Roadrunner CEO Eyes LTL Growth Amid Freight Market Slump

Roadrunner CEO Eyes LTL Growth Amid Freight Market Slump

Roadrunner's CEO believes LTL performed well during the freight recession, benefiting from nearshoring and e-commerce. The collapse of Yellow presents opportunities. Roadrunner is focusing on its core business and technological innovation to capitalize on these trends. They are positioning themselves to take advantage of the shifting landscape in the freight market and believe their strategic focus will lead to future success. The company aims to leverage technology to improve efficiency and customer service in the competitive LTL sector.

01/20/2026 Logistics Industry Insights
Read More
Amazon Expands Supply Chain Dominance in Ecommerce

Amazon Expands Supply Chain Dominance in Ecommerce

Amazon has launched an end-to-end automated supply chain service, aiming to provide sellers with a comprehensive solution from production to delivery. This service integrates Amazon's global logistics network, warehousing and distribution, Partnered Carrier Program, and Multi-Channel Fulfillment capabilities to reduce costs, improve efficiency, and help sellers expand sales channels and enhance customer experience. This move marks Amazon's further expansion in the logistics field and foreshadows a profound transformation in e-commerce supply chain management models.

01/20/2026 Logistics
Read More
UPS Fedex Raise Rates As Amazon Disrupts Ecommerce Logistics

UPS Fedex Raise Rates As Amazon Disrupts Ecommerce Logistics

E-commerce logistics faces rising prices from UPS/FedEx and the growing dominance of Amazon Logistics. Rick Watson advises businesses to diversify channels, optimize costs, enhance customer experience, and embrace technology to maintain competitiveness. Companies should explore alternative carriers, negotiate better rates, and leverage data analytics to improve efficiency. Investing in automation and exploring innovative delivery solutions are also crucial for staying ahead in the evolving landscape. Focusing on customer satisfaction through transparent communication and reliable service is paramount.

01/20/2026 Logistics Industry Insights
Read More
Ebay Sellers Gain Edge with New Ad Strategies

Ebay Sellers Gain Edge with New Ad Strategies

This article provides an in-depth analysis of eBay promotion tools, focusing on two main types: Promoted Listings and Brand Ads. It offers practical advertising tips, including selecting sites, products, and fee rates. The importance of continuous debugging and data analysis is emphasized, helping eBay sellers increase product visibility and sales. By understanding these strategies, sellers can optimize their ad campaigns for improved performance and ultimately drive more revenue on the eBay platform.

12/31/2025 Logistics Encyclopedia
Read More
Amazon Sellers Optimize Ad Bidding to Boost Sales

Amazon Sellers Optimize Ad Bidding to Boost Sales

This article provides an in-depth analysis of Amazon advertising bidding strategies, emphasizing that bidding is not the sole determining factor; product, audience, and market must also be considered. It details the three main strategies: dynamic bidding (lower only, raise and lower) and fixed bidding. Based on different objectives and product stages, it offers recommendations for selecting the most suitable bidding strategy to help sellers maximize advertising effectiveness. It highlights the importance of a holistic approach to ad optimization beyond just the bid itself.

01/07/2026 Logistics Industry Insights
Read More
Amazon Attribution Tool Boosts Seller Sales Growth

Amazon Attribution Tool Boosts Seller Sales Growth

Amazon Attribution is a powerful tool that helps sellers track the performance of their off-Amazon advertising, optimize marketing strategies, and improve conversion rates. It allows for precise measurement of ad effectiveness, insights into audience behavior, and ultimately increased return on investment. This article provides a detailed introduction to Amazon Attribution's definition, benefits, usage methods, and the latest updates, empowering sellers to achieve greater success in the Amazon marketplace. It focuses on how to leverage data-driven insights to refine campaigns and maximize advertising ROI.

01/06/2026 Logistics Encyclopedia
Read More
Amazon Sellers Adopt Advanced Strategies to Boost Revenue

Amazon Sellers Adopt Advanced Strategies to Boost Revenue

This article reveals 12 advanced Amazon operations techniques, covering advertising optimization and Listing weight improvement, helping you precisely attract traffic, increase conversion rates, and break through sales bottlenecks. From conversion-oriented advertising strategies to safe and efficient methods for obtaining VP reviews using small accounts, to secrets for improving the overall weight of your Listing, this guide helps you master Amazon and achieve exponential sales growth. Learn how to optimize your listings, refine your ad campaigns, and leverage advanced tactics to boost your Amazon business.

01/06/2026 Logistics Industry Insights
Read More
Amazon Sellers Optimize Acos for Higher Ad Profitability

Amazon Sellers Optimize Acos for Higher Ad Profitability

This article delves into Amazon ACOS control strategies, emphasizing that lower ACOS isn't always better. It should be considered in conjunction with product lifecycle stage and market competition. The analysis covers different ACOS control strategies for new products versus established products, highlighting that the reasonable ACOS range is influenced by product value and category competition. Sellers should focus on overall profitability and dynamically adjust advertising strategies to maximize advertising effectiveness. The goal is to optimize performance rather than simply minimize ACOS, ensuring sustainable growth and profitability.

12/31/2025 Logistics Industry Insights
Read More
Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Helium 10 Adtomic enhances Amazon advertising with dayparting optimization! Precisely control your ad spend during peak performance hours to improve ACOS and drive more traffic. This upgrade automates ad management, helping boost sales and maximize ROI by focusing budget on the most profitable times of day. Optimize your campaigns by scheduling ads to run when customers are most likely to convert, leading to significant improvements in advertising efficiency and overall sales performance. This feature empowers sellers to refine their strategies and achieve better results.

12/29/2025 Logistics Industry Insights
Read More
Facebook Ads CBO Vs ABO for Budget Optimization

Facebook Ads CBO Vs ABO for Budget Optimization

This article provides an in-depth analysis of CBO (Campaign Budget Optimization) and ABO (Ad Set Budget Optimization) strategies in Facebook advertising. It compares their definitions, application scenarios, advantages, and disadvantages. CBO is suitable for scenarios with multiple ad sets requiring automated optimization, while ABO is ideal for granular control and target testing. The ultimate choice depends on individual needs and requires continuous testing and adjustment to achieve optimal advertising results. Choosing between CBO and ABO should be based on specific campaign goals and resources.

12/30/2025 Logistics Industry Insights
Read More