Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu is adjusting its global strategic layout, shifting its traffic investment budget towards emerging markets like Europe, Asia, and the Middle East. Sellers should avoid direct competition in the US and European markets and instead focus on these new opportunities. Strategies include using the fully managed model for product testing and the semi-managed model for profit generation. Data-driven, refined operations are crucial. Sellers should also closely monitor platform policy changes and market trends to adapt their business strategies accordingly and achieve business growth in the new market environment.

01/05/2026 Logistics Industry Insights
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Madecom Collapses As DTC Home Furnishings Market Struggles

Madecom Collapses As DTC Home Furnishings Market Struggles

The bankruptcy and liquidation of star home furnishing e-commerce company Made.com, with its core assets sold cheaply and leaving behind huge debts, has sparked reflection on the DTC model. This article analyzes the rise and fall of Made.com, revealing the challenges it faced in profitability, traffic acquisition, and the external environment. It provides insights for cross-border e-commerce companies in terms of product, traffic, operations, and risk management. The case highlights the vulnerabilities of relying solely on direct-to-consumer sales in a competitive and volatile market.

01/06/2026 Logistics Industry Insights
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South Koreas Coupang Faces Seller Backlash Over Refund Disputes

South Koreas Coupang Faces Seller Backlash Over Refund Disputes

This article provides a detailed solution for Coupang sellers facing challenges when dealing with direct refunds initiated by the platform. It analyzes appeal option selection, offers a checklist of supporting documents for various scenarios, and emphasizes the importance of the 14-day deadline. The aim is to help sellers efficiently and successfully apply for compensation, protect their rights, and ultimately conduct business on the Coupang platform with greater peace of mind. It focuses on providing practical guidance to navigate the refund appeal process and improve the chances of a favorable outcome.

12/30/2025 Logistics Encyclopedia
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Southwest Airlines Explores Crossborder Logistics Expansion

Southwest Airlines Explores Crossborder Logistics Expansion

Southwest Airlines, a leading low-cost carrier, explores the possibility of cross-border logistics leveraging its unique point-to-point network and efficient operations. While passenger transport remains its core business, its extensive route network offers potential advantages for cargo operations. Its future development warrants close attention. The airline's model, focused on efficiency and direct routes, could be adapted to facilitate faster and more affordable cross-border shipping, especially for time-sensitive goods. The expansion of its network into new international markets could further enhance its logistical capabilities.

01/07/2026 Airlines
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Uship Launches Realtime LTL Freight Pricing Platform

Uship Launches Realtime LTL Freight Pricing Platform

uShip has launched an instant pricing marketplace for LTL freight, connecting small and medium-sized shippers with carriers. This platform enables dynamic pricing and direct connection, reducing transaction costs and improving transparency and efficiency. Shippers benefit from more competitive rates, increased flexibility, and quality service. Carriers can optimize profit margins and expand their customer base. The marketplace has already partnered with 16 carriers and may expand to other transportation modes in the future. This initiative aims to streamline LTL shipping and offer better solutions for both shippers and carriers.

01/21/2026 Logistics
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Russian Luxury Goods Face Shipping Hurdles to China

Russian Luxury Goods Face Shipping Hurdles to China

This article provides an in-depth analysis of various methods for forwarding Russian luxury goods purchased on behalf to China, including direct mail, dedicated logistics lines, private forwarding, commercial trade, and postal forwarding. It details the advantages and disadvantages of each option, the target audience, and answers frequently asked questions. The aim is to help personal shoppers (Daigou) choose the most suitable forwarding solution, reduce customs clearance risks, and achieve efficient and compliant cross-border transportation. It focuses on optimizing the process for a smooth and legal transfer of luxury items.

01/23/2026 Logistics Encyclopedia
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Wuhan to Mexico Air Freight Surges for Power Banks

Wuhan to Mexico Air Freight Surges for Power Banks

This article details the time-sensitive strategies for air freighting power banks from Wuhan to Mexico, covering both direct and transit air freight options. It highlights key factors influencing delivery time, provides a clear and transparent transportation process, and includes a FAQ section. The goal is to assist customers in selecting the most suitable shipping solution, ensuring the safe and efficient delivery of goods. It discusses factors like airline selection, customs clearance, and potential delays, offering practical advice for minimizing transit time and optimizing the overall logistics process.

01/23/2026 Logistics
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Air Cargo Industry Boosts Efficiency Through Optimal Palletization

Air Cargo Industry Boosts Efficiency Through Optimal Palletization

This article provides an accessible introduction to the concept of “air palletization” in air logistics, explaining its definition, advantages, operators, and height restrictions. Through palletization, scattered goods are efficiently consolidated and securely fixed, optimizing space utilization and reducing transportation costs. Blocked Space Agreements (BSA) further symbolize the strength of freight forwarding companies, ultimately benefiting air freight customers. This process ensures efficient handling and transportation of goods in air cargo.

09/26/2025 Logistics Encyclopedia
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Shipping Giants Merger Triggers Market Restructuring: Future Trends of Global Shipping Alliances

Shipping Giants Merger Triggers Market Restructuring: Future Trends of Global Shipping Alliances

The merger between global shipping giants China COSCO Shipping Group and China Shipping is gaining approval and may reshape the shipping market landscape. Meanwhile, France's CMA CGM is planning to acquire Neptune Orient Lines, seeking regulatory approval. As the dynamics among the four major shipping alliances change, market competition is expected to intensify, especially on Asia-Europe routes. Overall, the shipping industry remains in a downturn, and the outlook is not optimistic.

07/21/2025 Logistics
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HMM Sale 68B Deal to Transform Global Shipping Industry

HMM Sale 68B Deal to Transform Global Shipping Industry

HMM, the world's eighth-largest liner company, is up for sale again with an estimated value of $6.8 billion, drawing global attention to the shipping industry. The South Korean government's push to exit state-owned assets is the primary driver. HMM's substantial capacity, diversified business portfolio, and core competitiveness have attracted interest from multiple companies. This acquisition will profoundly impact the global shipping landscape, presenting both opportunities and challenges for shippers and freight forwarders. The final outcome remains to be seen.

01/15/2026 Logistics Industry Insights
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