Supply Chain Conference Spotlights Tech Innovation Resilience

Supply Chain Conference Spotlights Tech Innovation Resilience

The 2025 Next-Gen Supply Chain Conference brought together over 200 industry leaders, focusing on key technologies and strategies such as AI, robotics, automation, digital twins, resilience, and sustainability. Attendees explored how to leverage emerging technologies to optimize operations, build more resilient supply chains, and achieve sustainability goals. The conference provided a valuable platform for companies to learn about the latest trends, establish partnerships, and prepare for future challenges. It highlighted the importance of innovation and adaptation in navigating the evolving landscape of modern supply chains.

Yuncang Wins Shopees Top Partner Award for Crossborder Ecommerce

Yuncang Wins Shopees Top Partner Award for Crossborder Ecommerce

Yuancang Overseas Warehouse has been awarded Shopee's Best Overseas Warehouse Ecosystem Partner of the Year 2025. This recognition is due to its deep presence in Southeast Asia, a comprehensive warehousing network, an efficient and collaborative digital fulfillment matrix, and strong synergy with the Shopee platform. Yuancang provides robust support for cross-border e-commerce sellers to effectively tap into the Southeast Asian market, helping them achieve greater success. Their services empower sellers to navigate the complexities of the region and maximize their potential on the Shopee platform.

02/03/2026 Warehousing
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Chinas SHEIN Tops Crossborder Ecommerce As Tiktok Boosts Growth

Chinas SHEIN Tops Crossborder Ecommerce As Tiktok Boosts Growth

The "China Cross-border E-commerce Brand Influence Ranking (First Half of 2024)" reveals the strength of Chinese brands in the global market. SHEIN leads the ranking, followed by brands like Anker and Halara, which have achieved significant growth on TikTok. The DTC (Direct-to-Consumer) model and social e-commerce have emerged as key strategies for brand success, indicating new opportunities in cross-border e-commerce. These brands leverage digital platforms and direct consumer engagement to build brand awareness and drive sales internationally.

Google Ads Enhances ROI with Datadriven Bidding

Google Ads Enhances ROI with Datadriven Bidding

This article delves into Google Ads budget and bidding adjustment strategies, emphasizing that there's no one-size-fits-all formula and adjustments should be flexible based on specific circumstances. It recommends a gradual approach, avoiding unnecessary changes, and carefully considering the risks and rewards when determining adjustment amounts. The importance of data analysis is highlighted, with real-world examples demonstrating how data-driven budget adjustments can ultimately achieve digital marketing goals. A cautious yet informed approach is crucial for optimizing ad spend and maximizing ROI.

WCO Updates Kyoto Convention to Modernize Global Customs Standards

WCO Updates Kyoto Convention to Modernize Global Customs Standards

The World Customs Organization (WCO) is leading a comprehensive review of the Revised Kyoto Convention, aiming to build a “Future Customs” model adapted to the 21st century. This revision addresses emerging challenges such as digital trade and supply chain risks, while promoting trade facilitation. Through intelligent regulation, data-driven decision-making, risk management orientation, and collaborative partnerships, the goal is to achieve intelligent, efficient, and collaborative customs supervision, contributing to global trade development. The revised convention seeks to modernize customs procedures and enhance global trade security.

Chinese Ebikes Dominate Amazon Via Social Media Marketing

Chinese Ebikes Dominate Amazon Via Social Media Marketing

This article analyzes the success factors of the Chinese ebike brand Jasion EB5 on Amazon, including its price advantage, product performance, and marketing strategies. It focuses on its social media marketing on YouTube and overseas press release strategy, emphasizing the synergy of combining video and press releases, and the importance of differentiated promotion in market competition. This case provides a useful reference for Chinese brands expanding into overseas markets. The analysis highlights how Jasion EB5 effectively leverages digital channels to reach international customers and build brand awareness.

Air Waybill Key to Streamlining Crossborder Ecommerce Logistics

Air Waybill Key to Streamlining Crossborder Ecommerce Logistics

This paper delves into the crucial role of Air Waybills (AWBs) in cross-border e-commerce. It comprehensively explains the concept, information contained, and query methods of AWBs, differentiating them from Bills of Lading. The paper highlights the advantages and challenges of AWB application in cross-border e-commerce. It emphasizes the importance of mastering AWB knowledge for improving logistics efficiency, reducing operational risks, and optimizing customer experience. Furthermore, it explores the future trends of digital empowerment in Air Waybills and their potential to revolutionize international logistics.

AI Search Strategies Help Emerging Brands Gain Visibility

AI Search Strategies Help Emerging Brands Gain Visibility

Small and medium-sized emerging businesses looking to stand out in the age of AI search need to build a "digital knowledge body" that allows AI to understand and trust their professional value. By reshaping content, establishing trust, and continuously feeding AI, companies can transform products into solutions, build a professional reputation, strengthen brand awareness, and ultimately encourage AI to proactively recommend their brand. This involves strategies focused on content optimization for AI understanding, building trust signals, and consistently providing relevant information to AI systems.

Patpats Social Media Strategy Drives Global Childrens Wear Success

Patpats Social Media Strategy Drives Global Childrens Wear Success

PatPat, a DTC brand specializing in children's clothing, has successfully penetrated the European and American markets through its core strengths: differentiated product design, DTC model operation, independent brand website construction, and localized social media marketing. Its data-driven product innovation, efficient supply chain management, and precise marketing strategies on platforms like Facebook provide valuable lessons for other brands expanding overseas. PatPat's success highlights the importance of understanding local consumer preferences and leveraging digital channels for effective brand building and customer acquisition in the global marketplace.

Five Strategies to Build Trust in Cloudbased Trade

Five Strategies to Build Trust in Cloudbased Trade

Experienced foreign trade expert Lucy shares five key strategies to help businesses build trust and achieve online transactions in the 'cloud' trade era. These strategies include: conveying warmth through phone communication, building trust with video conferencing, showcasing strength through visual marketing, shaping a brand image on social media, and focusing on individual needs with customized services. The advice emphasizes transparency, professionalism, personalization, and continuous interaction. Lucy also provides guidance on utilizing digital tools and mitigating potential risks to succeed in the online export landscape.