the impact. This was facilitated by its supply chain reshaping and 'replenishment on demand' model. The article analyzes the pandemic's impact on the retail industry and proposes strategies for businesses to cope with crises, emphasizing the importance of flexibility, risk management, and innovative thinking.

01/29/2026 Logistics Industry Insights
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Indias GST Rules for Crossborder Trade A Business Guide

Indias GST Rules for Crossborder Trade A Business Guide

This article provides an in-depth analysis of the tax treatment of cross-border transactions under the Indian GST system, breaking away from traditional VAT thinking. It details the tax rules for imported goods, services, OIDAR, and hybrid models. The article emphasizes that businesses should clarify key elements such as tax liabilities, tax base formation, and invoice credit before signing contracts. By optimizing contract, invoicing, and documentation processes, businesses can achieve tax compliance and reduce operational risks.

01/26/2026 Customs Knowledge
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Businesses Adapt to Selfdriving Tech Disruption

Businesses Adapt to Selfdriving Tech Disruption

11.3% of US jobs are driving-related, and the widespread adoption of autonomous driving technology presents both opportunities and challenges. Companies should actively embrace change, invest in technology R&D, optimize business processes, strengthen talent development, and focus on social responsibility. By formulating reasonable strategic transformation plans, businesses can gain a competitive edge and achieve sustainable development in the era of autonomous driving. This requires proactive adaptation and a forward-thinking approach to navigate the evolving landscape.

01/29/2026 Logistics Industry Insights
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Thirdparty Logistics Firms Expand with Innovation Quality Awards

Thirdparty Logistics Firms Expand with Innovation Quality Awards

The 42nd Quest for Quality Awards have been announced, recognizing 44 logistics companies for their outstanding performance. These companies achieved success and growth amidst challenging circumstances, largely driven by technological innovation. Their achievements set a new benchmark for excellence within the logistics industry, highlighting the importance of adaptability and forward-thinking strategies in a rapidly evolving market. The awards underscore the significance of quality service and continuous improvement in the competitive landscape of third-party logistics.

01/28/2026 Logistics Industry Insights
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Amazon Sellers Face High Turnover in Competitive Marketplace

Amazon Sellers Face High Turnover in Competitive Marketplace

This article analyzes the phenomenon of top Amazon sellers achieving long-term success, revealing the market reality behind high churn rates. Facing rising costs and external challenges, sellers must continuously improve their operational capabilities and actively seek new opportunities, such as diversified distribution models. Refined operations and diversified choices may be the survival rules for Amazon sellers in the future. The analysis underscores the need for adaptability and strategic thinking to thrive in the competitive Amazon marketplace.

01/26/2026 Logistics Industry Insights
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CH Robinson Adopts AI to Transform Supply Chain Logistics

CH Robinson Adopts AI to Transform Supply Chain Logistics

C.H. Robinson introduces Agentic Supply Chain, an AI-powered intelligent ecosystem capable of autonomous thinking, learning, and adaptation. It optimizes supply chain management, signaling a shift in the logistics industry towards greater intelligence, efficiency, and sustainability. This innovative system promises to revolutionize how businesses manage their supply chains by leveraging AI to make smarter, faster decisions and proactively address potential disruptions. The Agentic Supply Chain represents a significant advancement in the application of AI within the logistics sector.

01/28/2026 Logistics
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