Tiktok Influencers Boost Crossborder Ecommerce Sales

Tiktok Influencers Boost Crossborder Ecommerce Sales

This article provides an in-depth analysis of key steps and techniques for TikTok influencer marketing, offering a practical guide for cross-border e-commerce businesses. It covers promotion costs, collaboration processes, product selection, influencer types, utilization of the official TikTok platform, and performance evaluation. The aim is to help brands effectively leverage the TikTok platform to achieve growth in overseas markets. The guide offers practical insights for maximizing ROI and building a successful international presence through strategic influencer partnerships.

US Holiday Ecommerce Boosts Small Business Sales

US Holiday Ecommerce Boosts Small Business Sales

US Christmas e-commerce sales surged by 10.6%, exceeding online growth expectations. Black Friday and Cyber Monday remained strong, with December sales surpassing last year's figures. Amid inflationary pressures, consumers diversified their spending, creating opportunities for small brands with price advantages. The consumption trend is expected to continue in the first half of next year, requiring cross-border e-commerce businesses to proceed cautiously. The strong online performance indicates a shift in consumer behavior, favoring digital channels during the holiday season.

Gmarket Sees Baseball Gear Boom Amid MZ Generation Demand

Gmarket Sees Baseball Gear Boom Amid MZ Generation Demand

Gmarket's September data reveals a surge in sports goods sales in South Korea, with baseball leading due to events, and football showing steady growth. The MZ generation is driving demand for badminton and tennis equipment, while skiing equipment sales are heating up early. The data highlights the impact of events, consumer demographics, and seasonality on sports consumption. This indicates a promising future for the Korean sports market, driven by evolving consumer preferences and the influence of major sporting events throughout the year.

Ebay Sellers Boost Efficiency with Subaccounts for Teams

Ebay Sellers Boost Efficiency with Subaccounts for Teams

This article provides a detailed guide on the application process, operation strategies for eBay enterprise sub-accounts, and alternative enterprise account registration methods. By effectively utilizing sub-accounts, sellers can facilitate teamwork, improve operational efficiency, and achieve success in the cross-border e-commerce market. The article also emphasizes the importance of logistics optimization, offering comprehensive guidance to sellers. It covers key aspects of managing and leveraging eBay sub-accounts for enhanced business performance and streamlined operations in the global marketplace.

01/04/2026 Logistics
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Amazon Terminates Brand Program Stranding Chinese Sellers

Amazon Terminates Brand Program Stranding Chinese Sellers

Amazon abruptly announced the termination of its Authorized Brand program for third-party sellers, impacting thousands of Chinese vendors and leaving them with hundreds of millions in inventory facing clearance pressure. Sellers invested significant resources in qualification processes, but now face inventory pile-ups and decreased traffic due to the program's cancellation. Sellers are appealing to Amazon to retain sales links, grant advertising permissions, and extend the sales period to seek reasonable solutions and mitigate losses from the sudden program closure.

AI Transforms Private Traffic Roles Boosts Sales

AI Transforms Private Traffic Roles Boosts Sales

ChatGPT enhances operational efficiency in private domain marketing, but it's unlikely to completely replace human labor in the short term. However, it may eventually substitute entry-level positions. Brands should focus on improving product quality and service, ultimately enhancing the user experience. While ChatGPT can automate tasks and provide insights, the human element of building relationships and understanding nuanced customer needs remains crucial for successful private domain engagement. Therefore, a balanced approach leveraging both AI and human expertise is recommended.

Ebay Seller Trends User Behavior and Category Growth Analyzed

Ebay Seller Trends User Behavior and Category Growth Analyzed

This report, based on the latest data, provides an in-depth analysis of the eBay platform, covering user base, best-selling categories, mobile trends, sales comparison between new and used goods, and seller geographical distribution. The report indicates that while eBay's user base has declined, the international market holds significant potential. Electronics and apparel remain popular categories. Mobile devices contribute significantly to GMV. Sellers need to pay attention to market trends and optimize their operational strategies to stand out in the competition.

Amazon Hires for Holidays As Sellers Voice Concerns

Amazon Hires for Holidays As Sellers Voice Concerns

Amazon is gearing up for the year-end peak season with aggressive hiring and adjusted return policies, signaling confidence in sales growth. However, sellers face challenges from increased returns and 'free riders'. Prime Day 2.0 presents an opportunity for inventory clearance. Sellers need to employ flexible discount strategies, refine advertising marketing, and implement robust risk management to succeed in the competitive marketplace. Success requires agility and proactive planning to navigate the complexities of the peak season and maximize potential profits.

Ebank Bets on Secondhand Goods Auto Parts for European Growth

Ebank Bets on Secondhand Goods Auto Parts for European Growth

eBay is aiming to regain its former glory in the European market by focusing on the second-hand e-commerce market and strengthening its auto parts category. Facing weak consumer spending due to the energy crisis and inflation, the second-hand e-commerce sector presents an opportunity. The robust demand for auto parts in the European and American markets also provides growth potential for eBay. However, eBay still needs to address intense market competition and continuously improve the user experience to succeed.

EU Sellers Gain Edge with Single VAT for Amazon FBA Growth

EU Sellers Gain Edge with Single VAT for Amazon FBA Growth

This article proposes leveraging a single-country VAT registration combined with FBA/EFN to quickly launch in the European market. It compares the advantages and disadvantages of EFN and Pan-EU fulfillment options, aiming to help sellers efficiently expand their business in Europe. The focus is on a streamlined approach for initial market entry, highlighting the benefits of starting with a single VAT registration before considering more complex Pan-European solutions. This allows for faster setup and potentially lower initial costs.

01/04/2026 Logistics
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