Study Examines Impact of Offamazon Traffic on Product Targeting

Study Examines Impact of Offamazon Traffic on Product Targeting

This article analyzes whether off-Amazon traffic disrupts product audience targeting on Amazon. The conclusion is that off-Amazon traffic is tracked by Amazon through affiliate links and does not directly affect on-site traffic or keyword rankings. Order volume is key to improving keyword rankings, so there is no need to worry too much about the negative impact of off-Amazon traffic. Choosing the right off-Amazon channels and optimizing the listing are crucial for improving conversion rates.

01/04/2026 Logistics Industry Insights
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Experts Debate Yuans Rise Impact on Exchange Rates Investments

Experts Debate Yuans Rise Impact on Exchange Rates Investments

BOC Securities' chief economist Guan Tao analyzes the RMB exchange rate trend, pointing out that the recent RMB appreciation benefits from a weak US dollar, trade surplus, and economic growth. However, it still faces uncertainties such as a US dollar rebound and weakening external demand. He emphasizes that the exchange rate serves as a "shock absorber" in the short term, while the long-term trend depends on economic fundamentals. He calls for a rational view of exchange rate fluctuations and cautions against blind optimism.

01/15/2026 Exchange Rate Query
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US Rail Merger Delay Threatens 85B Supply Chain Impact

US Rail Merger Delay Threatens 85B Supply Chain Impact

The delayed submission of the $85 billion merger between Union Pacific and Norfolk Southern has sent shockwaves through the industry. This merger aims to create a transcontinental railroad empire spanning the East and West coasts of the United States. However, it faces opposition from competitor BNSF and concerns from labor unions. The Surface Transportation Board's (STB) ultimate decision will determine the future landscape of the American railroad industry, impacting supply chains and competition. The outcome will significantly reshape how goods are transported across the nation.

01/21/2026 Logistics Industry Insights
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HS Code 21069022 Tariff Impact and Supply Chain Strategies

HS Code 21069022 Tariff Impact and Supply Chain Strategies

This paper focuses on the classification of goods under HS code 21069022, analyzing the potential risks associated with incorrect classification. It proposes supply chain optimization strategies for businesses, including accurate classification, tariff impact analysis, process optimization, and professional consultation. The aim is to help companies reduce trade costs and enhance competitiveness by ensuring correct HS code application and understanding its tariff implications. Implementing these strategies will minimize potential penalties and maximize efficiency in international trade operations.

01/27/2026 HS Code Query
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US Shipping Reform Act to Impact Global Trade Dynamics

US Shipping Reform Act to Impact Global Trade Dynamics

The U.S. Ocean Shipping Reform Act is about to take effect, marking the first significant overhaul of U.S. ocean shipping regulations since 1998. This act aims to address issues such as ocean carriers refusing cargo and lack of transparency. It grants the Federal Maritime Commission (FMC) greater regulatory authority, promotes fair competition in the shipping market, and ultimately benefits consumers. This reform is expected to reshape the global trade landscape by addressing long-standing challenges in the ocean shipping industry and fostering a more equitable and efficient system.

01/28/2026 Logistics
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Postthanksgiving Truckload Freight Market Shows Surge New Trends

Postthanksgiving Truckload Freight Market Shows Surge New Trends

The US truckload spot market experienced a strong rebound after Thanksgiving, with surging freight volumes and relatively tight capacity, leading to rising rates. DAT data reveals specific performance across dry van, refrigerated, and flatbed freight types. Experts analyze the impact of seasonal factors, macroeconomic conditions, and capacity equilibrium on the market. The market recovery appears promising, but potential risks still warrant caution. This analysis highlights the interplay of various factors influencing the current freight market dynamics and offers insights into potential future trends.

01/30/2026 Logistics Industry Insights
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Tiktok Shop Expands to US Testing Ecommerce Potential

Tiktok Shop Expands to US Testing Ecommerce Potential

TikTok Shop officially entered the US market, opening seller registration, marking a significant step in its e-commerce closed-loop strategy. Despite facing revenue target adjustments and market competition, TikTok Shop is actively expanding its global market and launching the year-end promotion season. Its performance in the US market will have a significant impact on the existing e-commerce landscape.

12/29/2025 Logistics Industry Insights
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India Faces Export Hurdles Amid US Shipment Delays

India Faces Export Hurdles Amid US Shipment Delays

This article delves into the challenges and opportunities of Indian exports to the United States, focusing on key factors like monsoon impact, dry and wet port selection, and shipping alliance models. It emphasizes the importance of choosing the right logistics partner, optimizing transportation modes, and strengthening supply chain management. Furthermore, it introduces how Flexport leverages technology and professional services to help businesses complete Indian exports efficiently and transparently. By addressing these critical aspects, companies can navigate the complexities and maximize their success in the US market.

01/27/2026 Logistics
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