Chocolate Brands Use Packaging to Enhance Consumer Experience

Chocolate Brands Use Packaging to Enhance Consumer Experience

Chocolate packaging design transcends its function as a mere container, becoming a crucial element of brand storytelling and sensory experience. Through case studies, this analysis demonstrates how diverse themed chocolate packaging utilizes visual, tactile, and other sensory elements to construct immersive consumer experiences. Furthermore, it explores the evolving trends of personalization and sustainability within packaging design.

01/27/2026 Logistics Encyclopedia
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Beauty Brands Warned Over Magnetic Brush Holder Patent

Beauty Brands Warned Over Magnetic Brush Holder Patent

This article issues a warning regarding a magnetic makeup brush holder that holds a US design patent, alerting beauty sellers to potential infringement risks. The product utilizes silicone caps and magnets for cleaning and storing makeup brushes, and its design is patent-protected. Sellers should conduct thorough patent searches before selling similar products to avoid infringement risks.

01/27/2026 Customs Knowledge
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Whitewood Law Firm Files Patent Suit Against Flying Orb Sellers

Whitewood Law Firm Files Patent Suit Against Flying Orb Sellers

Whitewood law firm is representing Flying Orb Ball fidget spinner in a patent infringement lawsuit, case number 24-cv-13398. This product, popular for its innovative design and entertainment value, is involved in a U.S. design patent (Patent No. US D891,522S). Sellers are advised to be aware of the potential infringement risks and avoid unnecessary losses.

02/03/2026 Customs Knowledge
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US Patents Vertical Hanger Connector for Closet Space Efficiency

US Patents Vertical Hanger Connector for Closet Space Efficiency

A vertical hanger connector hook has been granted a design patent in the United States (USD1048733S1). This design effectively increases closet storage space. Cross-border sellers should be aware that selling similar products requires thorough patent searches to avoid infringement risks and potential losses. It is crucial to conduct due diligence before offering such items to ensure compliance with intellectual property rights and prevent legal repercussions.

01/27/2026 Logistics Encyclopedia
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Penske White Paper Outlines Supply Chain Costcutting Strategies

Penske White Paper Outlines Supply Chain Costcutting Strategies

Penske's white paper, 'Success by Design,' aims to help businesses optimize their supply chain design. It focuses on leveraging scenario planning to navigate uncertainty, improve service levels to win customers, and unlock cost-saving potential, ultimately achieving cost reduction and efficiency gains. The white paper provides industry insights, innovative strategies, and actionable recommendations, making it a valuable resource for businesses looking to enhance their competitiveness.

01/30/2026 Logistics Industry Insights
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Willie Walsh Leads IATA Steering Aviation Industrys Future

Willie Walsh Leads IATA Steering Aviation Industrys Future

Willie Walsh is the Director General of the International Air Transport Association (IATA), bringing over 40 years of experience in the aviation industry. Starting as a pilot at Aer Lingus, he held key positions such as CEO of British Airways and CEO of International Airlines Group (IAG), successfully leading multiple airlines through crises and achieving growth. At IATA, he is dedicated to promoting sustainable development, safe operations, and efficiency improvements in the aviation industry, contributing to the future of global aviation.

12/30/2025 Airlines
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St Gallen IATA Launch Advanced Aviation Management Program

St Gallen IATA Launch Advanced Aviation Management Program

This article delves into the "Diploma of Advanced Studies (DAS) in Global Air Transport Management" program, a collaboration between IATA and the University of St. Gallen. It aims to equip aviation professionals with the skills to navigate industry changes and enhance their management capabilities. The article details the program's curriculum, core strengths, and industry experts' perspectives on future aviation trends. Participation in this program will empower professionals to become leaders driving transformation in the aviation industry.

12/30/2025 Logistics Industry Insights
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Mattels Supply Chain Chief Shares Transformation Principles

Mattels Supply Chain Chief Shares Transformation Principles

Roberto Isaias, Head of Supply Chain at Mattel, shares five key principles for navigating complex supply chain transformations: embrace uncertainty and build agile response mechanisms; focus on customers and create customized experiences; invest in talent development to build high-performing teams; embrace sustainability and build a green supply chain; and strengthen collaborative partnerships to build a synergistic ecosystem. These principles aim to help companies build more resilient and competitive supply chains.

01/15/2026 Logistics Industry Insights
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St Gallen and IATA Partner on Sustainable Aviation Program

St Gallen and IATA Partner on Sustainable Aviation Program

IATA's collaboration with the University of St. Gallen cultivates sustainable aviation leaders, covering topics such as sustainable aviation fuels and carbon markets. The program aims to enhance strategic and management capabilities, empowering participants to drive the green transition within the aviation industry. By fostering a deeper understanding of sustainability challenges and opportunities, this initiative seeks to accelerate the adoption of environmentally responsible practices and contribute to a more sustainable future for air travel.

01/20/2026 Logistics Encyclopedia
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Ecommerce Sellers Face IP Risks US EU Patent Guide

Ecommerce Sellers Face IP Risks US EU Patent Guide

This article provides a practical guide for cross-border e-commerce sellers on searching design patents and trademarks in the US and Europe. It details how to effectively and quickly search for design patent and trademark information in the US and EU markets using tools like WIPO, EUIPO, and TMview, employing keywords, Locarno Classification, and International Classification. This guide helps sellers mitigate infringement risks and ensure smooth business operations.

12/31/2025 Customs Knowledge
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